Marginal analysis involves making decisions based on small incremental changes in resources rather than analyzing all decisions at once. This allows for optimal choices given preferences, constraints, and information. While people may not consciously think this way, their actual decisions are as if they do use marginal analysis.
The example shows someone deciding how many hours to work based on comparing the marginal benefit of hourly wages to the marginal cost of the opportunity cost of their time. They will work hours where the marginal benefit exceeds the marginal cost, stopping when working the next hour would yield a marginal cost greater than the marginal benefit. Based on the numbers given, marginal analysis suggests working 10 hours is the rational choice.