Evolving Role of Product Manager
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From this presentation you will learn about the evolving role of Product Manager
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Evolving Role of Product Manager
- 1. www.productschool.com Evolving Role of Product Management
- 2. Join 40,000+ Product Managers on Free Resources Discover great job opportunities Job Portal prdct.school/PSJobPortalprdct.school/events-slack
- 3. CERTIFICATES Your Product Management Certificate Path Product Leadership Certificate™ Full Stack Product Management Certificate™ Product Management Certificate™ 20 HOURS40 HOURS40 HOURS
- 4. Corporate Training Level up your team’s Product Management skills
- 5. Snehal Patel T O N I G H T ’ S S P E A K E R
- 6. How do you currently solve a product problem? ● Customer study ● BRD ● Tech spec ● Build / Execute ● Release Features
- 7. Evolving role of Product Management Traditional Product Manager Evolving Product Manager Gatekeeper Conduit Protect team from business Connect team to business Serve as customer proxy Connect team directly to customer Own and manage Serve & catalyse Decide Facilitate and build frameworks Keep team busy Keep team inspired and informed
- 8. Evolving role of Product Management Traditional Product Manager Evolving Product Manager Manage Output Drive Outcomes Projects Missions & themes Features Workflows & experience Static product Evolving experience & service Single interface product Touchpoints, context and channel Ship & forget Iterate & Monitor
- 9. Evolving role of Product Management Traditional Product Manager Evolving Product Manager Specification & upfront design Discovery and learning Large batches Continuous delivery & small batches Engineering solely focus on building Engineer contributes ideas as equals
- 10. Product Framework : Introduction to Task Brief ● What is the problem? ● Who is facing the problem & why do they need a solution? ● Why is it worth solving a problem? ● How do you measure success? ○ Metrics ○ Timeline to track ● What is the current behaviour? ● How do other players do it? ● Have we tried this before? What is the history?
- 11. Introduction to Task Brief ● What is the solution ○ Use-cases ○ Workflows ○ Error scenarios ○ Design ○ Tracking ○ Content ○ Marketing pitch ○ Discoverability strategy ● Feedback from team
- 12. Workshop Create a task brief on following topic. “Drive adoption of Uber Eats”
- 13. www.productschool.com Part-time Product Management Training Courses and Corporate Training
Editor's Notes
- If you’re interested to connect with other Product Managers, aspiring PMs, or those within tech, join our Slack community of over 40,000 professionals. It’s a great place to network and to find interesting content. We host a weekly AMA through our Slack channel on Tuesdays from 11:15am - 12pm PST. We have also recently launched the Job Portal where you can find the latest Product Management opportunities! As members of the Product School community, we'd like to provide you with these resources at your disposal.
- Product School’s Product Management Certificate Path comprises of 3 part-time courses for professionals with strong technical or business background who want to further explore Product Management at software-based companies. During Product Management Training you will first learn Product Management fundamentals to understand the software product lifecycle and what it takes to successfully transition into a product management role. You’ll then be trained to retrieve data, understand its value and make impactful decisions with SQL, data visualization and Tableau. Learn to understand your users to deliver exceptional UX/UI design and develop a robust digital marketing plan. During the Full Stack Product Management Training, you will deep dive into the technical knowledge to enhance your ability to work with agile teams. Finally, Product Leadership Training will elevate your product knowledge to become an effective Product Leader. You'll do an in-depth analysis on how to implement best PM practices on a strategic level to significantly impact your company’s portfolio and revenue. Learn the soft skills to manage product teams and manage stakeholders to deliver performing products.
- As well as individual courses we provide corporate training across the world! If you’d like to upskill your product team this is the best option for you. We have trained employees from multiple companies such as Deloitte, Salesforce, JP Morgan, Bank of America amongst many other companies across all industries.
- So, onto tonight’s talk!! Please welcome [NAME], who will talk to us about [TITLE]. Thank you so much for being here tonight, [NAME], I’ll let you introduce yourself! [clap clap clap]