SlideShare a Scribd company logo
MarikitiMARKET
eric kotonya
01NOV2017
a shop run by customers
unproductive time & money
Rising
customer
acquisition
costs for
retailers
Slow,
inefficient
search-and-
buy process for
customers
Glut of shop-
catalog
ecommerce
apps and
websites
PROBLEM
Buyers shop by
posting
purchase
requests on
social media
Selling starts
by picking a
buyer request
and actioning
it
Lists by city,
category,
budget, seller
interest, time-
to-purchase
and recency
a shop run by customers
SOLUTION
Shop and sell
by location in
4,300 cities
across 128
countries
Swahili, English,
French and
Spanish at
launch
Marikiti
android app
for
smartphones
on GooglePlay
city-centric social media
DESIGN
Free view-only
access for app,
web and USSD
developers
$ 3.65
Premium
membership
for shoppers
and small
retailers
$ 365 VIP
membership -
for high-value
retailers and
professional
providers
members club
BUSINESS MODEL
API data feed
lets third-party
developers
build on
platform
Structured data
layer that can
be machine-
read easily and
accurately
Enables sale
quotation and
fulfillment
automation to
known
customers
automation-ready data
INNOVATION
Highest
possible sales
conversion per
marketing $
Best possible
purchase deal
per minute
spent shopping
Near-zero
shopping
complexity for
humans and
machines
less time, money & complexity
VALUE PROPOSITION
Buying, renting
and hiring
requests now,
later available
cash for
investment
Rapid equity
funding for low
budget, local
ventures driven
by local micro-
investments
Resilience
through a
combination of
micro-loan and
micro-VC
financing
sub $1,000 VC platform
IMPACT
App userbase
potential reach:
1.5 billion
smartphone
users in cities
Market size of
paying users:
15 million
retailers and
professionals
Market entry
strategy: app
pre-installation
partnership on
android
smartphones
android utility app
MARKETING
marikiti.market
@marikitiMARKET

More Related Content

What's hot

Web store
Web storeWeb store
Web store
Suyash Vyas
 
Influence of mobile devices in todays shopping
Influence of mobile devices in todays shoppingInfluence of mobile devices in todays shopping
Influence of mobile devices in todays shoppingStrongPoint Baltics
 
website designing service
website designing servicewebsite designing service
website designing service
Fedrick Jeorge
 
Bracing for An Age of Autonomous Buying
Bracing for An Age of Autonomous BuyingBracing for An Age of Autonomous Buying
Bracing for An Age of Autonomous Buying
The Mars Agency
 
Turn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with ForewardsTurn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with Forewards
Jason Dea
 
Omni-channel retail : The new normal
Omni-channel retail : The new normalOmni-channel retail : The new normal
Omni-channel retail : The new normal
Sonata Software
 
'In 2020 maatwerk verwacht van retailer'
 'In 2020 maatwerk verwacht van retailer' 'In 2020 maatwerk verwacht van retailer'
'In 2020 maatwerk verwacht van retailer'
Jerry J. Stam
 
TapCrowd mobile marketing for automotive
TapCrowd mobile marketing for automotiveTapCrowd mobile marketing for automotive
TapCrowd mobile marketing for automotive
Niko Nelissen
 
Singlecart uses
Singlecart usesSinglecart uses
Singlecart uses
ANITHA RAJU
 
E-commerce Berlin Expo - Yoav Kutner - OroCRM
E-commerce Berlin Expo - Yoav Kutner - OroCRME-commerce Berlin Expo - Yoav Kutner - OroCRM
E-commerce Berlin Expo - Yoav Kutner - OroCRM
E-Commerce Berlin EXPO
 
Pressing the Reset Button at the Store: Digital In-Store for Commerce
Pressing the Reset Button at the Store: Digital In-Store for CommercePressing the Reset Button at the Store: Digital In-Store for Commerce
Pressing the Reset Button at the Store: Digital In-Store for Commerce
Rockfish
 
Mobile commerce
Mobile commerceMobile commerce
Mobile commerce
Febin Jose
 
Mobileapps 111013123450-phpapp01
Mobileapps 111013123450-phpapp01Mobileapps 111013123450-phpapp01
Mobileapps 111013123450-phpapp01Wealthnet LLC
 

