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Goals
• Promote the production and distribution of local
businesses
• Create diversity in business and activity
• Create areas of respite while integrating multiple
levels of entertainment
• Further reconnect Midtown with Downtown
Cleveland, universities and healthcare
• Respond to the need for north-south connections to
further enable future growth and neighbor relations
Site Organization
• Use Euclid to link existing and
future entertainment nodes
Euclid Avenue Improvement
Site Organization
• Increase walkability through
dividing existing block structure
Proposed Street Section
Site Organization
• Establish north south
connections to Chateau
Hough and League Park
E 59th Improvement
Site Organization
• Establish edge on Chester and Euclid
• Expand program from key intersections
Concept
• Establish a rhythm on Euclid through varying
levels of activity and entertainment nodes
Phase I: Set The Stage
Phase I: Set The Stage
Music Therapy Center
Phase I: Set the Stage
Winery and Galluci’s Plaza
Phase I: Activate Site Anchors
Tech Park Expansion
Phase I: Set the stage
Midtown Arcade
Phase 2: Doors Open
Phase 2: Doors Open
Residential Block
Phase 2: Doors Open
Office/retail mixed-use
Phase 2: Doors Open
Tech on Chester
Phase 2: Doors Open
Agora Expansion
Phase 3: Encore
Phase 3: Encore
Grocery Store
Phase 3: Encore
Euclid Mixed-Use and
Entertainment Bars
Phase 3: Encore
Dining choices
Proposed Massing
ENTERTAINMENT HUBS
MUSIC THERAPY +
BIKE SHARE
GALLUCI’S+
WINERY
DUNHAM: EVENTS +
PERFORMANCES
OUTDOOR DINING +
LIVE MUSIC
AGORA: INDOOR +
OUTDOOR MUSIC VENUE
ENTERTAINMENT HUBS
MUSIC THERAPY +
BIKE SHARE
GALLUCI’S+
WINERY
DUNHAM: EVENTS +
PERFORMANCES
OUTDOOR DINING +
LIVE MUSIC
AGORA: INDOOR +
OUTDOOR MUSIC VENUE
ENTERTAINMENT HUBS
MUSIC THERAPY +
BIKE SHARE
GALLUCI’S+
WINERY
DUNHAM: EVENTS +
PERFORMANCES
OUTDOOR DINING +
LIVE MUSIC
AGORA: INDOOR +
OUTDOOR MUSIC VENUE
ENTERTAINMENT HUBS
MUSIC THERAPY +
BIKE SHARE
GALLUCI’S+
WINERY
DUNHAM: EVENTS +
PERFORMANCES
OUTDOOR DINING +
LIVE MUSIC
AGORA: INDOOR +
OUTDOOR MUSIC VENUE
ENTERTAINMENT HUBS
MUSIC THERAPY +
BIKE SHARE
GALLUCI’S+
WINERY
DUNHAM: EVENTS +
PERFORMANCES
OUTDOOR DINING +
LIVE MUSIC
AGORA: INDOOR +
OUTDOOR MUSIC VENUE
Music Therapy
Bike Share
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio
Midtown Beat | 2014 Fall Studio

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Midtown Beat | 2014 Fall Studio