2. Main Idea • One three-minute music video for a love song
• Song about an experience of getting into
a relationship, the CONFUSION when you aren't
in a relationship, but it feels like you are.
• Artist will show emotion, close-up shots
showing the confusion and sadness. Target
audience can relate to this, meaning they will
empathize with the artist and connect on a
deeper level.
3. Representations
• Two artists or characters representing two different social groups
• Main artist who will be shown is a male who wants to be in a relationship
with this person that he has a good connection with, but doesn’t know how
to move forward.
• Clothes would be basic and sterotypical in one scene, but changes into more
fun and expressive as he become happier.
4. Audience
• 16–25-year-olds
• Emotionally engaged
• Close-up and mid-shots to engage the audience allowing them to connect
and see the emotion on the artists face
• Known song meaning they can sing along and relate
• Some of the song will be inside where someone is laying on the bed lost in
their own thoughts. This relates to the target audience as I think almost
everyone has those moments where you just completely zone out of reality
• Artists are within the demographic
5. Narrative
• Set inside a home and outside on the street outside
• Dark and sad atmosphere but changes to a brighter scene maybe a sunset
• Man is confused with what is going on with his relationship, doesn’t feel
normal or like himself.
6. Artist's name and song
• Song choice is Stay with me by Sam Smith
• Artist name is Finley Evans
7. Website ideas
• Photos from photoshoot (location, outfits etc)
• Music videos and new releases
• Tour dates and locations
• Biography on artist (About the artist)
• Merchandise store to buy clothes, signatures, tickets, premieres to new
music etc.
• Newsletter by email
