Kid Cudi

•

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Mobile tactics can be used to engage consumers through their mobile devices. Some key tactics described include info responses, text-to-win campaigns, content downloads, subscription text alerts, text-to-screen displays, and mobile fan clubs. Sample campaigns provided integrate these tactics with YouTube broadcasts, websites, Myspace, live events, and sample messages.

MOBILE TACTICS

Info Responses Subscription Text Alerts
can be used to provide consumers with single, informational offer consumers the ability to receive daily or weekly content
auto-responses upon texting the appropriate keyword to a on their cell phone. In many cases, subscribers are charged
short code. monthly for their subscription via the Premium SMS billing
technology. Our software makes it very easy for clients to
Text-to-Win launch, manage, and track their Subscription Text Alerts
is the mobile equivalent of a traditional sweepstakes. End- campaigns.
users send a text message to enter to win a prize, and in
certain cases they are charged a small fee for entering via a Text-to-Screen
Premium SMS campaign. Text-to-Win campaigns can be run is an innovative “in venue” mobile application that allows
in conjunction with existing sweepstakes promotions, or as a consumers to send a text message that will be immediately
standalone campaign. displayed on screen in the venue – whether it be a
Jumbo Tron at a stadium or a small A/V display at a local club
Content Downloads or karaoke bar.
include Ringtones, Wallpapers, Screen savers, Video Clips,
Java Games, Mobile Applications, and other “pay per Mobile Fan Club
download” multimedia content. . bring fan interaction to a whole new level. Fans are given
the chance to opt-in to the Mobile Fan Club to receive
periodic exclusive and non-exclusive content from the group
of their choice to their mobile phone.

SAMPLE CAMPAIGNS

Example 1 – You Tube Broadcasts

text CUDI to 62900 and Join the Mobile Club

SAMPLE CAMPAIGNS

Example 2 – Website Integration

Text CUDI to 62900
for updates, alerts,
and much more.

SAMPLE CAMPAIGNS

Example 3 – Website Integration

Announcement
Text CUDI to 62900
for a chance to win a day with Kid
Cudi

SAMPLE CAMPAIGNS

Example 4 – Myspace Integration

Text CUDI to 62900
for updates, alerts,
and much more.

SAMPLE CAMPAIGNS

Example 5 – Live Events

Announce on the Screen or on the mic
Text CUDI to 62900 For a Chance to
WIN Backstage Passes

SAMPLE MESSAGES

Welcome to Thats right, I’m
Whats up my
my mobile fan back on yo phone
peeps! Make lett’n ya’ll know,
club. Stay sure you check my concert at the
tuned for VIP out my new Park is going
alerts and video come’n down tonight go
much more! out on youtube “URL” 4 more
go to “Add URL” details
Advertisment Advertisment Advertisment

2300 W. Sahara Ave. Ste.
800 Las Vegas, NV 89192

CONTACT: L ARRY SMITH
DIRECT: 702.296.1033

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