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Marketing Assignment
Advertisement:Kenwood
Made By:
Ihtisham Sohail BB15162
Sleeping Partners:
Adnan Tahir BB15103
Farhan Malik BB15134
Advertisement No.1
Advertisement No.2
Picturing a couples life:
• This advertisement targets the married life of a couple which is
usually filled with love, affection , arguments , differences and above
all dedication.
This hits an emotional nerve of the audience and gets their attention
Most people are either in their married life or planning on it so its
audience is not limited.
Showing Sacrifice
• In the presented advertisement it is shown how the couples put up
with each others negligence with care and without over reacting .
This gives the audience a message how they should act themselves.
The Moto “Stay happy”
• The moto of the add is ‘Hush raho’
A kind of silent prayer for the audience which wishes them happiness
in their life. This makes the viewer feel like the brand is its well wisher
so he develops a positive feelings towards that particular brand.

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Marketing assignment

  • 1. Marketing Assignment Advertisement:Kenwood Made By: Ihtisham Sohail BB15162 Sleeping Partners: Adnan Tahir BB15103 Farhan Malik BB15134
  • 4. Picturing a couples life: • This advertisement targets the married life of a couple which is usually filled with love, affection , arguments , differences and above all dedication. This hits an emotional nerve of the audience and gets their attention Most people are either in their married life or planning on it so its audience is not limited.
  • 5. Showing Sacrifice • In the presented advertisement it is shown how the couples put up with each others negligence with care and without over reacting . This gives the audience a message how they should act themselves.
  • 6. The Moto “Stay happy” • The moto of the add is ‘Hush raho’ A kind of silent prayer for the audience which wishes them happiness in their life. This makes the viewer feel like the brand is its well wisher so he develops a positive feelings towards that particular brand.