The document discusses what type of media institution might distribute a low-budget independent film called "Hanger Hill". It would likely be distributed by an independent filmmaker or company due to its small budget. Independent films do not have large budgets for actors, locations, marketing or trailers. They use social media and posters for promotion. An example of a production company suited for this type of film is The Asylum, an American independent studio that produces low-budget, direct-to-video films using titles and scripts similar to blockbusters.
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2. What type of media institution might
distribute your media product
• “Hanger Hill” would be distributed most likely by an
independent film maker or company due to firstly the budget.
The budget would be quite small and therefore the actors and
actresses would be ones not that well known. For example a
similar film to it would be “Ex Machina”. The production team
would also choose low budget locations and most likely not go
abroad just due to the costs. Furthermore the film would not
most likely not get distributed into many cinemas and become
globaly successful, however the film could get worldwide
recognition if it was highly rated.
3. Continued…
• Furthermore an independent film wouldn’t have access to
mainstream advertising and marketing tools again due to the
budget. Our film would most likely be marketed through social
media such as Instagram, Facebook or even Tinder. Posters
and Billboards may also be used if the budget could stretch for
it. What’s good about social media is that it is free and can
benefit the film with no money being spent. Futhermore
trailers produced wouldn’t be as high quality as Hollywood
trailers again due to budgeting. An example off a production
company that “Hanger Hill’ would use could be “The Asylum”,
this is an American independent film production company
4. The Asylum
• This is an American independent film production company and
distributor that focuses on producing low budget direct to
video films. The company has produced titles that capitalize
on productions by major studios, often using film titles and
scripts very similar to those of current blockbusters in order to
lure in customers. It was founded in 1997 and based in
Burbank, California.
