The document discusses developing a business model canvas for Adidas and exploring ways for businesses to stay on top through innovation. It also describes an exercise called the Marshmallow Challenge where participants must build the highest freestanding structure out of spaghetti, string, and tape within 18 minutes. Next steps discussed are trying to understand customers better through an empathy map and reading the book "Customers Revenge".
This document discusses decision making and provides an overview of rational decision making processes. It defines key concepts like risk, uncertainty, and regret. Decision making can involve selecting between alternatives using criteria and assigning weights. Rational processes include defining the problem, criteria, alternative solutions, evaluating how well solutions meet criteria, and costs. Methods discussed include the analytical network process and decision trees. The document also notes that while rational processes are commonly used, uncertainty means they don't always work best in complex, turbulent environments.
The document discusses the importance of understanding customers and their perspectives. It introduces the XPLANE empathy model for looking at products through a customer's eyes, considering what they see, hear, think, feel, and say or do. Customers are an important part of business as a source of revenue, and customer relations are becoming more important as companies operate at the edge of their scope. The document will cover decision making in the following week.
This document provides an overview of a course on cracking business problems. The course aims to help students make sense of business problems, propose courses of action, and build a problem-solving toolkit. The final assignment involves creating a business model canvas and a wiki entry on a conceptual model or technique. The document discusses business problems as complex with many influencing factors and the need for decision-making under pressure. It also references different strategic schools of thought and notes that creativity can be driven by pressure, perspective shifts, and limitations.
This document contains the menu for a pizzeria/Italian restaurant. It lists appetizers, salads, subs/sandwiches, calzones/stromboli, pasta dishes, pizza options and prices. It also includes lunch specials, children's items, desserts and beverages. A wide variety of toppings and customizations are available for builds-your-own options.
The document discusses developing a business model canvas for Adidas and exploring ways for businesses to stay on top through innovation. It also describes an exercise called the Marshmallow Challenge where participants must build the highest freestanding structure out of spaghetti, string, and tape within 18 minutes. Next steps discussed are trying to understand customers better through an empathy map and reading the book "Customers Revenge".
This document discusses decision making and provides an overview of rational decision making processes. It defines key concepts like risk, uncertainty, and regret. Decision making can involve selecting between alternatives using criteria and assigning weights. Rational processes include defining the problem, criteria, alternative solutions, evaluating how well solutions meet criteria, and costs. Methods discussed include the analytical network process and decision trees. The document also notes that while rational processes are commonly used, uncertainty means they don't always work best in complex, turbulent environments.
The document discusses the importance of understanding customers and their perspectives. It introduces the XPLANE empathy model for looking at products through a customer's eyes, considering what they see, hear, think, feel, and say or do. Customers are an important part of business as a source of revenue, and customer relations are becoming more important as companies operate at the edge of their scope. The document will cover decision making in the following week.
This document provides an overview of a course on cracking business problems. The course aims to help students make sense of business problems, propose courses of action, and build a problem-solving toolkit. The final assignment involves creating a business model canvas and a wiki entry on a conceptual model or technique. The document discusses business problems as complex with many influencing factors and the need for decision-making under pressure. It also references different strategic schools of thought and notes that creativity can be driven by pressure, perspective shifts, and limitations.
This document contains the menu for a pizzeria/Italian restaurant. It lists appetizers, salads, subs/sandwiches, calzones/stromboli, pasta dishes, pizza options and prices. It also includes lunch specials, children's items, desserts and beverages. A wide variety of toppings and customizations are available for builds-your-own options.
The document provides instructions for an assignment on writing a critique. Students are asked to:
1. Start thinking about a topic for their critique, such as news events, business strategies, or company restarts.
2. The critique will be graded based on demonstrating an understanding of what is happening, the strategic intent of organizations, and an educated opinion on chosen strategies.
3. Students should consolidate insights from the session into potential pains/gains to address and how a value proposition could work, and choose a subject for their critique to check with the instructor next time.
