SlideShare a Scribd company logo
1 of 22
Mobile Apps and Your Business Scott Falbo [email_address]
What Are Mobile Apps? ,[object Object],[object Object],[object Object]
Examples - iJuror
Examples - Shazam
Examples - Medscape
Why Are Apps Popular Now? ,[object Object],[object Object],[object Object]
Revenue Stream – Direct Sales
Revenue Stream – Advertising
Drive Sales for Other Products
Customer Experience
Enterprise Tools
What Does My Business Need to do to Start Releasing Apps? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
App Idea to App Store ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Getting Your App Noticed ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
App Store Ecosystem ,[object Object],[object Object],[object Object],[object Object]
iPhone Demographics
iPhone Demographics
iPhone Demographics
iPhone Demographics
Number of Apps and Downloads
Future for Apps ,[object Object],[object Object],[object Object],[object Object]
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More Related Content

What's hot

Ads in Mobile Games and Apps 101
Ads in Mobile Games and Apps 101Ads in Mobile Games and Apps 101
Ads in Mobile Games and Apps 101Alan Mendelevich
 
Branchout 2017 - Day 2 Session - Dave Nickens
Branchout 2017 - Day 2 Session - Dave NickensBranchout 2017 - Day 2 Session - Dave Nickens
Branchout 2017 - Day 2 Session - Dave NickensBranch
 
Branchout 2017 - Day 2 Session - Ankur Prasad
Branchout 2017 - Day 2 Session - Ankur PrasadBranchout 2017 - Day 2 Session - Ankur Prasad
Branchout 2017 - Day 2 Session - Ankur PrasadBranch
 
Monetizing Mobile Apps
Monetizing Mobile AppsMonetizing Mobile Apps
Monetizing Mobile AppsDave Stevenson
 
Appacceler the most effective app user acquirement
Appacceler the most effective app user acquirementAppacceler the most effective app user acquirement
Appacceler the most effective app user acquirement亚军 陈
 
The New World And How To Respond: App Store Optimisation
The New World And How To Respond: App Store OptimisationThe New World And How To Respond: App Store Optimisation
The New World And How To Respond: App Store OptimisationPerformics EMEA
 
Branchout 2017 - Day 2 Session - Alex Austin
Branchout 2017 - Day 2 Session - Alex AustinBranchout 2017 - Day 2 Session - Alex Austin
Branchout 2017 - Day 2 Session - Alex AustinBranch
 
Livestream Sales Deck
Livestream Sales DeckLivestream Sales Deck
Livestream Sales DeckRyanHug
 
How to price your mobile app
How to price your mobile appHow to price your mobile app
How to price your mobile appappbot
 
Wag The Dog: ASO
Wag The Dog: ASOWag The Dog: ASO
Wag The Dog: ASOZENNA
 
3 gils keynote
3   gils keynote 3   gils keynote
3 gils keynote iablta
 
Developer State: Challenges facing app developers
Developer State: Challenges facing app developersDeveloper State: Challenges facing app developers
Developer State: Challenges facing app developersironSource
 
So You Want a Mobile App? What Now?
So You Want a Mobile App? What Now?So You Want a Mobile App? What Now?
So You Want a Mobile App? What Now?AmadeusConsulting
 
Appsflyer - NOAH19 Tel Aviv
Appsflyer - NOAH19 Tel AvivAppsflyer - NOAH19 Tel Aviv
Appsflyer - NOAH19 Tel AvivNOAH Advisors
 
CSE - Journal Apps: To Do or not to Do? - Mobile Business Models
CSE - Journal Apps: To Do or not to Do? - Mobile Business ModelsCSE - Journal Apps: To Do or not to Do? - Mobile Business Models
CSE - Journal Apps: To Do or not to Do? - Mobile Business ModelsEuan Adie
 
User Acquisition Strategy for Mobile Apps/Games in Vietnam Market
User Acquisition Strategy for Mobile Apps/Games in Vietnam MarketUser Acquisition Strategy for Mobile Apps/Games in Vietnam Market
User Acquisition Strategy for Mobile Apps/Games in Vietnam MarketGmarkcorp
 
Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...
Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...
Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...ironSource
 

What's hot (20)

Why Yelp Matters
Why Yelp MattersWhy Yelp Matters
Why Yelp Matters
 
Ads in Mobile Games and Apps 101
Ads in Mobile Games and Apps 101Ads in Mobile Games and Apps 101
Ads in Mobile Games and Apps 101
 
Branchout 2017 - Day 2 Session - Dave Nickens
Branchout 2017 - Day 2 Session - Dave NickensBranchout 2017 - Day 2 Session - Dave Nickens
Branchout 2017 - Day 2 Session - Dave Nickens
 
