Len Helps<br />Mission: <br /> To redefine the local search medium by satisfying the needs of both the stores and the consumers. <br />Strategy: <br /> Incorporate Public Relations with online marketing. <br />Result: <br />Excellence in Responsible Advertising<br />
Current Problems – For Stores<br /><ul><li>Online directories will not add VALUE to your store because they do not distinguish themselves from others.
Larger stores and sponsored listings dominate, which draws attention away from your listing.
Pay Per Click allows companies to manipulate your budget, which is not cost effective. </li></li></ul><li>Current Problems – For Customers<br /><ul><li>Customers have to rigorously search for deals
Imagine: Someone is looking for your product or service, but cannot find your store among the other 957 listed.
Example: Going green. Larger businesses attract these customers only because they have the budget to do so. </li></li></ul><li>How is Len Helps different?<br /><ul><li> It presents your store as a pillar of New York City’s community, which in turn will increase your sales and customer loyalty.
It displays all information on 1 user-friendly and organized page to satisfy customers.
We list only up to 250 stores and do not allow sponsored ads. This way, your store always stands out. </li></ul>You are now part of <br />Excellence in Responsible Advertising<br />
Public Relations - The Cause <br /><ul><li>Raise $33 million nationally for cancer, heart disease, and diabetes research and prevention.
Raise $10 million nationally for military families and going green solutions.
Raise $10 million for local community initiatives and scholarships.</li></ul>Hmm. We wonder if customers will want to shop at stores that contributed to these causes or at those that spent money on a “sponsored” listing … Just a thought. <br />
Pricing<br /><ul><li> Please contact us at LenHelpsNY@yahoo.com for special introductory pricing and rates.
Access to LenHelps branding and logo</li></li></ul><li>This logo will be marketed with the website to distinguish the stores listed on LenHelpsNY.com. You will be able to use the logo within your store, on your website, and on your marketing materials with our approval. This ensures that your customers remember you not only for your promotions, but also for your kind heart. <br />
Go to www.LenHelpsNY.com<br />1. Note how the different icons/categories provide clarity for customers.<br />2. Note how store promotions and information display once customers scroll over the icons.<br />3. Note how all 250 listings are accessible on just 1 page. <br />
Contact <br /><ul><li> Email: LenHelpsNY@yahoo.com</li></li></ul><li>Thank You For Your Time<br />LenHelpsNY.com<br />