The document provides an introduction to multimedia, defining it as the use of computers to integrate text, graphics, video, animation and sound. It discusses multimedia developers and projects, and how multimedia can be used for education, marketing, training and more. It also covers linear and non-linear presentations, multimedia systems and their components, as well as applications and methods for delivering multimedia.
Internet protocol (VoIP) is the technology of digitizing sound, compressing it, breaking it up into data packets, and sending it over an IP network.The conventional technique used for sending voice is PSTN (public switched telephone network) . As data traffic has higher speed than telephone traffic, so what we do most of the time we prefer to send voice over data networks. Voice over internet protocol (VoIP) is a method of telephone communication over a data network.
Internet protocol (VoIP) is the technology of digitizing sound, compressing it, breaking it up into data packets, and sending it over an IP network.The conventional technique used for sending voice is PSTN (public switched telephone network) . As data traffic has higher speed than telephone traffic, so what we do most of the time we prefer to send voice over data networks. Voice over internet protocol (VoIP) is a method of telephone communication over a data network.
Multimedia networking:
The term ‘multimedia’ refers to diverse classes of media employed to represent information.
The term ‘Networked Multimedia’ refers to the transmission and distribution of multimedia information on the network
MMS2401 - Multimedia system and Communication NotesPratik Pradhan
This is the subject notes for the module, MMS2401 - Multimedia system and Communication Notes, taught in Bachelors of Media Technology in Shepherd College of Media Technology Affiliated with Purbanchal University.
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
Multimedia networking:
The term ‘multimedia’ refers to diverse classes of media employed to represent information.
The term ‘Networked Multimedia’ refers to the transmission and distribution of multimedia information on the network
MMS2401 - Multimedia system and Communication NotesPratik Pradhan
This is the subject notes for the module, MMS2401 - Multimedia system and Communication Notes, taught in Bachelors of Media Technology in Shepherd College of Media Technology Affiliated with Purbanchal University.
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
PDF SubmissionDigital Marketing Institute in NoidaPoojaSaini954651
https://www.safalta.com/online-digital-marketing/advance-digital-marketing-training-in-noidaTop Digital Marketing Institute in Noida: Boost Your Career Fast
[3:29 am, 30/05/2024] +91 83818 43552: Safalta Digital Marketing Institute in Noida also provides advanced classes for individuals seeking to develop their expertise and skills in this field. These classes, led by industry experts with vast experience, focus on specific aspects of digital marketing such as advanced SEO strategies, sophisticated content creation techniques, and data-driven analytics.
Visual Style and Aesthetics: Basics of Visual Design
Visual Design for Enterprise Applications
Range of Visual Styles.
Mobile Interfaces:
Challenges and Opportunities of Mobile Design
Approach to Mobile Design
Patterns
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
2. 2
Multimedia refers to the use of computers to
present text, graphics, video, animation, and sound in
an integrated way.
Multimedia is used to convey information in an
interesting way.
Chapter 1: Introduction to Multimedia
Definition of Multimedia
3. 3
The literal meaning of multimedia:
Multi − it means more than one
Medium − it is singular and it means intermediary or
mean
Media − it is plural and it means conveying the
information
Chapter 1: Introduction to Multimedia
Definition of Multimedia
4. 4
Multimedia Developer
The people who create multimedia projects.
Chapter 1: Introduction to Multimedia
Definition of Multimedia
5. 5
Multimedia Project
Multimedia project comprises of a series of tasks that
deliver a combination of media and have a computer
component to integrate them.
The skills needed to produce multimedia are diverse.
Chapter 1: Introduction to Multimedia
Definition of Multimedia
6. 6
Multimedia Title
A multimedia project shipped or sold to consumers.
Chapter 1: Introduction to Multimedia
Definition of Multimedia
7. 7
Interactive Multimedia
When the user is allowed to control what elements
are to be delivered and when they are to be
delivered.
Chapter 1: Introduction to Multimedia
Definition of Multimedia
8. 8
Multimedia can be used in various fields:
Education
Marketing
Training
Scientific Research
Engineering
Chapter 1: Introduction to Multimedia
The Use of Multimedia
9. 9
The Use of Multimedia
Chapter 1: Introduction to Multimedia
The Use of Multimedia
Computer-Based Training Teaching Aid
10. 10
The Use of Multimedia
Chapter 1: Introduction to Multimedia
The Use of Multimedia
References Entertainment
11. 11
The Use of Multimedia
Chapter 1: Introduction to Multimedia
The Use of Multimedia
Simulation Virtual Reality
12. 12
The Use of Multimedia
Chapter 1: Introduction to Multimedia
The Use of Multimedia
Virtual Surgery Information Kiosk
13. 13
Creative skills
Technology tools
Organization and business talent
Chapter 1: Introduction to Multimedia
Multimedia Requirements
14. 14
Enhancement of text only messages
Improves over traditional audio-video presentations
Gains and holds attention
Good for “computer-phobics”
Multimedia is entertaining as well as educational
Chapter 1: Introduction to Multimedia
Advantages of Multimedia
15. 15
Expensive
Not always easy to configure
Requires special hardware
Not always compatible
Chapter 1: Introduction to Multimedia
Disadvantages of Multimedia
16. 16
Linear Presentation
Non-Linear Presentation
Chapter 1: Introduction to Multimedia
Types of Multimedia Presentation
17. 17
Linear Presentation is a type of a
multimedia that is designed to be
presented in a sequential manner.
It has a distinct beginning and end. It
goes on a logical flow from a starting
point to a conclusion.
Example: Slideshow presentation,
movie
Chapter 1: Introduction to Multimedia
Types of Multimedia Presentation
18. 18
Advantages of Linear Presentation:
Audience gets to focus and concentrate on a specific topic.
