Momentum Pictures would be a good choice to distribute the filmmaker's movie project. Momentum is a large UK film distributor that releases around 20 films per year, supporting projects with varying budgets. They have experience distributing both independent and larger films globally. Momentum also frequently partners with other distributors to help films break into other markets like the US. Their past support of new directors and willingness to take risks on lower budget films from first-time filmmakers suggests they may be open to considering distributing the filmmaker's project as well.
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Momentum's Support for New Talent
1. B Y T O M B U R D E N
Question 3: What kind of media
institution might distribute your
media project and why?
2. Momentum Pictures:
• If our movie was to see a full cinema and retail release. We
would want for it to be distributed by Momentum Pictures.
• They are a large scale distributor in the UK and Ireland found
in 1996 who are currently owned by Entertainment One (as of
2013)
• Momentum are a very active participant in the industry,
releasing around 20 feature films in the UK per calendar year.
• They frequently partner with 3rd Party Distributors (such as
Alliance Films) in order to get their films into the American
Market.
• They are known for supporting films of varying budgets (from
smaller, independent offerings such as V/H/S to much larger
budget offerings like The King’s Speech)
3. Featured Films:
Momentum have produced a plethora of different
movies including many to a global audience.
Welcome to the Punch (2013) is a
British action thriller (and,
therefore is similar to my movie)
released in the UK and Ireland. The
story revolves around a detective
who gets one last chance to take
down a notorious criminal on his
return to London. After grossing
over $9,000,000 worldwide, it
proves that thrillers are still
profitable; even when the
production values are at the lower
end of the spectrum.
The Girl who Played with Fire
(2010) The Girl Who Played
with Fire is a Swedish thriller
directed by Daniel Alfredson,
and the sequel to The Girl
with the Dragon Tattoo. It is
based on the best-selling novel
of the same name. The film
follows Lisbeth Salander as
she returns to Sweden. She
falls under suspicion of having
murdered a journalist and his
girlfriend. Mikael Blomkvist
has to do what he can to find
her before the authorities do.
Again this movie made a profit
of $59,488,554 and again
emphasises the variety of film
Momentum produce.
4. Why choose Momentum?
Momentum Pictures’ past films show that they are supported of new and
established film-makers. This means they would likely consider distributing my
film. Furthermore, this support of new talent may be coupled with support from
the company (which would hopefully lead to a better film overall).
As Momentum are owned by Entertainment One (who themselves own a plethora
of different film production companies), this presents the opportunity of perhaps
being able to collaborate with some of these 3rd Parties. This support and
guidance could help in improving some of my weaker aspects (for example
editing) and, again, allow for a better movie to be produced.
Momentum have made a name for themselves by helping distribute high quality
thriller films. As my film is attempting to fit within the same bracket, there will
already be a pre-established fan base looking for this sort of content. As a result, I
could immediately have a group of people to target with my marketing.
Momentum have proven themselves in the past as effective users of social media.
This would be a valuable asset to have when it comes to market my movie as I
would have the backing of a company who knows exactly who to target via the
means of Facebook, Twitter and YouTube.
5. Would they support me?
Aforementioned Momentum Pictures has supported many lower budget movies in the past, many of
which have come from first time directors. An excellent example of this would be Monsters by Vertigo
films which was produced for a mere $500,000. The movie was entirely written, edited, filmed and
directed by Gareth Edwards who, after a successful first outing is now working on big franchises such
as Star Wars. Another great example is the horror movie V/H/S which the directors made clear was to
be a trilogy. Despite the possible financial risk, Momentum backed the project which in the end
grossed $100,345. This shows that Momentum is keen to get lesser known directors into a situation
where their films can be noticed.
Not only to back these projects financially, but they also support the film publically. They use multiple
social media outlets such as Facebook, Twitter and YouTube to publically endorse films. This helps to
push the name of these movies around the internet and get people talking about films that they
otherwise wouldn’t have heard of.