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Film Pormotion Case Study Night at the Museum 2
Night at the museum 2 Introduction Night at the Museum: Battle of the Smithsonian is a 2009 American comedy film, (a sequel to the 2006 adventure comedy Night at the Museum), which is aimed at a wide audience with ages ranging from 6 up to 50, hence why it was given the rating PG. This film stars various known actors like Ben Stiller, Owen Wilson, Steve Coogan and Ricky Gervais.
Night at the museum 2 Promotional tools used to promote it  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Night at the museum 2 Features of the film the trailer highlights ,[object Object],[object Object],[object Object]
Night at the museum 2 How the trailer appeals to the target audience ,[object Object],[object Object]
Night at the museum 2 Features of the film the posters highlight & how it appeals to the audience ,[object Object],[object Object],[object Object]
Film Pormotion Case Study Xmen Origins: Wolverine
Introduction Xmen Origins: Wolverine X-Men Origins: Wolverine is a 2009 superhero film based on the Marvel Comics' fictional character Wolverine, directed by Gavin Hood and stars Hugh Jackman as the title character, along with Liev Schreiber, Danny Huston, Will.i.am, Lynn Collins, Taylor Kitsch and Ryan Reynolds. It is a prequel to the X-Men film trilogy and is primarily set roughly ten to seventeen years before the film X-Men.  The film focuses on the violent past of the mutant Wolverine and his relationship with his half-brother Victor Creed. The plot also details Wolverine's early encounters with Colonel William Stryker, his time with Team X and the bonding of Wolverine's skeleton with the indestructible metal adamantium during the Weapon X program. The film was mostly shot in Australia and New Zealand; conflicts arose between director Hood and Fox's executives during production.
Promotional tools used to promote it  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Xmen Origins: Wolverine
Features of the film the trailer highlights Xmen Origins: Wolverine The trailer highlights the main characters in the film and emphasises the genre of action/fantasy/ sci-fi by including shots of Wolverine (Hugh Jackman) himself and his metal claws. The trailer also highlights the Production Company (20 th  Century Fox) and Marvel. The audience can see the date on the film is released in to the cinemas also.
How the trailer appeals to the target audience Xmen Origins: Wolverine ,[object Object]
Features of the film the posters highlight & how it appeals to the audience Xmen Origins: Wolverine ,[object Object],[object Object]

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Media a2 case study

  • 1. Film Pormotion Case Study Night at the Museum 2
  • 2. Night at the museum 2 Introduction Night at the Museum: Battle of the Smithsonian is a 2009 American comedy film, (a sequel to the 2006 adventure comedy Night at the Museum), which is aimed at a wide audience with ages ranging from 6 up to 50, hence why it was given the rating PG. This film stars various known actors like Ben Stiller, Owen Wilson, Steve Coogan and Ricky Gervais.
  • 3.
  • 4.
  • 5.
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  • 7. Film Pormotion Case Study Xmen Origins: Wolverine
  • 8. Introduction Xmen Origins: Wolverine X-Men Origins: Wolverine is a 2009 superhero film based on the Marvel Comics' fictional character Wolverine, directed by Gavin Hood and stars Hugh Jackman as the title character, along with Liev Schreiber, Danny Huston, Will.i.am, Lynn Collins, Taylor Kitsch and Ryan Reynolds. It is a prequel to the X-Men film trilogy and is primarily set roughly ten to seventeen years before the film X-Men. The film focuses on the violent past of the mutant Wolverine and his relationship with his half-brother Victor Creed. The plot also details Wolverine's early encounters with Colonel William Stryker, his time with Team X and the bonding of Wolverine's skeleton with the indestructible metal adamantium during the Weapon X program. The film was mostly shot in Australia and New Zealand; conflicts arose between director Hood and Fox's executives during production.
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  • 10. Features of the film the trailer highlights Xmen Origins: Wolverine The trailer highlights the main characters in the film and emphasises the genre of action/fantasy/ sci-fi by including shots of Wolverine (Hugh Jackman) himself and his metal claws. The trailer also highlights the Production Company (20 th Century Fox) and Marvel. The audience can see the date on the film is released in to the cinemas also.
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