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1
MODERN PROJECT
MANAGEMENT
an introduction to agile methodology
HAMBURG 1ST NOVEMBER 2018
2
BI, DATA & MARKETING
DR.
KONSTANTIN
WEMHÖNER
Data science, BI and growth marketing
Human biology, PhD on cardiac
arrhythmia
Worked in marketing and BI for 6
years before self-employment
Building data-driven marketing and BI
setups for startups and SMCs
Mentor for students and startups
3
AGENDA KEMB01
Project management basics02
Agile Methodology - SCRUM03
What’s more?04
4
KEMB
PURPOSE
5
kemb GmbH is a mixed consultancy & project platform of four like-minded guys
who met at a startup in Munich.
We consult mainly small to medium sized companies that want to achieve further growth
by optimizing areas like marketing, BI, IT and finance for them. We are all C-Level professionals
in our fields that overlap and greatly match to offer a broad range of consultancy topics.
In order to further deepen our knowledge we have projects on the side, where we invest time
in growing businesses and platforms together with friends and interested partners.
KEMB PORTFOLIO
6
BUSINESS INTELLIGENCE
FINANCE & LEGAL
DIGITAL MARKETING
& BRANDING
ORGANISATION &
PRODUCTIVITY
OWNED BRANDS
7
PROJECT
MANAGEMENT
PROJECT MANAGEMENT BASICS
8
SCHEDULE
BUDGETSCOPE
PROJECT
BALANCE
THE WATERFALL
9
REQUIREMENTS
DESIGN
IMPLEMENTATION
VERIFICATION
MAINTENANCE
PRODUCT REQUIREMENTS DOCUMENT
SOFTWARE ARCHITECTURE
SOFTWARE
PITFALLS OF THE WATERFALL
10
- Regularly exceeding budget and time scope
- No full alignment on scope between customer and project team
- Customer expectation
- Linearity
- Changing requirements during the project
11
SCRUM
An agile methodology
REFINEMENT
OF PRODUCT
BACKLOG
SCRUM
12
PRIO 1
Ticket + Prio
Ticket + Prio
PRODUCT
BACKLOG
SPRINT
(max one month)
ITERATIVE-
INCREMENTAL
DEVELOPMENT &
DELIVERY
POTENTIALL
Y
RELEASABLE
INCREMENT
24 HOURS
DAILY SCRUM
MEETING
SPRINT
BACKLOG
Ticket + Prio
Ticket + Prio
PRODUCT OWNER
Liaison between
stakeholders
SPRINT PLANNING
1. Team forecast PBIs
2. Plans the work
SPRINT
REVIEW
SPRINT
RETRO
STAKEHOLDERS
THE ROLES
13
PRODUCT
OWNER
Project Manager
DEVELOPMENT
TEAM
Project Team
STAKEHOLDER
Customer
SCRUM MASTER
PRODUCT OWNER
14
Management
of Backlog
Analysis of
Product
Vision
Modulating
Development
Team
Coordination
with Scrum
Master
DEVELOPMENT TEAM
15
DEVELOPMENT TEAM
Prioritize the Sprint Backlog
Estimate the effort to
implement a story
Identifying complexity of a
user story
Splitting user stories into
tasks
Completing tasks to achieve
sprint goal
Unit and initial acceptance
testing
Self-organizing
Attending meetings and
ceremonies
Implementing test cases
Communicating the status of
the work daily
SCRUM MASTER
16
Facilitator/
Removes
Barriers
Shields team
from external
interference
Enables
Close
Cooperation
Enforce
Scrum
Principles
Improve
Productivity
SCRUM EVENTS & ARTIFACTS
17
USER STORY
AND EPIC
PRODUCT
BACKLOG
PLANNING
SPRINT
BACKLOG
SPRINT DAILY
SCRUM
REVIEW
RETROSPECTIVE
USER STORY & EPIC
18
USER STORY & EPIC
19
PRODUCT BACKLOG
20
PLANNING I: ESTIMATION
21
ROLLER
BLADES
BICYCLE SCOOTER TRACTOR CAR TRUCK TRAIN HELICOPTER AIRPLANE
.5 1 2 3 5 8 13 20 40
SPACE
SHUTTLE
100
PLANNING II & SPRINT BACKLOG
22
SPRINT & DAILY SCRUM / STANDUP
23
PRIO 1
2
3
4
SPRINT
BACKLOG
PRODUCT
BACKLOG
CLIENT
PRIORITIZES
1-4
WEEKS
SPRINTS
POTENTIALL
Y SHIPPABLE
PRODUCT
24 HOURS
DAILY
SCRUM
MEETING
BACKLOG
ITEMS
SPRINT & DAILY SCRUM / STANDUP
REVIEW - ALL PARTICIPANTS
25
PRODUCT
OWNER
Project Manager
DEVELOPMENT
TEAM
Project Team
STAKEHOLDER
Customer
SCRUM MASTER
SCRUM
TEAM
BUSINESS
SPONSOR
MANAGEMENTCUSTOMER
SPRINT
REVIEW
SPRINT
REVIEW
MEETING
FACILITATE
RETROSPECTIVE
26
SUCCESS
FAILURELEARNING
Add text
WHAT WORKED OR WENT WELL?
