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Mobile Monday Switzerland #40 - Mindshare presentation on Mobile Advertising ...MobileMonday Switzerland
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Introduction to Mobile Monday Switzerland #38 - Mobile Field Services
1. MoMo CH #38
Mobile Field Service Zürich - October 13, 2014
2. About Mobile Monday
Who?
• 90 chapters organised around the world, started in Finland in 2000
• 200,000 mobile industry professionals, developers and influencers
!
What?
• Networking by organising events to share ideas, best practices and trends from global markets
!
How?
• Non-profit organisation (association) of volunteers
!
When?
• On the 1st Monday of the month or sometimes during the month
!
Where?
• Worldwide (Rio, Singapore, Miami, Sofia, Toronto, Copenhagen,…)
• Switzerland (Zurich, Lausanne, Bern, Fribourg)
3. Who we are?
What do we do?
Do you want to join us?
Interesting topics
• Identify, discuss and select relevant and interesting topics
• Relevant and synergistic to the mobile industry at large
Events
• Organising events to share ideas, best practices and trends from global markets
• Identify and recruit interesting, thought leading speakers
• Logistics, preparations, set up and execution
• Invite participants from our respective networks and eco systems
• Identify and recruit sponsors (Season sponsors and Event sponsors)
Evolve
• Help influence the agenda for everything mobile in the Swiss (and global) market
• Position Mobile Monday as a meeting place, a catalyst and a foundry for disruptive and great ideas
• Serve a community of entrepreneurs, startups, developers and investors
• Inspire our community at large
New committee members and contributors are wanted!
• We are always looking for new members to our organising committee that can contribute
• If you can contribute with great ideas and dedicate some time and effort - please contact us!
6. Agenda
• 18:00 - Registration and welcome
• 18:15 - Introductions
• 18:30 - TSIA, Markus Schwarz
• 19:00 - Alstom Power, Gert-Jan den Boer
• 19:30 - coresystems, Jos Nickmans
• 20:00 - Panel Q & A
• 20:15 - Apéro & networking
7.
8. Where IT is going?
http://www.cnet.com/news/where-it-is-going-cloud-mobile-and-data/
Source CNET April 23, 2012
9. Drivers
• Service as a competitive advantage & differentiator
• Customers want SLA’s and uptime, looks for best TCO
• Products and Systems is increasingly digital, also in the
analog world. SW and HW borders blurring everywhere
• Services mission critical in delivering the best TCO
• By 2020, the customer will manage 85% of the relationship
with an enterprise without interacting with a human. Source: Gartner
• Service is a business - with its own P&L
• Maximise efficiency and optimise cost of service
• Services Innovation and monetisation
• Recruitment and retention - generation shift to Digital Native
• Engineering “on-site”
• Direct link between customer service and Product
Engineering and R&D
• Optimise the use of few critical experts to many technicians
• IoT
• 200B smart objects expected in 2020 Source Intel
• Context aware and personalised solutions and services
• Tangible and Intangible customer benefits
• Business drivers and TCO
• Customer Experiences and Satisfaction
• Hidden treasures….
10. • Upcoming events from Mobile Monday Switzerland
• MoMo #39: Mobile Sales
• MoMo #40: Digital Mobile Marketing
• MoMo #41: Mobile Music/Media/Content
11. Agenda
• 18:00 - Registration and welcome
• 18:15 - Introductions
• 18:30 - TSIA, Markus Schwarz
• 19:00 - Alstom Power, Gert-Jan den Boer
• 19:30 - coresystems, Jos Nickmans
• 20:00 - Panel Q & A
• 20:15 - Apéro & networking
12. Thank you - and see you soon again at
another exciting MoMo CH event!