The document discusses the history of sponsorship of television programs and the origins of internet pop-up ads. It notes that the first commercially sponsored TV show debuted in 1946 and provides examples of sponsors for British soap operas Coronation Street and Emmerdale from the late 1990s to current times. The document also explains that pop-up ads were invented in the mid-1990s by Ethan Zuckerman and originated on the Tripod.com website in the late 1990s, and that by the early 2000s most web browsers allowed users to block unwanted pop-ups.

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Media Timeline for
Ancillary Tasks
By Taylor Cockley

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Programme Sponsorship
 In 1946,the first television show to have a commercial sponsor debuts
 The FCC began granting commercial TV licenses in May 1941
Here are some example of sponsors for TV programs in the 1950s
 Companies that have sponsored Cononation Street are
Cadbuy’s-1996
Havery’s-2007
Compare the market- Current
 Companies that have sponsored Emmerdale are
Daz-1999
Heinz Ketchup-2003
Heinz Salad Cream-2005
McCain's Food- Current

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Internet Pop-Ups
 Pop-up ads are small windows that open automatically on your
screen. They often (but not always) display advertising, which
can be from legitimate businesses.
 Ethan Zuckerman invented pop-up adverts in the mid 1990s.
 Pop-up ads originated on the Tripod.com webpage hosting site
in the late 1990s.
 In the early 2000s, all major web browsers except Internet
explorer allowed users to block unwanted pop-ups almost
completely