What's hot (18)

mobile retail
mobile retailmobile retail
mobile retail
 
Web store
Web storeWeb store
Web store
 
Influence of mobile devices in todays shopping
Influence of mobile devices in todays shoppingInfluence of mobile devices in todays shopping
Influence of mobile devices in todays shopping
 
website designing service
website designing servicewebsite designing service
website designing service
 
Bracing for An Age of Autonomous Buying
Bracing for An Age of Autonomous BuyingBracing for An Age of Autonomous Buying
Bracing for An Age of Autonomous Buying
 
Turn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with ForewardsTurn Your Passion Into a Business with Forewards
Turn Your Passion Into a Business with Forewards
 
Omni-channel retail : The new normal
Omni-channel retail : The new normalOmni-channel retail : The new normal
Omni-channel retail : The new normal
 
'In 2020 maatwerk verwacht van retailer'
 'In 2020 maatwerk verwacht van retailer' 'In 2020 maatwerk verwacht van retailer'
'In 2020 maatwerk verwacht van retailer'
 
TapCrowd mobile marketing for automotive
TapCrowd mobile marketing for automotiveTapCrowd mobile marketing for automotive
TapCrowd mobile marketing for automotive
 
bytelight sell sheet
bytelight sell sheetbytelight sell sheet
bytelight sell sheet
 
Chap003
Chap003Chap003
Chap003
 
Singlecart uses
Singlecart usesSinglecart uses
Singlecart uses
 
E-commerce Berlin Expo - Yoav Kutner - OroCRM
E-commerce Berlin Expo - Yoav Kutner - OroCRME-commerce Berlin Expo - Yoav Kutner - OroCRM
E-commerce Berlin Expo - Yoav Kutner - OroCRM
 
Pressing the Reset Button at the Store: Digital In-Store for Commerce
Pressing the Reset Button at the Store: Digital In-Store for CommercePressing the Reset Button at the Store: Digital In-Store for Commerce
Pressing the Reset Button at the Store: Digital In-Store for Commerce
 
Mobile commerce
Mobile commerceMobile commerce
Mobile commerce
 
NKSPL E-Commerce Solutions
NKSPL E-Commerce SolutionsNKSPL E-Commerce Solutions
NKSPL E-Commerce Solutions
 
Mobileapps 111013123450-phpapp01
Mobileapps 111013123450-phpapp01Mobileapps 111013123450-phpapp01
Mobileapps 111013123450-phpapp01
 
Mobile apps1
Mobile apps1Mobile apps1
Mobile apps1
 

Similar to Marikiti Market pitchdeck

Automotive omnichannel and digital revolution
Automotive omnichannel and digital revolutionAutomotive omnichannel and digital revolution
Automotive omnichannel and digital revolution
Grzegorz Rudno-Rudzinski
 
Pitchdeck of Shoppymore
Pitchdeck of ShoppymorePitchdeck of Shoppymore
Pitchdeck of Shoppymore
ShoppymoreTheRightCh
 
Driving Growth With Omnichannel Marketing
Driving Growth With Omnichannel Marketing Driving Growth With Omnichannel Marketing
Driving Growth With Omnichannel Marketing
MoEngage Inc.
 
API management solution
API management solutionAPI management solution
API management solution
Alan Ting
 
Portfolio
PortfolioPortfolio
TTN omnich cc_sm
TTN omnich cc_smTTN omnich cc_sm
TTN omnich cc_sm
barry bryant
 
Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020
Woobble Digital Agency
 
Yield Technology Marketing Automation Software
Yield Technology Marketing Automation SoftwareYield Technology Marketing Automation Software
Yield Technology Marketing Automation Software
Daniel Brody
 
Shoppers Stop Case Study Competition 2015
Shoppers Stop Case Study Competition 2015Shoppers Stop Case Study Competition 2015
Shoppers Stop Case Study Competition 2015
Mayank Agrawal
 
OneRing for marketing agency Consumer Engagement Practices
OneRing for marketing agency Consumer Engagement PracticesOneRing for marketing agency Consumer Engagement Practices
OneRing for marketing agency Consumer Engagement Practices
Jisamath
 
Online and Direct Marketing (IUNC)
Online and Direct Marketing (IUNC)Online and Direct Marketing (IUNC)
Online and Direct Marketing (IUNC)Madiha Mushtaque
 
