This document discusses monopolistic marketing. It defines monopolistic marketing as a market structure with many firms selling similar but not identical products, so they compete on factors other than price. The main characteristics are many buyers and sellers, no single firm controls price, low barriers to entry and exit, firms seek to maximize profits, and buyers and sellers don't have perfect information. Examples given are restaurants, toothpaste, clothing, food and soap. Advantages are low barriers to entry and product differentiation creates choice; disadvantages are unnecessary costs like packaging and advertising, and potentially higher prices.

2. MD PARVEZ KHAN
ID:B-130201189
DEPARTMENT OF ACCOUNTING &
INFORMATION SYSTEMS
JAGANNATH UNIVERSITY.
CELL:01757424040 // 01670837247
EMAIL:MDPARVEZKHAN.JNU@GMAIL.COM

3. TOPICS NAME
MONOPOLISTIC MARKETING

4. WHAT IS MONOPOLISTIC
MARKETING:
Monopolistic marketing referred to as
imperfect marketing is a market structure
characterized by many firms selling products
that are similar but not identical so firms
completed on other factor besides price.

5. MAIN CHARACTERISTICS OF MONOPOLISTIC
MARKETING:
Many buyers and many sellers
No control over the market price
Few barriers to entry and exit
All firms are profit maximizers
No firms are price takers
Both buyers and sellers don’t have perfect information
Little differences between the products

6. EXAMPLES OF MONOPOLISTIC
MARKETING:
Restaurant
Toothpaste
Clothing
Food
Soap

7. ADVANTAGES OF
MONOPOLISTIC MARKETING:
No significant barriers to entry
Differentiation creates diversity ,choice and utility

8. DISADVANTAGES OF
MONOPOLISTIC MARKETING
Unnecessary wastes(packaging ,advertising )
Higher prices

9. Any
Query ?