Myob beyond patents, practical ways to protect your software ip
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The document discusses practical ways for software companies to protect their intellectual property beyond just patents. It outlines top strategies for securing code through training and reviews, nurturing innovation within a company's team, and building loyalty with clients through continuous delivery and listening to feedback. The presentation was given by Aidan Casey, a solutions architect at MYOB, one of the largest accounting software companies in Australia.
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Myob beyond patents, practical ways to protect your software ip
- 1. Beyond Patents ! Practical ways to protect your software IP Aidan Casey – solutions architect @ MYOB
- 2. • Largest ISV in Australia • Solutions architect • 1M Businesses • Desktop & Cloud • 10k Accountants • Microsoft Technologies • 20 Years • 16 Years
- 3. 1.2 Billon Downloads 1.2 Billion http://www.independent.co.uk/arts-entertainment/music/news/12-billion-songs-downloaded-illegally-2161907.html
- 4. 1.2 Billon Downloads $59 Billion http://www.bloomberg.com/news/2011-05-12/software-piracy-losses-jump-to-59-billion-in-2010-report-says.html
- 5. Protect Your IP - Top 3 Your Your Code Team Your Clients
- 6. Protect Your IP - Top 3 1. Secure code training 2. External reviews Your Code 3. Security levels
- 7. Protect Your IP - Top 3 1. Nurture your team 2. Culture of innovation Your 3. Team engagement Team
- 8. Protect Your IP - Top 3 1. Build loyalty 2. Continuous delivery 3. Keep listening Your Clients
- 9. Protect Your IP - Top 3 Your Your Code Team Your Clients
- 11. Thanks for listening Email aidan.casey@myob.com Web myob.com @AIDANJCASEY @MYOBTeam
Editor's Notes
- approx. 1.2 billion illegal music downloads worldwide in 2011
- Software piracy jumped 14 percent worldwide, costing software companies about $59 billion, according to the Business Software Allian
- Its all about getting the fundamentals rightThere is No sliver bullet!Secure code training, code reviewsPenetration testing, black box / white box testingCode obfuscationWho has access to source code and production servers?Operations manuals , audit trailsOpen source & APIs
- People are your biggest asset !Your IP is in their heads ! The code is just a manifestation of this ! If everyone was to walk out tomorrow morning you are in BIG trouble!Look after your staff!!You don’t disgruntled employees leaving with your IP on a USB stickRecognise and nurture innovation – innovate fast and fail fast !Employee satisfaction surveys treat your developers like kings !
- A loyal customer base will stick with you through thick and thin as long as you keen on deliveringBe the first to market with features ! Continuous delivery – Live Accounts deploys 14 times a week, Flickr deploys 10+ times a dayMinimum Viable Product Strategy (MVP)Client feedback – betas, close the loop with clients when you fix defects