Netflix was founded in 1997 by Reed Hastings and Marc Randolph. It launched its DVD-by-mail rental service in 1998 and later began offering subscription streaming in 2007. Netflix has since expanded internationally and become a pioneer in original content production. As of 2023, Netflix has over 200 million subscribers in over 190 countries and its most popular shows include The Witcher and Stranger Things.

1. Contents
01
About Netflix

2. Contents
01
About Netflix
02
WHAT ARE THE
5 Pillars of Digital
transformation

3. Contents
01
About Netflix
03
What we can learn
from Netflix
02
WHAT ARE THE
5 Pillars of Digital
transformation

4. Contents
01
About Netflix
03
What we can learn
from Netflix
04
Q and A
02
WHAT ARE THE
5 Pillars of Digital
transformation

5. Reed Hastings Marc Randolph
Netflix was founded.
In 1997 by
NetFlix.com is launched
on April 14, 1998

6. Netflix begins offering a subscription-based DVD-
by-email services.
1999
2005 In 2005 Netflix has more than 5
Million subscribers.

7. 2
3
2007 Netflix streaming launches.
2010
Netflix goes international by launching
in Canada.

8. In 2011 Netflix becomes available in Latin America and the
Caribbean.
In 2013 Netflix launches it's first three original
series, House of Cards, Hemlock Grove, and
Orange is the New Black.

9. In 2016 Netflix goes worldwide
In 2017 Netflix surpasses 100 Million

10. In 2019 Netflix has crossed 150 Million subscribers.
And In 2021 Netflix has more than 200 Million subscribers in over
190 countries.

11. As of May 2023, Netflix's most popular TV series are The
Night Agent, Wednesday

12. • Started DVD mail service
• Started video streaming in 2007
• Can be streamed on laptop , phone
,smart tv
• Utilize existing technology innovatively
to Disrupt the market

13. • Data driven recommendatios
• Technology and analytics
• Could computing

14. • Worked with amazon
• Partnership with Facebook in 2011
• First mover advantage

15. • Personalised confidentiality
• Zero leakages
• Netflix Transport Level Security (TLS)

16. • Started with Netflix 1.0 was about disruption of
physical store
• Best
Always experiment with new technology
• Started producing Netflix original
• Improved customer experience focused on personal
recommendation and user interface

17. learning
• Consumer experience
• Staying ahead of new competitor
• Always be evolving
• Data driven platform