There is logical order in the presentation/Organized
Presenter controls the flow of the presentation
Effective when we need our audience to absorb the
information well
Disadvantages of Linear Presentation:
Minimal interactivity, or none at all
Audience has no say on the topic they want to dwell into.
Chapter 1: Introduction to Multimedia
Types of Multimedia Presentation
19. 19
Non-linear Presentation is a non-
sequential type of multimedia where
the person’s participation is crucial.
In this type of media, the person
needs to interact with a computer
program, thus making him in control
of the experience.
Example: Website, Information Kiosk
Chapter 1: Introduction to Multimedia
Types of Multimedia Presentation
20. 20
Advantages of Non-Linear Presentation:
The person is in control and may use the multimedia
according to his preferences and needs.
Disadvantages of Non-Linear Presentation:
Requires a level of computer literacy from the user
May be unorganized if not used well.
Chapter 1: Introduction to Multimedia
Types of Multimedia Presentation
21. 21
Multimedia presentations can be live or recorded.
A recorded presentation may allow interactivity via
a navigation system.
A live multimedia presentation may allow
interactivity via interaction with the presenter or
performer.
Chapter 1: Introduction to Multimedia
Types of Multimedia Presentation
22. 22
A Multimedia System is a system capable of
processing multimedia data and applications.
Chapter 1: Introduction to Multimedia
Multimedia System
23. 23
Its Central Processing Unit (CPU) is very fast, as it
needs to process large amount of data.
It has huge storage capacity.
It has huge memory power that helps in running
heavy data programs.
It has high capacity graphic card that helps in
displaying graphics, animation, video, etc.
The sound system makes it easy to listen to audio.
Chapter 1: Introduction to Multimedia
Features of Multimedia System
24. 24
With all these features, a computer system is known
as high end multimedia computer system.
However, all the features listed above are not
essentially required for every multimedia computer
system, but rather the features of a multimedia
computer system are configured as per the need of
respective user.
Chapter 1: Introduction to Multimedia
Features of Multimedia System
25. 25
A Multimedia System has four basic characteristics:
Multimedia systems must be computer controlled.
Multimedia systems are integrated.
The information they handle must be represented digitally.
The interface to the final presentation of media is usually
interactive.
Chapter 1: Introduction to Multimedia
Characteristics of a Multimedia System
26. 26
1. Computer Controlled
Producing the content of the information – e.g. by using the
authoring tools, image editor, sound and video editor
Storing the information – providing large and shared capacity for
multimedia information.
Transmitting the information – through the network.
Presenting the information to the end user – make direct use of
computer peripheral such as display device (monitor) or sound
generator (speaker).
Chapter 1: Introduction to Multimedia
Characteristics of a Multimedia System
27. 27
2. Integrated
All multimedia components (audio, video, text, graphics)
used in the system must be somehow integrated.
Every device, such as microphone and camera is connected
to and controlled by a single computer.
A single type of digital storage is used for all media type.
Video sequences are shown on computer screen instead of
TV monitor.
Chapter 1: Introduction to Multimedia
Characteristics of a Multimedia System
28. 28
3. Interactivity
Level 1: Interactivity strictly on information delivery. Users
select the time at which the presentation starts, the order,
the speed and the form of the presentation itself.
Level 2: Users can modify or enrich the content of the
information, and this modification is recorded.
Level 3: Actual processing of users input and the computer
generate genuine result based on the users input.
Chapter 1: Introduction to Multimedia
Characteristics of a Multimedia System
29. 29
4. Digitally Represented
Digitization: process involved in transforming an
analog signal to digital signal.
Chapter 1: Introduction to Multimedia
Characteristics of a Multimedia System
30. 30
Capture devices / Input Devices
Keyboard, scanner, video camera
Storage Devices
Hard disk, optical disc
Communication Network
Modem, network card, cables
Computer System
CPU, RAM, Display card
Display Devices
Monitor, Projector, Printer
Chapter 1: Introduction to Multimedia
Components of Multimedia System
31. 31
Any computer application that contain or use
Multimedia elements.
A multimedia application is more like a movie or a
book.
Content must be created and produced.
Usually interactive.
Chapter 1: Introduction to Multimedia
Multimedia Application
32. 32
Examples of Multimedia Application:
World Wide Web
Hypermedia courseware
Computer-based Training (CBT)
Interactive TV
Computer Games
Virtual reality
Multimedia Database systems
Chapter 1: Introduction to Multimedia
Multimedia Application
33. 33
Multimedia can be delivered using
Optical disk (CD-based)
Over a distributed network (Web-based)
Chapter 1: Introduction to Multimedia
Delivering Multimedia
34. 34
Optical Disks is the most cost-
effective method of delivery for
multimedia materials.
These devices are used to store
large amounts of some
combination of text, graphics,
sound, and moving video.
Chapter 1: Introduction to Multimedia
Delivering Multimedia
35. 35
Comparison Optical Media Storage Size
Optical Disks
Chapter 1: Introduction to Multimedia
Delivering Multimedia
Media Storage
Compact Disc (CD) 650MB
Digital Versatile Disc (DVD) 4.7GB
Bluray Disc (BD) 27GB
36. 36
Distributed Network is
suitable for web-based
content such as website
Files need to be compress
before transfer
Chapter 1: Introduction to Multimedia
Delivering Multimedia
37. 37
Chapter 1: Introduction to Multimedia
Delivering Multimedia
Web-based CD-based
Limited in picture size and
low video resolution
Can store high end
Multimedia elements
Can be changes, damaged
or deleted by irresponsible
individuals
Can be permanently stored
and not changeable
Information can be
updated easily and cheaper
Information can be quickly
outdated