The document provides an introduction to the concept of effectuation and compares it to causality. It discusses key principles of effectuation including means-based reasoning, affordable loss, leveraging contingencies, and forming partnerships. Examples are given of how effectual thinking differs from predictive planning. Readers are asked to consider how they have used effectual or causal logic in past situations. The final sections provide an overview of the course, including expectations that students will apply effectual processes in scenarios where planning is not possible.
This short document welcomes readers to Indianapolis and references 4 major sporting events held there: the U.S. Nationals, the 500 race, the Brickyard 400 NASCAR race, and the Moto GP motorcycle race.
The document discusses a business model canvas exercise where groups of 4 students will present their canvas on a large poster board along with a 1 page explanation of the problem, product, target group, and revenue model. It also discusses the importance of understanding customers using the XPLANE empathy model to view a product through the customer's perspective considering what they see, think, feel, and do to ensure the business model fits with the customer. The document outlines the schedule and topics for the following week on decision making.
briefing Innovation Compass (by Guy Bauwen)Ernst Phaff
This document summarizes a presentation on developing successful businesses through innovation. It discusses key aspects of innovation such as ideation, new product development, commercialization challenges, and common reasons why most new ventures fail. It also outlines market development models and "diamonds of success" including sensing opportunities, monitoring progress, scaling capabilities, and maintaining strategic focus. The overall focus is on providing frameworks to help innovators and entrepreneurs overcome challenges and achieve desired outcomes in bringing innovations to market.
Fex 190912 - presentatie - kansen en mogelijkheden met data science door jo...Flevum
Data Science, je kunt er bijna niet meer omheen zoveel wordt hierover geschreven. Maar wat is Data Science eigenlijk precies in begrijpelijke termen? Welke nieuwe mogelijkheden brengt het? Op welke ‘oude wijn in nieuwe zakken’ bouwt het door? En hoe verhoudt Data Science zich tot de andere nu erg populaire termen als Big Data en Kunstmatige intelligentie? Of kunnen we beter kijken naar Data Science vanuit beproefde proces optimalisatie principes als Lean en Six Sigma?
Afgaande op internet lijken er eindeloos veel mogelijkheden te zijn met Data Science. Maar tegelijkertijd zie je dat buiten een handje vol grote jongens als Google, Facebook en Uber, de echte onomstreden toepassingen maar mondjesmaat van de grond af komen. Hoe dat komt, terwijl bij gewone bedrijven voldoende met Data Science wordt geëxperimenteerd?
Tijdens deze bijeenkomst gaat Johan van Rooij met u in op deze en andere vragen. Johan gaat Data Science in de juiste context plaatsen en een aantal handvaten geven om er zelf over na te denken. Dit zodat u zelf een idee kunt vormen over wat je als bedrijf met Data Science kunt? En wat er voor nodig is om er voor te zorgen dat Data Science binnen uw bedrijf wel een succes wordt met tastbare resultaten tot gevolg.
Alvast een voorproefje? Over de vraag ‘Wat is Data Science’ kunt een aantal blog artikelen van de hand van Johan van Rooij lezen: hier vindt u de links naar deel 1en deel 2.
De Toekomst Verkenner is een ‘award winning’ innovatie van PGGM, die in een rap temp doorontwikkeling naar een platform maakt.
In zijn presentatie zal Mladen Sančanin vertellen hoe PGGM real time data en algoritmes heeft ingezet om dit platform te bouwen en hoe PGGM innovaties vanuit haar ‘Big Data Lab’ ondersteunt?
In een half uur worden veel ervaringen gedeeld over het opzetten van innovatieprojecten gebruik makend van data en het inrichten van data lab in een corporate omgeving.