What Retailers Must Do Today to Meet the Consumer Expectations of Tomorrow
What Retailers Must Do Today to Meet the Consumer Expectations of TomorrowWhat Retailers Must Do Today to Meet the Consumer Expectations of Tomorrow
What Retailers Must Do Today to Meet the Consumer Expectations of Tomorrow
Mozu
 
Omni-Channel Experience for B2C Retail
Omni-Channel Experience for B2C RetailOmni-Channel Experience for B2C Retail
Omni-Channel Experience for B2C Retail
Stefanos Falkonakis
 
malleze
mallezemalleze
Build Customer Loyalty | Pobuca Loyalty
Build Customer Loyalty | Pobuca LoyaltyBuild Customer Loyalty | Pobuca Loyalty
Build Customer Loyalty | Pobuca Loyalty
Pobuca
 
Cairo Cristal Academy - Amal Al Homosany, Carat Egypt
Cairo Cristal Academy - Amal Al Homosany, Carat EgyptCairo Cristal Academy - Amal Al Homosany, Carat Egypt
Cairo Cristal Academy - Amal Al Homosany, Carat Egypt
Cristal Events
 
How mobile is changing retail
How mobile is changing retailHow mobile is changing retail
How mobile is changing retail
Cristiano Oliveira
 
E commerce platforms
E commerce platformsE commerce platforms
E commerce platforms
Binit Kumar
 
ERP for retail companies
ERP for retail companiesERP for retail companies
ERP for retail companies
Azdan
 

Similar to Marikiti Market pitchdeck (20)

Automotive omnichannel and digital revolution
Automotive omnichannel and digital revolutionAutomotive omnichannel and digital revolution
Automotive omnichannel and digital revolution
 
Pitchdeck of Shoppymore
Pitchdeck of ShoppymorePitchdeck of Shoppymore
Pitchdeck of Shoppymore
 
Wise retail v1.2
Wise retail v1.2Wise retail v1.2
Wise retail v1.2
 
Driving Growth With Omnichannel Marketing
Driving Growth With Omnichannel Marketing Driving Growth With Omnichannel Marketing
Driving Growth With Omnichannel Marketing
 
API management solution
API management solutionAPI management solution
API management solution
 
Portfolio
PortfolioPortfolio
Portfolio
 
TTN omnich cc_sm
TTN omnich cc_smTTN omnich cc_sm
TTN omnich cc_sm
 
Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020Driving Growth with Omnichannel Marketing in 2020
Driving Growth with Omnichannel Marketing in 2020
 
Yield Technology Marketing Automation Software
Yield Technology Marketing Automation SoftwareYield Technology Marketing Automation Software
Yield Technology Marketing Automation Software
 
Shoppers Stop Case Study Competition 2015
Shoppers Stop Case Study Competition 2015Shoppers Stop Case Study Competition 2015
Shoppers Stop Case Study Competition 2015
 
OneRing for marketing agency Consumer Engagement Practices
OneRing for marketing agency Consumer Engagement PracticesOneRing for marketing agency Consumer Engagement Practices
OneRing for marketing agency Consumer Engagement Practices
 
Online and Direct Marketing (IUNC)
Online and Direct Marketing (IUNC)Online and Direct Marketing (IUNC)
Online and Direct Marketing (IUNC)
 
What Retailers Must Do Today to Meet the Consumer Expectations of Tomorrow
What Retailers Must Do Today to Meet the Consumer Expectations of TomorrowWhat Retailers Must Do Today to Meet the Consumer Expectations of Tomorrow
What Retailers Must Do Today to Meet the Consumer Expectations of Tomorrow
 
Omni-Channel Experience for B2C Retail
Omni-Channel Experience for B2C RetailOmni-Channel Experience for B2C Retail
Omni-Channel Experience for B2C Retail
 
malleze
mallezemalleze
malleze
 
Build Customer Loyalty | Pobuca Loyalty
Build Customer Loyalty | Pobuca LoyaltyBuild Customer Loyalty | Pobuca Loyalty
Build Customer Loyalty | Pobuca Loyalty
 