Add text
WHAT DID NOT GO WELL?
Add text
WHAT CAN BE DONE BETTER?
REFINEMENT
OF PRODUCT
BACKLOG
SCRUM
27
PRIO 1
Ticket + Prio
Ticket + Prio
PRODUCT
BACKLOG
SPRINT
(max one month)
ITERATIVE-
INCREMENTAL
DEVELOPMENT &
DELIVERY
POTENTIALL
Y
RELEASABLE
INCREMENT
24 HOURS
DAILY SCRUM
MEETING
SPRINT
BACKLOG
Ticket + Prio
Ticket + Prio
PRODUCT OWNER
Liaison between
stakeholders
SPRINT PLANNING
1. Team forecast PBIs
2. Plans the work
SPRINT
REVIEW
SPRINT
RETRO
STAKEHOLDERS
LIMITS OF SCRUM
28
- No guarantee for success
- Usage of gathered information -> will to improve
- Role conflicts
- SCRUM in working / freelance contracts
29
WHAT’S
MORE?
KANBAN
30
AGILE IN DAILY WORK
32
33
THANKS FOR
LISTENING
For more details please
check out the blogpost on wearekemb.com

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Modern Project Management - An introduction to Agile

Editor's Notes

  1. The first formal description of the waterfall model is often cited as a 1970 article by Winston W. Royce,[3][4] although Royce did not use the term waterfall in that article. Royce presented this model as an example of a flawed, non-working model; which is how the term is generally used in writing about software development—to describe a critical view of a commonly used software development practice.[5]
  2. Wünsche im Hinblick auf Funktionalität, Benutzbarkeit (Usability), Performanz und Qualität beurteilt. In Scrum ist das der Product Owner. Aufgaben und Verantwortlichkeiten des Product Owners Pflege des Product Backlogs vertritt die fachliche Auftraggeberseite und somit sämtliche Stakeholders priorisiert die Product Backlog Items so, daß der Business Value des Produkts maximal wird und die Möglichkeit früher Releases von Kernfunktionalität besteht, um einen schnellen Return on Investment zu erreichen wohnt nach Möglichkeit den Daily Scrums bei, um sich (passiv) zu informieren steht für Rückfragen des Teams bereit Manchmal wird der Product Owner im Jargon auch scherzhaft als SCN (single chokable neck) bezeichnet, um klar (und überhaupt nicht scherzhaft) herauszustellen: Er trägt die Verantwortung dafür, daß die richtigen Anforderungen im Product Backlog stehen und daß sie in einer sinnvollen Reihenfolge abgearbeitet werden. Dadurch hat er maßgeblichen Einfluß auf das Arbeitsergebnis und ist, so gesehen, wirklich die eine Person, deren "Hals gewürgt wird", wenn das Team - gemäß Vorgabe - Mist produziert. Was der Product Owner NICHT tut Rolle des Chefs für das Team übernehmen Daily Scrums moderieren oder ungefragt dort reden Während des Sprints den Sprint Backlog beeinflussen (Zusatzanforderungen, Streichung von Aufgaben etc.) im Projekt als Team Member (z.B. Entwickler, Software-Architekt) mitarbeiten (? Interessenkonflikt!) versuchen, gleichzeitig den ScrumMaster zu mimen (? Interessenkonflikt!) seine Aufgabe nur zu Beginn und am Ende der Sprints wahrnehmen
  3. Merkmale und Eigenschaften eines Scrum-Teams besteht aus fünf bis zehn Personen (ideal sind sieben) größere Gruppen werden in mehrere unabhängige, aber miteinander kommunizierende Teams aufgeteilt ist interdisziplinär zusammengesetzt (Entwickler, Architekten, Tester, technische Redakteure), wenn von Vorteil - und das ist meistens der Fall ist sein eigener Manager (Self-Organisation) entscheidet selbständig über das Zerlegen von Requirements in Tasks und deren Verteilung an einzelne Mitglieder (Erstellung des Sprint Backlog aus dem aktuell anstehenden Teil des Product Backlog) trifft sich täglich zum Daily Scrum, in dem die Team Members einander jeweils einen kurzen Statusbericht liefern liefert nach jedem Sprint ein Increment of Potentially Shippable Functionality ab und präsentiert dieses im Sprint Review Meeting jedes Team Member kennt das Big Picture des Projekts jedes Team Member aktualisiert täglich die Restaufwände seiner Tasks im Sprint Backlog Was ein Scrum-Team NICHT tut Fachkonzepte schreiben - dafür gibt es das Product Backlog des Product Owners sich vom Product Owner seine Arbeitsweise vorschreiben lassen im Daily Scrum dem ScrumMaster und/oder dem Product Owner berichten - die Team Members berichten einander das Sprint Backlog vernachlässigen ungestörtes Arbeiten während des Sprints verwechseln mit dem Sitzen im Elfenbeinturm
  4. Aufgaben und Verantwortlichkeiten des ScrumMasters trägt Verantwortung für den Scrum-Prozeß und dessen korrekte Implementation ist ein Vermittler und Unterstützer (Facilitator) strebt maximalen Nutzen und ständige Optimierung an beseitigt Hindernisse(!) sorgt für Informationsfluß zwischen Product Owner und Team moderiert Scrum-Meetings hat die Aktualität der Scrum-Artefakte (Product Backlog, Sprint Backlog, Burndown Charts) im Blick schützt das Team vor unberechtigten Eingriffen während des Sprints Was der ScrumMaster NICHT tut Rolle des Chefs für das Team übernehmen das Projekt in dem Sinne leiten, daß er anschafft, wer welche Arbeit auf welche Weise zu erledigen hat Doppelfunktion als Team Member oder Product Owner übernehmen (? Interessenkonflikte!)