Facto Congres 2017 - Big data en gebouwbeheer: een nieuwe werkelijkheid (Cas...Facto Magazine
Internet of Things, sensoren, slimme meters, Big Data. De technologische vooruitgang zorgt ervoor dat gebouwen steeds slimmer worden en dat gebouwbeheerssystemen over steeds meer data beschikken. De uitdaging van deze nieuwe werkelijkheid is om al deze data te transformeren naar bruikbare informatie. Immers, ‘meten is weten’ is prima, maar de echte vraag is natuurlijk: wat kun je met deze informatie doen?
Strukton en Essent hebben een gezamenlijke visie ontwikkeld over het gebruik van gebouwen en de inzet van data. Wat heeft de gebouwgebruiker aan al deze technologische ontwikkelingen? Wat levert dit hem op? Wat kan een onderhoudspartij met deze data? Hoe kunnen gebruikers van een gebouw hier merkbaar de vruchten van plukken? En wat is de business case van een investering in meer gebouwintelligentie?
De sprekers nemen u mee in hun visie en delen de ervaringen uit de praktijk.
The document provides instructions for an assignment on writing a critique. Students are asked to:
1. Start thinking about a topic for their critique, such as news events, business strategies, or company restarts.
2. The critique will be graded based on demonstrating an understanding of what is happening, the strategic intent of organizations, and an educated opinion on chosen strategies.
3. Students should consolidate insights from the session into potential pains/gains to address and how a value proposition could work, and choose a subject for their critique to check with the instructor next time.
The document provides an introduction to the concept of effectuation and compares it to causality. It discusses key principles of effectuation including means-based reasoning, affordable loss, leveraging contingencies, and forming partnerships. Examples are given of how effectual thinking differs from predictive planning. Readers are asked to consider how they have used effectual or causal logic in past situations. The final sections provide an overview of the course, including expectations that students will apply effectual processes in scenarios where planning is not possible.
This short document welcomes readers to Indianapolis and references 4 major sporting events held there: the U.S. Nationals, the 500 race, the Brickyard 400 NASCAR race, and the Moto GP motorcycle race.
The document discusses a business model canvas exercise where groups of 4 students will present their canvas on a large poster board along with a 1 page explanation of the problem, product, target group, and revenue model. It also discusses the importance of understanding customers using the XPLANE empathy model to view a product through the customer's perspective considering what they see, think, feel, and do to ensure the business model fits with the customer. The document outlines the schedule and topics for the following week on decision making.
briefing Innovation Compass (by Guy Bauwen)Ernst Phaff
This document summarizes a presentation on developing successful businesses through innovation. It discusses key aspects of innovation such as ideation, new product development, commercialization challenges, and common reasons why most new ventures fail. It also outlines market development models and "diamonds of success" including sensing opportunities, monitoring progress, scaling capabilities, and maintaining strategic focus. The overall focus is on providing frameworks to help innovators and entrepreneurs overcome challenges and achieve desired outcomes in bringing innovations to market.
Fex 190912 - presentatie - kansen en mogelijkheden met data science door jo...Flevum
Data Science, je kunt er bijna niet meer omheen zoveel wordt hierover geschreven. Maar wat is Data Science eigenlijk precies in begrijpelijke termen? Welke nieuwe mogelijkheden brengt het? Op welke ‘oude wijn in nieuwe zakken’ bouwt het door? En hoe verhoudt Data Science zich tot de andere nu erg populaire termen als Big Data en Kunstmatige intelligentie? Of kunnen we beter kijken naar Data Science vanuit beproefde proces optimalisatie principes als Lean en Six Sigma?
Afgaande op internet lijken er eindeloos veel mogelijkheden te zijn met Data Science. Maar tegelijkertijd zie je dat buiten een handje vol grote jongens als Google, Facebook en Uber, de echte onomstreden toepassingen maar mondjesmaat van de grond af komen. Hoe dat komt, terwijl bij gewone bedrijven voldoende met Data Science wordt geëxperimenteerd?
