MySemester is a web-based studying tool that notifies students of upcoming deadlines and suggests when and how to study based on prior student data. It aims to help students with time management, procrastination, and improving their grades. The target market is millennial students pursuing business or STEM degrees with C-B averages who need help saving time and improving time management skills. MySemester will position itself as a collaborative and time efficient tool through forums and stressing timely focused studying. It will be priced at $9.99 biannually and use social media, relationship marketing, and content marketing for promotion.