Branchout 2017 - Day 2 Session - Ankur Prasad
Branchout 2017 - Day 2 Session - Ankur PrasadBranchout 2017 - Day 2 Session - Ankur Prasad
Branchout 2017 - Day 2 Session - Ankur Prasad
 
Monetizing Mobile Apps
Monetizing Mobile AppsMonetizing Mobile Apps
Monetizing Mobile Apps
 
Appacceler the most effective app user acquirement
Appacceler the most effective app user acquirementAppacceler the most effective app user acquirement
Appacceler the most effective app user acquirement
 
The New World And How To Respond: App Store Optimisation
The New World And How To Respond: App Store OptimisationThe New World And How To Respond: App Store Optimisation
The New World And How To Respond: App Store Optimisation
 
Branchout 2017 - Day 2 Session - Alex Austin
Branchout 2017 - Day 2 Session - Alex AustinBranchout 2017 - Day 2 Session - Alex Austin
Branchout 2017 - Day 2 Session - Alex Austin
 
Livestream Sales Deck
Livestream Sales DeckLivestream Sales Deck
Livestream Sales Deck
 
How to price your mobile app
How to price your mobile appHow to price your mobile app
How to price your mobile app
 
Omid aminzadeh how to make money
Omid aminzadeh   how to make moneyOmid aminzadeh   how to make money
Omid aminzadeh how to make money
 
Wag The Dog: ASO
Wag The Dog: ASOWag The Dog: ASO
Wag The Dog: ASO
 
3 gils keynote
3   gils keynote 3   gils keynote
3 gils keynote
 
Developer State: Challenges facing app developers
Developer State: Challenges facing app developersDeveloper State: Challenges facing app developers
Developer State: Challenges facing app developers
 
So You Want a Mobile App? What Now?
So You Want a Mobile App? What Now?So You Want a Mobile App? What Now?
So You Want a Mobile App? What Now?
 
Appsflyer - NOAH19 Tel Aviv
Appsflyer - NOAH19 Tel AvivAppsflyer - NOAH19 Tel Aviv
Appsflyer - NOAH19 Tel Aviv
 
Mike Hines, Amazon
Mike Hines, AmazonMike Hines, Amazon
Mike Hines, Amazon
 
CSE - Journal Apps: To Do or not to Do? - Mobile Business Models
CSE - Journal Apps: To Do or not to Do? - Mobile Business ModelsCSE - Journal Apps: To Do or not to Do? - Mobile Business Models
CSE - Journal Apps: To Do or not to Do? - Mobile Business Models
 
User Acquisition Strategy for Mobile Apps/Games in Vietnam Market
User Acquisition Strategy for Mobile Apps/Games in Vietnam MarketUser Acquisition Strategy for Mobile Apps/Games in Vietnam Market
User Acquisition Strategy for Mobile Apps/Games in Vietnam Market
 
Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...
Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...
Finding the Balance: Managing the Monetization and UA Cycle | Casual Connect ...
 

Viewers also liked

iPad Apps for Attorneys
iPad Apps for AttorneysiPad Apps for Attorneys
iPad Apps for Attorneysfront9tech
 
Kudavi 2.18.2016
Kudavi 2.18.2016Kudavi 2.18.2016
Kudavi 2.18.2016Tom Currier
 
Voto de Gilmar Mendes em 15/09/2005
Voto de Gilmar Mendes em 15/09/2005Voto de Gilmar Mendes em 15/09/2005
Voto de Gilmar Mendes em 15/09/2005Miguel Rosario
 
Nutrición vs Alimentación
Nutrición vs AlimentaciónNutrición vs Alimentación
Nutrición vs Alimentacióncharito ybarra
 
Presentationonfuturegroup 130412001511-phpapp02
Presentationonfuturegroup 130412001511-phpapp02Presentationonfuturegroup 130412001511-phpapp02
Presentationonfuturegroup 130412001511-phpapp02Neha Suman
 
Phil Metz Experience | Sample Project Portfolio
Phil Metz Experience | Sample Project PortfolioPhil Metz Experience | Sample Project Portfolio
Phil Metz Experience | Sample Project Portfoliophilmetz
 
Kukier chaney-2005-effect of biosolids on phytoavailability of cd
Kukier chaney-2005-effect of biosolids on phytoavailability of cdKukier chaney-2005-effect of biosolids on phytoavailability of cd
Kukier chaney-2005-effect of biosolids on phytoavailability of cdDeirdre Bingman
 
