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Mobile advertising overview - by Asif Ali, CTO, Mobile-worx at Momo Chennai
- 1. MOBILE ADVERTISING An Overview Presented at Asif Ali Chief Technology Officer Mobile-worx Inc.,
- 2. Mobile Industry 2 billion users and growing
- 5. Mobile advertising may just change the dynamics of the market place
- 6. Wireless advertising: what people are saying Mobile Advertising Worth $10 Billion By 2010. About 50% of respondents in the US and UK and 39% in Italy would be interested in getting free content in return for being sent relevant advertising VisionGain describes 2006 as the final year of an experimental phase in the use of mobile marketing, with full mainstream status anticipated by 2008. Verizon Wireless Chief Marketing “..mobile advertising will eventually grab as much as 30% of the approximately $100 billion US Ad spend” The future of advertising, is in cell phones and handheld devices. Global Ad Agency Giant
- 7. OVERVIEW OF MOBILE ADVERTISING
- 9. The mobile advertising ecosystem $$$$ $ $ $ $ Advertiser Publisher Carrier Subscriber
- 14. THE OPPORTUNITIES IN MOBILE ADVERTISING
- 23. Mobile-worx is the pioneer of mobile advertising in India
- 25. [email_address] Mobile-Worx, Inc. Asif Ali 91 9840089876