Cairo Cristal Academy - Amal Al Homosany, Carat Egypt
Cairo Cristal Academy - Amal Al Homosany, Carat EgyptCairo Cristal Academy - Amal Al Homosany, Carat Egypt
Cairo Cristal Academy - Amal Al Homosany, Carat Egypt
 
How mobile is changing retail
How mobile is changing retailHow mobile is changing retail
How mobile is changing retail
 
E commerce platforms
E commerce platformsE commerce platforms
E commerce platforms
 
ERP for retail companies
ERP for retail companiesERP for retail companies
ERP for retail companies
 

Recently uploaded

Webinar Exploring DORA for Fintechs - Simont Braun
Webinar Exploring DORA for Fintechs - Simont BraunWebinar Exploring DORA for Fintechs - Simont Braun
Webinar Exploring DORA for Fintechs - Simont Braun
FinTech Belgium
 
how to sell pi coins on Binance exchange
how to sell pi coins on Binance exchangehow to sell pi coins on Binance exchange
how to sell pi coins on Binance exchange
DOT TECH
 
how to sell pi coins effectively (from 50 - 100k pi)
how to sell pi coins effectively (from 50 - 100k  pi)how to sell pi coins effectively (from 50 - 100k  pi)
how to sell pi coins effectively (from 50 - 100k pi)
DOT TECH
 
PF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptxPF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptx
GunjanSharma28848
 
The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.
DOT TECH
 
how to sell pi coins in South Korea profitably.
how to sell pi coins in South Korea profitably.how to sell pi coins in South Korea profitably.
how to sell pi coins in South Korea profitably.
DOT TECH
 
what is a pi whale and how to access one.
what is a pi whale and how to access one.what is a pi whale and how to access one.
what is a pi whale and how to access one.
DOT TECH
 
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
Falcon Invoice Discounting
 
Poonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit Card
Poonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit CardPoonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit Card
Poonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit Card
nickysharmasucks
 
BYD SWOT Analysis and In-Depth Insights 2024.pptx
BYD SWOT Analysis and In-Depth Insights 2024.pptxBYD SWOT Analysis and In-Depth Insights 2024.pptx
BYD SWOT Analysis and In-Depth Insights 2024.pptx
mikemetalprod
 
What website can I sell pi coins securely.
What website can I sell pi coins securely.What website can I sell pi coins securely.
What website can I sell pi coins securely.
DOT TECH
 
The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...
The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...
The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...
muslimdavidovich670
 
how can I sell/buy bulk pi coins securely
how can I sell/buy bulk pi coins securelyhow can I sell/buy bulk pi coins securely
how can I sell/buy bulk pi coins securely
DOT TECH
 
Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024
Commercial Bank of Ceylon PLC
 
APP I Lecture Notes to students 0f 4the year
APP I  Lecture Notes  to students 0f 4the yearAPP I  Lecture Notes  to students 0f 4the year
APP I Lecture Notes to students 0f 4the year
telilaalilemlem
 
234Presentation on Indian Debt Market.ppt
234Presentation on Indian Debt Market.ppt234Presentation on Indian Debt Market.ppt
234Presentation on Indian Debt Market.ppt
PravinPatil144525
 
what is the future of Pi Network currency.
what is the future of Pi Network currency.what is the future of Pi Network currency.
what is the future of Pi Network currency.
DOT TECH
 
Intro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptxIntro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptx
shetivia
 
Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...
Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...
Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...
beulahfernandes8
 
Turin Startup Ecosystem 2024 - Ricerca sulle Startup e il Sistema dell'Innov...
Turin Startup Ecosystem 2024  - Ricerca sulle Startup e il Sistema dell'Innov...Turin Startup Ecosystem 2024  - Ricerca sulle Startup e il Sistema dell'Innov...
Turin Startup Ecosystem 2024 - Ricerca sulle Startup e il Sistema dell'Innov...
Quotidiano Piemontese
 

Recently uploaded (20)

Webinar Exploring DORA for Fintechs - Simont Braun
Webinar Exploring DORA for Fintechs - Simont BraunWebinar Exploring DORA for Fintechs - Simont Braun
Webinar Exploring DORA for Fintechs - Simont Braun
 
how to sell pi coins on Binance exchange
how to sell pi coins on Binance exchangehow to sell pi coins on Binance exchange
how to sell pi coins on Binance exchange
 
how to sell pi coins effectively (from 50 - 100k pi)
how to sell pi coins effectively (from 50 - 100k  pi)how to sell pi coins effectively (from 50 - 100k  pi)
how to sell pi coins effectively (from 50 - 100k pi)
 
