The last part of a great pitch - narrative; and a hack to quickly develop an outline for the narrative using sticky notes without overinvesting in the content

1. MIT Entrepreneurship and
Maker Skills Integrator
Great pitches, Part 2
January 2018
Elaine Chen

2. 2

3. 3

4. 4
Connected | Story

5. A talk without a narrative structure
• Talking point
• Talking point
• Talking point
• Talking point
• Talking point
• …
5

6. A talk with a narrative structure
6
• Hook
• Big Idea 1
– Talking point
– Talking point
• Big Idea 2
– Talking point
– Talking point
• …

7. Narrative helps you play with emotion
7

8. Key learnings thus far
• Narrative helps cures boredom
• Emotional variability helps cure boredom
8

9. Example narrative structure
• HOOK!
• What was: Terrible!
• What can be, with us: Small! Science! Beautiful!
• Lots of money in this and GROWING
• We got the biz and use cases
• We got the tech
• We got traction
• Best team, ever
• Raising! Let’s talk!
9

10. Narrative helps you play with emotion
10

11. Pro tip: Sticky notes
11

12. From chaos comes order
12

13. Outline view v detailed view
13

14. We eat our own dog food

15. In class exercise: Sticky note narrative
• 1 idea, 1 sticky note
• 10 sticky notes max
• Arrange and rearrange at will
15

16. Questions?
16