Caixa Empreender Award | My Skinmix (Beta-I)
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O Caixa Empreender Award atribuiu um valor de investimento adicional, no valor de 100 mil euros, ao projeto que mais se destacou de um conjunto de 7 startups, previamente selecionadas no âmbito dos programas de aceleração que contam com o apoio do Grupo CGD, BGI, Lisbon Challenge e ACT by COTEC. A My Skinmix foi uma das startups presentes no Caixa Empreender. #thefuturefromscratch Mais sobre o objetivo deste evento em: http://bit.ly/1CzA5BV
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Caixa Empreender Award | My Skinmix (Beta-I)
- 1. Skincare Revolution Where co-creation meets skincare
- 3. WE ARE NOT ALL THE SAME PERSON
- 4. WE ARE ALL UNIQUE
- 5. SO IS OUR SKIN
- 6. AND TASTES
- 7. SO WHY SHOULD WE ALL HAVE THE SAME?
- 9. SKINCARE IS STILL PRE-DEFINED Same line multiple w/functional products Buy extras you don’t need!
- 10. SKINCARE - YOU ARE NOT IN CHARGE COMPLEX DNA TESTS & CLOSED FORMULAS FORMULAS “JUST FOR YOU” WITHOUT YOUR CHOICE!
- 11. TOP Trends for the decade CO-CREATION DIGITAL HEALTH AND WELLBEING
- 12. CO-CREATION GETS TO COSMETICS!
- 14. Breakthrough concept! Personalized product where YOU decide! Co-creation of cosmetics
- 15. How does it work?
- 19. YOU MIX IT!
- 20. How YOU will MIX IT!
- 22. 212M€ (2012) SKINCARE COSMETIC INDUSTRY 630B$ (2017) EUROPE > 100B$ (2012)
- 24. BUSINESS MODEL SALES 40 – 80€ / product website social networks OnlinePhysical Demo spots contact with the crowd
- 25. WE ARE READY TO SCALE Exclusive formulas Machine Components Already validated We have SALES & ORDERS (>100)! WE HAVE IP!
- 26. ROADMAP Internationalization 2018 2016 Automatic machine patent 2015 Body, Facial, Kids,Male & First pop-up store Facial 50 mixs 2014 2017 More pop-up stores (national)
- 28. 1st corner spot LETS TALK ABOUT MONEY Initial investment 200 000 euros What do we want your money for? Kickstarter crowdfunding for machine & next steps Website & app fully Market Place Functionalities 1st order:minimum 5000 products Branding & marketing buzz
- 30. Previously founded start-ups! PhD’s + MBA’s Average 20 years of professional experience HELENA VIEIRA Harvard Business School PhD Biomedicine, ICL ANA PRATA Medical Sciences, FML - UL Master Microbiology, FCUL JOÃO FERNANDES Pharmacy, FFUL MBA, INSEAD NUNO CARTAXO Degree designer, Inst. Politécnico Tomar
- 31. BE READY FOR A NEW REVOLUTION! www.myskinmix.com www.facebook.com/My.skinmix Contact Person: helena.vieira@myskinmix.com
Editor's Notes
- And why do we need MY.SKINMIX?
- Because we are not allllll the same!
- We are UNIQUE!
- And so is OUR skin!
- And tastes!
- So WHY should we ALLLLLLL buy the SAME products?
- And why do we need MY.SKINMIX?
- Our product brings these concepts to skincare
- With MY.SKINMIX! It’s a breakthrough concept that brings co-creation to cosmetics and provides you with a personalized product anywhere you wish!
- And it works in a very simple 1-2-3 steps
- Step 1 – select your favourite texture from our cream bases! Demonstrate!
- Step 2: select the function you want your cream to have! DEMONSTRATE
- Step 3: The most personal step! select your favourite aroma according to your mood!!
- And then simple mix it! By now you mix it mannualy…
- But as soon as possible you will have this portable automatic machine where you just have to put your favourite my.skinmix capsules!
- And why do we need MY.SKINMIX?
- And why do we need MY.SKINMIX?
- Is derived mainly from selling our products at a price range of 40-80 Eur depending on combinations. We will do physical demos of our brand and products on pop up corners at high premium locations and also online sales, for refills and 2nd buys.
- We are ready to scale as we have IP, pilot sales& orders waiting to be fulfilled and an already validated concept by other prizes, but mostly by our clients!
- And why do we need MY.SKINMIX?
- We want 200K eur in to boost our company! (exchange of 10-20% of our company). And we want that money for: 1st order & certification of stock (100K eur) 1st Corner pop up demo spot Adding Marktplace functionalities to our website Branding & marketing Prepare kickstarter campaign to raise money for machine launch
- And why do we need MY.SKINMIX?
- And we deliver what we promise because we are a very experienced team, with 2 PhD’s & MBA, with an average of 20 Yrs experience, but mostly that have done other start-ups before in Biotech and Medtech.
- MY.SKINMIX – be ready for a new revolution.