PF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptxPF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptx
 
The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.
 
how to sell pi coins in South Korea profitably.
how to sell pi coins in South Korea profitably.how to sell pi coins in South Korea profitably.
how to sell pi coins in South Korea profitably.
 
what is a pi whale and how to access one.
what is a pi whale and how to access one.what is a pi whale and how to access one.
what is a pi whale and how to access one.
 
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
 
Poonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit Card
Poonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit CardPoonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit Card
Poonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit Card
 
BYD SWOT Analysis and In-Depth Insights 2024.pptx
BYD SWOT Analysis and In-Depth Insights 2024.pptxBYD SWOT Analysis and In-Depth Insights 2024.pptx
BYD SWOT Analysis and In-Depth Insights 2024.pptx
 
What website can I sell pi coins securely.
What website can I sell pi coins securely.What website can I sell pi coins securely.
What website can I sell pi coins securely.
 
The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...
The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...
The WhatsPump Pseudonym Problem and the Hilarious Downfall of Artificial Enga...
 
how can I sell/buy bulk pi coins securely
how can I sell/buy bulk pi coins securelyhow can I sell/buy bulk pi coins securely
how can I sell/buy bulk pi coins securely
 
Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024
 
APP I Lecture Notes to students 0f 4the year
APP I  Lecture Notes  to students 0f 4the yearAPP I  Lecture Notes  to students 0f 4the year
APP I Lecture Notes to students 0f 4the year
 
234Presentation on Indian Debt Market.ppt
234Presentation on Indian Debt Market.ppt234Presentation on Indian Debt Market.ppt
234Presentation on Indian Debt Market.ppt
 
what is the future of Pi Network currency.
what is the future of Pi Network currency.what is the future of Pi Network currency.
what is the future of Pi Network currency.
 
Intro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptxIntro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptx
 
Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...
Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...
Exploring Abhay Bhutada’s Views After Poonawalla Fincorp’s Collaboration With...
 
Turin Startup Ecosystem 2024 - Ricerca sulle Startup e il Sistema dell'Innov...
Turin Startup Ecosystem 2024  - Ricerca sulle Startup e il Sistema dell'Innov...Turin Startup Ecosystem 2024  - Ricerca sulle Startup e il Sistema dell'Innov...
Turin Startup Ecosystem 2024 - Ricerca sulle Startup e il Sistema dell'Innov...
 

Marikiti Market pitchdeck

  • 2. unproductive time & money Rising customer acquisition costs for retailers Slow, inefficient search-and- buy process for customers Glut of shop- catalog ecommerce apps and websites PROBLEM
  • 3. Buyers shop by posting purchase requests on social media Selling starts by picking a buyer request and actioning it Lists by city, category, budget, seller interest, time- to-purchase and recency a shop run by customers SOLUTION
  • 4. Shop and sell by location in 4,300 cities across 128 countries Swahili, English, French and Spanish at launch Marikiti android app for smartphones on GooglePlay city-centric social media DESIGN
  • 5. Free view-only access for app, web and USSD developers $ 3.65 Premium membership for shoppers and small retailers $ 365 VIP membership - for high-value retailers and professional providers members club BUSINESS MODEL
  • 6. API data feed lets third-party developers build on platform Structured data layer that can be machine- read easily and accurately Enables sale quotation and fulfillment automation to known customers automation-ready data INNOVATION
  • 7. Highest possible sales conversion per marketing $ Best possible purchase deal per minute spent shopping Near-zero shopping complexity for humans and machines less time, money & complexity VALUE PROPOSITION
  • 8. Buying, renting and hiring requests now, later available cash for investment Rapid equity funding for low budget, local ventures driven by local micro- investments Resilience through a combination of micro-loan and micro-VC financing sub $1,000 VC platform IMPACT
  • 9. App userbase potential reach: 1.5 billion smartphone users in cities Market size of paying users: 15 million retailers and professionals Market entry strategy: app pre-installation partnership on android smartphones android utility app MARKETING