Obj. 2.05
Grades and Standards
Grades and Standards

• Why learn about Standards and Grades?

• How do Standards and Grades effect YOU?
Grades and Standards
• What did you eat for Breakfast or Lunch?
Grades and Standards
• How did Grades and Standards effect your
  food?
                                  Fresh Fruit


      Milk
             Inspected


          Eggs
                 Quality         Appearance
                                and Condition
Other Examples of How Companies
      Use Grades and Standards
• Specific tire sizes to fit
  our specific cars

• ALL children’s fever-
reducing medicine
contains:
   • same ingredients
   • same doses
   (regardless of what brand it is)
Other Examples of How Companies
    Use Grades and Standards
• Movies:          •Restaurants:
  – Ratings          –Ratings




                     Andy’s
   Rated: R          Rated: 97.5
What Are Grades and Standards?
• Grades: Ratings
  assigned to products
  that tell to what
  extent standards were
  met


• Standards:
  Specifications that are
  used as a basis for
  comparing or judging
  goods or services
Grades and Standards
• What are
  some                         •What do
  standards                    you have to
  being                        do to earn a
  used in                      good grade?
  your
  classes?


              A = Excellent!
Grades and Standards
• These requirements now become
  your standards that the teacher uses
  as her evaluation tool

• Your work compared to standards =
  GRADE
Grades and Standards
• How do Businesses use Grades and
  Standards?

  – Standards are set

  – Products are rated against standards and
    assigned a grade
Grades and Standards
• What do businesses do with products
  that fail to meet lowest standards?

      – Products are thrown away,
        revamped or sold
        at discounted prices
Grades and Standards
• Why do we use grades and standards?

  – To make sure products are reliable

  – How to use a product correctly and
   safely

  – Where certain products can be sold
Grades and Standards
• Do you think the GAP will offer low grade
  clothes at their store?

                     NO!
• What would the GAP do with these clothes?

      Sell at Outlet or Old Navy
Grades and Standards
• How do Grades and Standards aid in the
  buying and selling process?

           Speeds things up!
 Consumers do not have to inspect. We know
   what products rank higher than others.
Grades and Standards
• How are grades and
 standards important in a
 Global Market?

–By using certain requirements,
 products are known safe to use
 internationally.

–The standard is known as 1S0 9000
Grades and Standards
• What groups develop grades and standards?
  – Government Agencies: ex. food, medicines, fair
    advertising

  – Professional Organizations: ex. Triple A, Rate
    Hotels

  – Businesses
Grades and Standards
• What are 4 types of standards that businesses
  use?
     1. Quantity
        - ex. how much will be produced in 1 day

     2. Quality

     3. Time

     4. Cost
Grades and Standards
• Examples of Graded Products
    1. Agricultural raw materials- like cotton

    3. Food Products:
        a. USDA- Meat
        b. Dairy
        c. Fresh Produce
        d. Fish

    3. Oil- Graded according to its thickness

    4. Fuel- Graded according to its octane rating

    5. Coal- Graded according to its carbon and sulphur content

    6. Lumber- Hardwoods are graded according to size, quality, and
        type of wood
Sources
• Marketing Essentials

   MBA-LAPS-PM-008-CS

Marketing Obj 2.05 pp[1]

  • 1.
  • 2.
    Grades and Standards •Why learn about Standards and Grades? • How do Standards and Grades effect YOU?
  • 3.
    Grades and Standards •What did you eat for Breakfast or Lunch?
  • 4.
    Grades and Standards •How did Grades and Standards effect your food? Fresh Fruit Milk Inspected Eggs Quality Appearance and Condition
  • 5.
    Other Examples ofHow Companies Use Grades and Standards • Specific tire sizes to fit our specific cars • ALL children’s fever- reducing medicine contains: • same ingredients • same doses (regardless of what brand it is)
  • 6.
    Other Examples ofHow Companies Use Grades and Standards • Movies: •Restaurants: – Ratings –Ratings Andy’s Rated: R Rated: 97.5
  • 7.
    What Are Gradesand Standards? • Grades: Ratings assigned to products that tell to what extent standards were met • Standards: Specifications that are used as a basis for comparing or judging goods or services
  • 8.
    Grades and Standards •What are some •What do standards you have to being do to earn a used in good grade? your classes? A = Excellent!
  • 9.
    Grades and Standards •These requirements now become your standards that the teacher uses as her evaluation tool • Your work compared to standards = GRADE
  • 10.
    Grades and Standards •How do Businesses use Grades and Standards? – Standards are set – Products are rated against standards and assigned a grade
  • 11.
    Grades and Standards •What do businesses do with products that fail to meet lowest standards? – Products are thrown away, revamped or sold at discounted prices
  • 12.
    Grades and Standards •Why do we use grades and standards? – To make sure products are reliable – How to use a product correctly and safely – Where certain products can be sold
  • 13.
    Grades and Standards •Do you think the GAP will offer low grade clothes at their store? NO! • What would the GAP do with these clothes? Sell at Outlet or Old Navy
  • 14.
    Grades and Standards •How do Grades and Standards aid in the buying and selling process? Speeds things up! Consumers do not have to inspect. We know what products rank higher than others.
  • 15.
    Grades and Standards •How are grades and standards important in a Global Market? –By using certain requirements, products are known safe to use internationally. –The standard is known as 1S0 9000
  • 16.
    Grades and Standards •What groups develop grades and standards? – Government Agencies: ex. food, medicines, fair advertising – Professional Organizations: ex. Triple A, Rate Hotels – Businesses
  • 17.
    Grades and Standards •What are 4 types of standards that businesses use? 1. Quantity - ex. how much will be produced in 1 day 2. Quality 3. Time 4. Cost
  • 18.
    Grades and Standards •Examples of Graded Products 1. Agricultural raw materials- like cotton 3. Food Products: a. USDA- Meat b. Dairy c. Fresh Produce d. Fish 3. Oil- Graded according to its thickness 4. Fuel- Graded according to its octane rating 5. Coal- Graded according to its carbon and sulphur content 6. Lumber- Hardwoods are graded according to size, quality, and type of wood
  • 19.