Tijdens deze bijeenkomst gaat Johan van Rooij met u in op deze en andere vragen. Johan gaat Data Science in de juiste context plaatsen en een aantal handvaten geven om er zelf over na te denken. Dit zodat u zelf een idee kunt vormen over wat je als bedrijf met Data Science kunt? En wat er voor nodig is om er voor te zorgen dat Data Science binnen uw bedrijf wel een succes wordt met tastbare resultaten tot gevolg.
Alvast een voorproefje? Over de vraag ‘Wat is Data Science’ kunt een aantal blog artikelen van de hand van Johan van Rooij lezen: hier vindt u de links naar deel 1en deel 2.
De Toekomst Verkenner is een ‘award winning’ innovatie van PGGM, die in een rap temp doorontwikkeling naar een platform maakt.
In zijn presentatie zal Mladen Sančanin vertellen hoe PGGM real time data en algoritmes heeft ingezet om dit platform te bouwen en hoe PGGM innovaties vanuit haar ‘Big Data Lab’ ondersteunt?
In een half uur worden veel ervaringen gedeeld over het opzetten van innovatieprojecten gebruik makend van data en het inrichten van data lab in een corporate omgeving.
Facto Congres 2017 - Big data en gebouwbeheer: een nieuwe werkelijkheid (Cas...Facto Magazine
Internet of Things, sensoren, slimme meters, Big Data. De technologische vooruitgang zorgt ervoor dat gebouwen steeds slimmer worden en dat gebouwbeheerssystemen over steeds meer data beschikken. De uitdaging van deze nieuwe werkelijkheid is om al deze data te transformeren naar bruikbare informatie. Immers, ‘meten is weten’ is prima, maar de echte vraag is natuurlijk: wat kun je met deze informatie doen?
Strukton en Essent hebben een gezamenlijke visie ontwikkeld over het gebruik van gebouwen en de inzet van data. Wat heeft de gebouwgebruiker aan al deze technologische ontwikkelingen? Wat levert dit hem op? Wat kan een onderhoudspartij met deze data? Hoe kunnen gebruikers van een gebouw hier merkbaar de vruchten van plukken? En wat is de business case van een investering in meer gebouwintelligentie?
De sprekers nemen u mee in hun visie en delen de ervaringen uit de praktijk.
Business analysis: ontwikkeling, toepassing, ervaringenSKA
Business analysis (BA) is een van de snelst groeiende disciplines in de wereld van business en ICT-consultancy. Een snelle opeenvolging van veranderingen in markten en bedrijfsorganisaties, waarvan de impact steeds groter wordt, zorgen hiervoor.
The document discusses the principles of effectuation, which are: non-predictive control, "bird in hand", "crazy quilt", and "lemonade". It also discusses applying the process of effectuation by focusing on contingencies, changing means based on new information and events, and leveraging surprises to find new opportunities. The key is to work with inputs within your control by forming partnerships and changing goals based on circumstances rather than assuming outcomes are predictable or within your control.
The document discusses communities versus platforms and social objects for sharing. It notes that sharing, not searching, is the most important word on the internet as sharing is the driver and DNA. Social objects are used to share ourselves with others as primates like to groom each other. It also lists 5 lessons from Red Bull, including being where people are, creating rather than sponsoring events, being a social fabric, selling community over products, and creating legacies rather than advertising.
This document provides instructions for an upcoming student assignment. It discusses:
1. Part of the student's grade will be based on writing a critique on a topic of their choosing related to business strategies or news.
2. When writing their critique, the instructor will evaluate the student's understanding of what is happening, the strategic intent of the company, and their educated opinion on the chosen strategy.
3. Examples of potential topics for the critique are provided, such as new business models, company reactions to accidents, or business strategy changes.
The document discusses developing and refining a business model canvas. It addresses traditional questions about customers, value propositions, and revenue streams. It also covers iterating the model based on customer insights, developing a value proposition through concepting and differentiation, and positioning a product using analogies and reference points. The document provides examples of crafting positioning statements and discusses competition analysis.
