1. The document discusses how Management Information Systems (MIS) can help boost business quality and growth in India. 2. It explains the difference between data and information, with data being raw units and information being logically organized and processed data. 3. MIS helps businesses in many ways, including better customer relationships, communication, forecasting, and promoting entrepreneurship.

1. PRESENTED TO
Dr. Rahul Bahuguna
MBA -1st
SEMESTER
MODERN
BUSINESS
PRACTICES
…….USE OF
(MIS)………
PRESENTED BY
MANISHA BHARTI
( Roll No – 23)
“QUALITY IS THE
BEST BUSINESS
PLAN….....
AND MIS IS THE
BOOSTER FOR IT” -----
JOHN LASSETER

2. INDIAN MARKET BEFORE INTERNET
BUSY AND RICH BUT NOT FEASIBLE TO ALL WITH LOTS OF
HINDRANCES LIKE INCOMPLETE INFORMATION, MONOPOLY, LESS
ALTERNATIVES, AFRAID MARKET FOR EMPLOYABILITY ETC………………….
.

4. [Difference between DATA
AND INFORMATION]…………
DATA [ individual unit
contains RAW material ]
• DATA doesn’t depend upon
information.
• Raw data alone is sufficient for
making decisions.
• AN EXAMPLE---- STUDENTS TEST
SCORE
INFORMATION[ group
of data carries logical meaning]
• Information comprises
precessed , organised,
presented data that
collectively carries LOGICAL
MEANING.
• Information depends upon
DATA
• THE average score of class
is the information derived
from the given data.

5. ROLE OF INFORMATION SYSTEM IN
CURRENT | TODAYS BUSINESS
SCENARIOS-------
1. customer relationships
2. Works as a catalyst for optimum growth
• 5. HELPS BUSINESS TO
COMMUNICATE INTERNALLY
AND EXTERNALLY .
3. Forecast for target market and taste and
preferences through feedback ststem
4. Promotes lpg policy
• 6.BUILD CONFIDENCE AND
TRUST FOR BRAND AND
CUSTOMERS
• 7. PROMOTES
ENTREPRENEUSHIP AND
RURAL DEVELOPMENT
• 8. HELPFUL IN MAKING
INDIA A DEVELOPED
COUTRY BY PROVIDING
EASY EMPLOYMENT.

6. CATEGORIES
OF MIS /
TYPES-----------
A] EIS[ executive information
system]
B] BIS[ business intelligence system
C] MkIS[ Marketing information
system]
D] CRM [Customer relationship
management]
1.Strategic
planning
2.Management
planning
3.Transaction
processing
ETC

7. • 1. It enhances the productivity of
EMPLOYEES BY DELEGATING
WORK TO MIS .
• 2.MIS is credited for REDUCING
COSTS, ERRORS, and TIME
SAVINGS.
• 3.Encourages SMOOTHER
COMMUNICATION between
various DEPARTMENTS by sharing
same information.
• 4.EXPLORATION regarding
different alternatives and
economic ENVIRONMENT.
• 5.Provides more CUSTOMER
DATA aids improved customer
servicing and promotions.
HOW MIS
HELP ANY
BUSINESS
TO GROW ---
----