This involves the research in to any film companies (of different
   sizes) and their horror film products, certification, credits
Information and contextual information such as release dates.
   20th Century Fox is one of the 6 major Hollywood studios and is a
    subsidiary of News Corporation. Our film idea isn’t necessarily designed
    to be made for a large Hollywood company, but is influenced by some
    large production films. It would be ideal for this company to distribute
    our film (which will be an independent production) due to the popularity
    of 20th Century Fox and success, and it’s ability to distribute to films to a
    large area around the world, with effective and widespread marketing.
   The company isn’t particularly known for it’s horror films, as most of it’s
    most successful films are other genres such as fantasy, sci-fi or action,
    popular films include: Star Wars, X-Men, Die hard, Chronicles of Narnia
    (all franchises) and Avatar.
   Notable horror films to be produced or distributed by the company
    include Alien, Predator – though also linking to the sci-fi themes (as well
    as their cross-overs) and The Omen.
   Hammer films is a UK based production company, best known for it’s
    series of Gothic Horror films, often referred to as ‘Hammer Horror’. These
    films included The Curse of Frankenstein, Dracula and The Mummy.
    Though Hammer films has produced many films since then, not many
    famous or notable films were well-known around the world. This means
    that the company is often and most noted exclusively for the horror
    genre, allowing for good research in to their British horror films.
   This type of small production company would be the type in which our
    film would be produced, but not distributed as their films were not self-
    distributed such as those from 20th Century Fox, but used separate and
    individual distributors.
   Styles within the horror genre from the early films are out-dated, but
    recent ‘revival’ productions such as Let Me In and The Woman in Black
    would be suitable for researching the film styles, as well as marketing.
   The certification or age-rating of a film is important information for a film
    and it’s audiences. The whole point of certification is to class films in to
    categories so they are suitable for those different age groups, ultimately
    limiting the target audiences– allowing film producers and distributors to
    target a specific audience and design their product accordingly.


   Typically horror films, due to having to ‘horrify’ the audience are a
    certificate of 15+. Our horror film is designed to have a certificate of 15,
    allowing for some, but not excessive use of horrific elements to the film.
    This will be through the inclusion of murder (though not as graphic and
    gruesome as some 18+ films such as the Saw franchise, the Final
    Destination franchise and REC.
   This type of information includes the production and distribution
    company information, contents of the credits (in both film and the ‘credit
    block’ on poster) and release date.
   The small details that you will see on a film poster or the titling of a film
    trailer are important as they reveal the background details of the film,
    such as production and distribution companies, which may persuade you
    to go watch the film if you like that particular companies' films – such as
    the specific style of Pixar films. Other ‘credits’ such as director and actors
    may be key in persuading you.
   The release date is also another large factor that is often seen on
    marketing products, allowing the audience to plan around this certain
    date. Our imagined release date for the film ‘The Black Forest’ is 1
    November 2013, with a midnight release just after Halloween, an ideal
    date – linking in with the themes from the horror genre.

Institutional research

  • 1.
    This involves theresearch in to any film companies (of different sizes) and their horror film products, certification, credits Information and contextual information such as release dates.
  • 2.
    20th Century Fox is one of the 6 major Hollywood studios and is a subsidiary of News Corporation. Our film idea isn’t necessarily designed to be made for a large Hollywood company, but is influenced by some large production films. It would be ideal for this company to distribute our film (which will be an independent production) due to the popularity of 20th Century Fox and success, and it’s ability to distribute to films to a large area around the world, with effective and widespread marketing.  The company isn’t particularly known for it’s horror films, as most of it’s most successful films are other genres such as fantasy, sci-fi or action, popular films include: Star Wars, X-Men, Die hard, Chronicles of Narnia (all franchises) and Avatar.  Notable horror films to be produced or distributed by the company include Alien, Predator – though also linking to the sci-fi themes (as well as their cross-overs) and The Omen.
  • 3.
    Hammer films is a UK based production company, best known for it’s series of Gothic Horror films, often referred to as ‘Hammer Horror’. These films included The Curse of Frankenstein, Dracula and The Mummy. Though Hammer films has produced many films since then, not many famous or notable films were well-known around the world. This means that the company is often and most noted exclusively for the horror genre, allowing for good research in to their British horror films.  This type of small production company would be the type in which our film would be produced, but not distributed as their films were not self- distributed such as those from 20th Century Fox, but used separate and individual distributors.  Styles within the horror genre from the early films are out-dated, but recent ‘revival’ productions such as Let Me In and The Woman in Black would be suitable for researching the film styles, as well as marketing.
  • 4.
    The certification or age-rating of a film is important information for a film and it’s audiences. The whole point of certification is to class films in to categories so they are suitable for those different age groups, ultimately limiting the target audiences– allowing film producers and distributors to target a specific audience and design their product accordingly.  Typically horror films, due to having to ‘horrify’ the audience are a certificate of 15+. Our horror film is designed to have a certificate of 15, allowing for some, but not excessive use of horrific elements to the film. This will be through the inclusion of murder (though not as graphic and gruesome as some 18+ films such as the Saw franchise, the Final Destination franchise and REC.
  • 5.
    This type of information includes the production and distribution company information, contents of the credits (in both film and the ‘credit block’ on poster) and release date.  The small details that you will see on a film poster or the titling of a film trailer are important as they reveal the background details of the film, such as production and distribution companies, which may persuade you to go watch the film if you like that particular companies' films – such as the specific style of Pixar films. Other ‘credits’ such as director and actors may be key in persuading you.  The release date is also another large factor that is often seen on marketing products, allowing the audience to plan around this certain date. Our imagined release date for the film ‘The Black Forest’ is 1 November 2013, with a midnight release just after Halloween, an ideal date – linking in with the themes from the horror genre.