Direct Marketing - The Paradigm Shift
Direct Marketing - The Paradigm Shift Direct Marketing - The Paradigm Shift
Direct Marketing - The Paradigm Shift Yellow Umbrella
 
Personal Learning Networks: Digital Education
Personal Learning Networks: Digital EducationPersonal Learning Networks: Digital Education
Personal Learning Networks: Digital Educationburtoh
 
Huntingdon Fusion Techniques Introduction
Huntingdon Fusion Techniques IntroductionHuntingdon Fusion Techniques Introduction
Huntingdon Fusion Techniques Introductionmikedunnhft
 
Thoughts for 365 days
Thoughts for 365 daysThoughts for 365 days
Thoughts for 365 daysMb Narayanan
 
Lashou's Roadshow Presentation
Lashou's Roadshow PresentationLashou's Roadshow Presentation
Lashou's Roadshow PresentationF. Steven Ogunro
 

Viewers also liked (20)

iPad Apps for Attorneys
iPad Apps for AttorneysiPad Apps for Attorneys
iPad Apps for Attorneys
 
Kudavi 2.18.2016
Kudavi 2.18.2016Kudavi 2.18.2016
Kudavi 2.18.2016
 
China user group keynote
China user group keynoteChina user group keynote
China user group keynote
 
ทวีปอาฟริกา
ทวีปอาฟริกาทวีปอาฟริกา
ทวีปอาฟริกา
 
Voto de Gilmar Mendes em 15/09/2005
Voto de Gilmar Mendes em 15/09/2005Voto de Gilmar Mendes em 15/09/2005
Voto de Gilmar Mendes em 15/09/2005
 
Nutrición vs Alimentación
Nutrición vs AlimentaciónNutrición vs Alimentación
Nutrición vs Alimentación
 
Presentationonfuturegroup 130412001511-phpapp02
Presentationonfuturegroup 130412001511-phpapp02Presentationonfuturegroup 130412001511-phpapp02
Presentationonfuturegroup 130412001511-phpapp02
 
apa
apaapa
apa
 
Phil Metz Experience | Sample Project Portfolio
Phil Metz Experience | Sample Project PortfolioPhil Metz Experience | Sample Project Portfolio
Phil Metz Experience | Sample Project Portfolio
 
Kukier chaney-2005-effect of biosolids on phytoavailability of cd
Kukier chaney-2005-effect of biosolids on phytoavailability of cdKukier chaney-2005-effect of biosolids on phytoavailability of cd
Kukier chaney-2005-effect of biosolids on phytoavailability of cd
 
Formato planeacion
Formato planeacionFormato planeacion
Formato planeacion
 
Baroque to Modern
Baroque to ModernBaroque to Modern
Baroque to Modern
 
Direct Marketing - The Paradigm Shift
Direct Marketing - The Paradigm Shift Direct Marketing - The Paradigm Shift
Direct Marketing - The Paradigm Shift
 
Personal Learning Networks: Digital Education
Personal Learning Networks: Digital EducationPersonal Learning Networks: Digital Education
Personal Learning Networks: Digital Education
 
Huntingdon Fusion Techniques Introduction
Huntingdon Fusion Techniques IntroductionHuntingdon Fusion Techniques Introduction
Huntingdon Fusion Techniques Introduction
 
Advantis Consulting Ltd 2011
Advantis Consulting Ltd 2011Advantis Consulting Ltd 2011
Advantis Consulting Ltd 2011
 
Thoughts for 365 days
Thoughts for 365 daysThoughts for 365 days
Thoughts for 365 days
 
Lashou's Roadshow Presentation
Lashou's Roadshow PresentationLashou's Roadshow Presentation
Lashou's Roadshow Presentation
 
Once a geek, forever a geek
Once a geek, forever a geekOnce a geek, forever a geek
Once a geek, forever a geek
 
W.cholamjiak2
W.cholamjiak2W.cholamjiak2
W.cholamjiak2
 

Similar to Mobile Apps And Your Business

Ideas to App Store (2010)
Ideas to App Store (2010)Ideas to App Store (2010)
Ideas to App Store (2010)Joseph DeSetto
 
Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...
Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...
Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...Fiksu
 
Mobile Apps Development
Mobile Apps DevelopmentMobile Apps Development
Mobile Apps DevelopmentShweta Joshi
 
Hands-on Digital Marketing Workshop Presentation
Hands-on Digital Marketing Workshop Presentation Hands-on Digital Marketing Workshop Presentation
Hands-on Digital Marketing Workshop Presentation Ammar Kanchwala
 
