This document discusses the challenges of mobile business and introduces the Software AG solution, the webMethods Mobile Suite. It covers the growing mobile market and challenges enterprises face in mobile integration, development, security and lifecycle management. The webMethods Mobile Suite is presented as a solution that spans the full mobile application lifecycle from design to deployment to integration and management across platforms. It includes components like Mobile Designer for development, Mobile Administrator for device management, and Mobile Server for offline usage and integration.

1. ©2014 Software AG. All rights reserved.
Rynard Coetzee
Systems Engineer
Mobile Solutions
Using the webMethods Mobile Suite

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• Mobile Market and Business
• Challenges in Mobile Business
• Software AG Solution for Mobile Business
Agenda

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The Mobile Market -
there is no way around
mobile

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775k+
ECOSYSTEMS
1000+
4+MORE THAN
MOBILE DEVICES
MOBILE APPS
AVAILABLE
10+UI TYPES & DISPLAY
RESOLUTIONS

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ENTERPRISES NEED
TO MANAGE THIS
COMPLEXITY
POSITIVE FOR
CONSUMERS
© 2012 Richard Humphrey
POSITIVE FOR
MANUFACTURERS

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There is no way around Mobile
1.2+ BILLION SMARTPHONES & TABLETS WILL BE SOLD THIS YEAR (2013)
MOBILE
SUBSCRIPTIONS
WORLDWIDE
5.98
40%WORLDWIDE WORKFORCE
WILL BE MOBILE IN 2016
11.2EXABYTES DATA VOLUME
PER MONTH IN 2016
1.000.000.000.000 €BUSINESS INVESTMENTS IN MOBILE TECHNOLOGIES IN 2015
BILLION
Source: Forrester, Gartner, ATKearney
*1Exabyte=1BNGBytes

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Analysts agree: backend integration of mobile
solutions is the major challenge
Integrating mobile solutions with backend systems
Developing an enterprise mobility strategy
Selecting a MEAP – Mobile Enterprise Application Platform to use
Choosing the type of mobile app to use – Native, Mobile Web, HTML5 etc.
1
1
2
3
Supporting multiple mobile operating systems (e.g. iOS, Android, Windows, Blackberry
Selecting a MDM – Mobile Device Management Platform (security platform)
Finding mobile experts and resources
4
5
6
Selecting the right enterprise mobility vendor for each project
Selecting the best mobile SDK (softwre development kit) for rapid app development
Selecting which mobile device to support
7
8
9
Task Difficulty
© 2011 Netcentric Strategies LLC and/or its Affiliates. All rights reserved.

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Analysts agree: mobile technologies are a top
CIO priority 2012
Analytics and business intelligence
Mobile technologies
Cloud computing (SaaS, IaaS, PaaS)
Collaboration technologies (workflow)
1
12
16
5
Virtualization
Legacy modernization
IT Management
3
4
*
Customer relationship management
ERP applications
Social media/Web 2.0
*
2
15
Ranking 2009
• © Gartner CIO Priorities 2012
Security 8
1
2
3
4
5
6
7
8
9
11
10
5
3
1
8
2
7
4
18
13
10
12
5
6
2
11
1
15
10
*
14
3
9
2012 2011 2010
* Not an option this year

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Challenges in Mobile
Business

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Challenges Differ Depending on Maturity Level
Re-design of mobile
apps/mobile
websites
Integration of
mobile with
existing
infrastructure
Creation of new
business models
based on mobile
Strategic relevance of Mobile
Mobile
Maturity
“We need a
mobile app.”
“We have different mobile
apps and need to manage
and integrate them.”
“Mobile is crucial for our
business and we need a
differentiating mobile
infrastructure.”
Try Mobile
Use Mobile
Force Mobile

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Mobilize your Business Processes
Complexity in
Architecture and
Data
High Level Security
Requirements
Advanced
App Lifecycle
Requirements
Extended
Usability
expectations

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Mobile Business needs Lifecycle management
Manage
Monitor
Run
Deploy
Integrate
Build
Test
Develop
Design

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Do you think about these Challenges?
Meet user expectations with
high performance native
application
Integrate Apps with
corporate & backend
systems
Develop Apps for all devices
across different mobile
Operating Systems
Manage complexity of
4+ ecosystems in your enterprise
Ensure
security
of data
and
services
Enable and
simplify
maintenance
Ensure
Quality of
services

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Our Solution for
Mobile Business
webMethods Mobile Suite

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Manage
Monitor
Run
Deploy
Integrate
Build
Test
Develop
Design
webMethods Mobile Suite
helps you meet all challenges
and
spans the full
mobile lifecycle,
from
developing
and deploying
apps to
securely
integrating and
managing them.

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Mobile App Lifecycle NOW @Software AG
Manage
Monitor
Run
Deploy
Integrate
Build
Test
Develop
Design
Development Environment
...
Cross-platform Build and Test
in cloud-environment *
* Cloud-Ready
Central App Store for internal
and external users
Central Device Management
and custom policies
deployment *
Statistics on usage of
services and applications *
Secure mobile app access
into corporate systems (e.g. CRM, ERP)

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webMethods Mobile Suite - Components
webMethods Mobile Designer
Effectively develop secure, fast and integrated
apps that extend your existing business
processes cross-platform to all mobile devices
with a native user experience
Centrally manage mobile devices and build and
deploy your applications in the cloud. (Reseller
agreement and strategic investment in
metaquark since March, 2013.)
webMethods Mobile Administrator
webMethods Mobile Server
Your users can work offline in disconnected
scenarios and Mobile Server provides a secure
connection to synchronize the data with your
systems.
webMethods Enterprise Gateway
Guarantee secure connections into your
organization from mobile applications.

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webMethods Mobile Suite - Platform
Run Time Design, Build and Deploy Time
Developer Machine
Mobile Designer
Build Machine
Build Nodes
MobileDesigner
Management + Admin Machine
Mobile Device Management
MobileAdministrator
Mobile Application
Management
Mobile Build + Test
Management
Cross Platform Applications
webMethods Integration Server
Mobile Server
Mobile Access Management
Enterprise Gateway

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