  5. Priorisierte Liste von Anforderungen (→ Requirements) mit Schätzwerten (Estimates), welche den jeweiligen Funktionsumfang, ggf. auch ihre Komplexität, relativ zueinander widerspiegeln. Wichtig ist, daß es um eine "gefühlte Größe" geht, nicht um eine absolute Aufwandschätzung in Personentagen o.ä. Als Einheit der Schätzwerte wird oft der sog. → Story Point - nicht zu verwechseln mit einem Function Point - verwendet. Je höher die Priorität einer Anforderung, desto feingranularer sind tendenziell die Schätzwerte, da das Product Backlog im wesentlichen nach absteigender Priorität abgearbeitet wird. Das Product Backlog ändert sich im Lauf der Zeit, ist also keine endgültige, vorab festgelegte Spezifikation, sondern eine Anforderungsliste, die im Fluß ist und sich den Gegebenheiten des Projekts kontinuierlich anpaßt : In einem → Sprint realisierte oder verworfene Requirements werden entfernt, Schätzwerte aufgrund Teilbearbeitung oder neuer Erkenntnisse aktualisiert, neue Anforderungen aufgenommen, Prioritäten verändert, grob geschätzte Themen oder Funktionsblöcke verfeinert, also in kleinere heruntergebrochen etc.
  6. Time-boxed (8 h) Input: Product Backlog Output: Sprint Backlog Aufgeteilt in zwei weitere Time-Boxes von jeweils 4 h: Der Product Owner präsentiert dem Team die Product Backlog Items mit der höchsten Priorität und benennt (optional) sein Sprint Goal, mit dem das Team einverstanden sein muß. Gemeinsam bestimmen beide Seiten, welchen Teil des Product Backlogs das Team im kommenden Sprint in ein Increment of Potentially Shippable Functionality verwandeln kann. Das Team verpflichtet sich (engl. „to commit“) auf den besprochenen Lieferumfang, welchen es soeben selbst mitbestimmt hat. Das Team plant autonom (ohne Mitsprache des Product Owners) im Detail, wie es sein gegebenes Versprechen einlösen kann, indem es die betreffenden Requirements in Tasks herunterbricht und letztere zu einem Sprint Backlog konsolidiert.
  7. Eine Liste von Tasks, welche den Arbeitsumfang des Teams für den Sprint festlegt. Die Liste präzisiert sich während des Sprints und wird täglich von allen Team Members gepflegt, so daß sie immer den aktuellen Bearbeitungsstand reflektiert. Der Sprint Backlog ermöglicht es dem → ScrumMaster, jederzeit zu erkennen, wo das Team steht und ggf. steuernd einzugreifen, damit das → Sprint Goal nicht in Gefahr gerät.
  8. Time-boxed (4 h) Maximal eine Stunde Vorbereitungszeit pro Person Das Team selbst – nicht irgendein übergeordneter Manager – zeigt dem Product Owner und anderen interessierten Personen live am funktionierenden System, was es innerhalb des Sprints erreicht hat. Wichtig: keine Dummies, kein Powerpoint! Nur fertige Produktfunktionalität (Increment of Potentially Shippable Functionality) darf vorgeführt werden. Feedback seitens Product Owner, Stakeholders u.a. Anwesenden ist erwünscht und fließt in die weitere Arbeit ein. Auf Basis des Gezeigten entscheidet später der Product Owner, ob das Inkrement produktiv gesetzt oder weiter entwickelt werden soll. Diese Möglichkeit hat er nach jedem Sprint. So ist gewährleistet, daß in sich abgeschlossene funktionale Bausteine eines Gesamtsystems möglichst früh einen Nutzen und somit einen Return on Investment - Manager lieben das, und zu Recht - erzeugen.