This document provides an introduction and outline for a course on understanding business problems and developing solutions. The goals are to make sense of business problems, understand how businesses work, and learn tools for analyzing issues, developing options, and deciding on the best course of action. Key topics will include the nature of problems, the business model canvas, innovation, customer perspectives, and putting together an operational business model. Students will apply these concepts through assignments analyzing real businesses and developing solutions.
This document outlines the goals and structure of a business course. The course aims to help students make sense of business problems and propose solutions. It will teach tools for understanding the business, problem, generating options, and deciding on the best course of action. Students will complete a final assignment involving analyzing a business model and critiquing a business strategy using concepts from the course. The document also discusses concepts like understanding the complexity and turbulence of businesses and the importance of considering multiple options while problem solving under pressure.
The document discusses communities versus platforms on social networks and media. It notes that sharing, rather than searching, is the most important word on the internet as sharing is the driver and DNA of social networks. People use social objects to share themselves with others, as primates naturally like to groom each other. The document provides five lessons for marketing to youth: be where they are, create rather than sponsor events, be their social fabric, sell community rather than products, and create legacies rather than advertising.
- An alcohol-free beer company is facing plummeting sales after ridicule from a famous comedian. The company needs to choose options to address this problem.
- Decision making involves selecting a course of action from multiple alternatives. It can be done rationally using methods like cost-benefit analysis or intuitively based on gut feeling.
- Rational decision making frameworks involve defining criteria, evaluating alternatives based on how well they meet criteria, and using methods like weighted sums to score and compare options. This allows bolstering cases but does not work well in uncertain or turbulent environments.
The document discusses customer understanding and business models. It outlines that customers are an important part of any business model as they are the source of revenue and customer relations become more important. It introduces the XPLANE empathy model for understanding customers by looking at a product through a customer's eyes and perspective in terms of what they see, hear, think/feel, and say/do. The document suggests using this model to ensure a business model properly fits with the customer experience.
Adidas' traditional business model focused on selling sports apparel and footwear to consumers. However, the business model has evolved since 2006 to focus more on partnerships, experiences, and digital platforms. The updated model aims to strengthen brand engagement and create new revenue streams beyond direct product sales alone.
This document outlines the details of a business plan competition between international business schools. It will involve:
1) Teams of 4 students from each school developing business plans and pitches over the course of several months.
2) Training and feedback from coaches to help prepare the plans and pitches for a national selection round in April and international finals in May.
3) The competition aims to test students' business ideas, plans, and presentation skills against other schools while having a fun learning experience. Winners will receive recognition and talent/elective credits.
This document outlines the details of a business plan competition between international business schools. It explains that students will form teams to develop business plans and pitches that will be evaluated in national and international competitions. Key details include forming teams by today, developing plans with coaching support over the next few months, a national selection round in April, and finals at a congress in May. The roles of the coaches and expert jury members are defined, as well as rules around support hours and scheduling. The goals are to gain experience developing plans and pitches while having fun competing against other schools.
13. Voorlopige opzet
Mobile
informatie? scope IS
e-commerce
Capita
Stappenplan
businessmodel kansen: Overwegingen: Process
Osterwalder Strat. Alignment IT beslissingen redesign
18. College management
Hulpbronnen:
Mensen
Grondstoffen
Organisatie
Machines Producten
Technisch omvormings-of
Energie Diensten
transformatieproces
Informatie
Sheets management, Vrij et al
31. Opdracht wk 3
neem de twee modellen op de handouts.
Strategic alignment (Venkatraman)
“Strategy and the internet” (Porter)
Pas deze toe op jou case
Achtergrond stof: Strategy and the internet, Porter N@tschool
(of mail)
Uiterlijk Ma. inleveren
Per model 1 a4
feedback op wo.
(mogelijk) onderdeel voor je essay.