We are going mobile - Opportunities and Revenue Models
We are going mobile - Opportunities and Revenue ModelsWe are going mobile - Opportunities and Revenue Models
We are going mobile - Opportunities and Revenue ModelsGBG Mumbai
 
Raise money out of mobile apps
Raise money out of mobile appsRaise money out of mobile apps
Raise money out of mobile appsNadim GOUIA
 
Digital marketing and social media.
Digital marketing and social media.Digital marketing and social media.
Digital marketing and social media.guda Vamshi Netha
 
The Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth Day
The Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth DayThe Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth Day
The Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth DayOMN
 
The ten commandments of app marketing
The ten commandments of app marketingThe ten commandments of app marketing
The ten commandments of app marketingBig Ideas Machine
 
Point Roll - iStrategy Atlanta
Point Roll - iStrategy AtlantaPoint Roll - iStrategy Atlanta
Point Roll - iStrategy AtlantaiStrategy
 
Your Mobile App Solution and Opportunity
Your Mobile App Solution and OpportunityYour Mobile App Solution and Opportunity
Your Mobile App Solution and OpportunityJan Payne
 
Your Mobile App Solution
Your Mobile App SolutionYour Mobile App Solution
Your Mobile App SolutionJan Payne
 
Developing Viral and Sticky Apps
Developing Viral and Sticky AppsDeveloping Viral and Sticky Apps
Developing Viral and Sticky AppsShoieb Yunus
 
SMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online MarketingSMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online MarketingMagic Logix
 
How to do mobile app development
How to do mobile app developmentHow to do mobile app development
How to do mobile app developmentQuantum Innovation
 
Social media and mobile presentation 2011
Social media and mobile presentation 2011 Social media and mobile presentation 2011
Social media and mobile presentation 2011 Galit Fein
 
Widgets in the Media, adtech Shanghai presentation
Widgets in the Media, adtech Shanghai presentationWidgets in the Media, adtech Shanghai presentation
Widgets in the Media, adtech Shanghai presentationworldwalk
 

Similar to Mobile Apps And Your Business (20)

Ideas to App Store (2010)
Ideas to App Store (2010)Ideas to App Store (2010)
Ideas to App Store (2010)
 
Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...
Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...
Fiksu presentation at AppConext: User Acquisition and Discovery-Why a Cohesiv...
 
Mobile Apps Development
Mobile Apps DevelopmentMobile Apps Development
Mobile Apps Development
 
We are going mobile
We are going mobileWe are going mobile
We are going mobile
 
Oribi deck
Oribi deckOribi deck
Oribi deck
 
Hands-on Digital Marketing Workshop Presentation
Hands-on Digital Marketing Workshop Presentation Hands-on Digital Marketing Workshop Presentation
Hands-on Digital Marketing Workshop Presentation
 
We are going mobile - Opportunities and Revenue Models
We are going mobile - Opportunities and Revenue ModelsWe are going mobile - Opportunities and Revenue Models
We are going mobile - Opportunities and Revenue Models
 
Apps monetization
Apps monetizationApps monetization
Apps monetization
 
Raise money out of mobile apps
Raise money out of mobile appsRaise money out of mobile apps
Raise money out of mobile apps
 
Digital marketing and social media.
Digital marketing and social media.Digital marketing and social media.
Digital marketing and social media.
 
The Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth Day
The Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth DayThe Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth Day
The Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth Day
 
The ten commandments of app marketing
The ten commandments of app marketingThe ten commandments of app marketing
The ten commandments of app marketing
 
Point Roll - iStrategy Atlanta
Point Roll - iStrategy AtlantaPoint Roll - iStrategy Atlanta
Point Roll - iStrategy Atlanta
 
Your Mobile App Solution and Opportunity
Your Mobile App Solution and OpportunityYour Mobile App Solution and Opportunity
Your Mobile App Solution and Opportunity
 
Your Mobile App Solution
Your Mobile App SolutionYour Mobile App Solution
Your Mobile App Solution
 
Developing Viral and Sticky Apps
Developing Viral and Sticky AppsDeveloping Viral and Sticky Apps
Developing Viral and Sticky Apps
 
SMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online MarketingSMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online Marketing
 
How to do mobile app development
How to do mobile app developmentHow to do mobile app development
How to do mobile app development
 
Social media and mobile presentation 2011
Social media and mobile presentation 2011 Social media and mobile presentation 2011
Social media and mobile presentation 2011
 
Widgets in the Media, adtech Shanghai presentation
Widgets in the Media, adtech Shanghai presentationWidgets in the Media, adtech Shanghai presentation
Widgets in the Media, adtech Shanghai presentation
 

Mobile Apps And Your Business