This document discusses the importance of monitoring your online reputation as a business and provides tools and strategies for doing so. It notes that guests can post reviews and share content about businesses on many websites and social media platforms. It recommends setting up Google Alerts or Yahoo Alerts to get automated notifications when the business is mentioned online. When addressing negative comments, it advises responding calmly and professionally, admitting mistakes, and promising to improve where legitimate criticism exists. The overall goal is to appear transparent, honest, responsive and fair online.
This is a copy of the presentation I made on April 5, 2011, at the Greater Moncton Chamber of Commerce's Social Media Day. (Moncton, New Brunswick, Canada)
In this intermediate level blogging webinar, we'll discuss some of the strategic decisions you can make when it comes to blogging and what tools you can use to monitor and assess your performance. Learn how an aggressive attitude towards analytics, built-in SEO optimization, a full editorial calendar, and ongoing outreach to other bloggers will help you turn your blog from a passive news feed into one of your most powerful marketing tools.
Robin Phillips presents "Social Media 101," a Webinar hosted by the Donald W. Reynolds National Center for Business Journalism.
For more information, please visit businessjournalism.org.
This is a copy of the presentation I made on April 5, 2011, at the Greater Moncton Chamber of Commerce's Social Media Day. (Moncton, New Brunswick, Canada)
In this intermediate level blogging webinar, we'll discuss some of the strategic decisions you can make when it comes to blogging and what tools you can use to monitor and assess your performance. Learn how an aggressive attitude towards analytics, built-in SEO optimization, a full editorial calendar, and ongoing outreach to other bloggers will help you turn your blog from a passive news feed into one of your most powerful marketing tools.
Robin Phillips presents "Social Media 101," a Webinar hosted by the Donald W. Reynolds National Center for Business Journalism.
For more information, please visit businessjournalism.org.
Strategies to get more traffic online 3rd version, 95% of imagesSimon Cocking
Using social media platforms and tools to become better known online. With examples from blogging, twitter, linkedin, facebook, slideshare, pinterest, instagram, tumblr, behance.
TravelAlberta 2010 - Practical Strategies for Using Social Media in Your Tour...Stephen Joyce
Have wondered why social media works the way it does and why it has penetrated almost every aspect of our on-line lives. In this presentation I demystify social media, show you the fallacies and the hype but also present you with a clear and simple to use strategy for starting or improving your social media strategy. In order to success you must L.E.A.D. (Listen, Engage, Articulate, and Demonstrate).
2 of our directors share 12 things to avoid on social media. From neglecting social media all together to making sure your double check your choice of words, avoiding these pitfalls will improve your social media marketing.
As new social media venues and tools are introduced almost daily, it becomes very easy to lose site of your purpose and your image. Search tools allow your potential clients, customers and partners to find practically everything you've ever said online, anywhere.
When you continually think of your name as a brand, you become more than a person online, you become a celebrity/guru/expert/friend. Your Tweets, status updates, blog posts and community contributions take on a larger meaning and theme. People begin to recognize you and pay more attention to your words. Only then can you truly take advantage of social media.
Social media and reviews are changing the landscape of revenue managementKevin May
An in-depth look at how the hospitality industry is evolving when it comes to social media, reputation and revenue management. By Kathick Prabu, general manager for Asia-Pacific at Tnooz.
Strategies to get more traffic online 3rd version, 95% of imagesSimon Cocking
Using social media platforms and tools to become better known online. With examples from blogging, twitter, linkedin, facebook, slideshare, pinterest, instagram, tumblr, behance.
TravelAlberta 2010 - Practical Strategies for Using Social Media in Your Tour...Stephen Joyce
Have wondered why social media works the way it does and why it has penetrated almost every aspect of our on-line lives. In this presentation I demystify social media, show you the fallacies and the hype but also present you with a clear and simple to use strategy for starting or improving your social media strategy. In order to success you must L.E.A.D. (Listen, Engage, Articulate, and Demonstrate).
2 of our directors share 12 things to avoid on social media. From neglecting social media all together to making sure your double check your choice of words, avoiding these pitfalls will improve your social media marketing.
As new social media venues and tools are introduced almost daily, it becomes very easy to lose site of your purpose and your image. Search tools allow your potential clients, customers and partners to find practically everything you've ever said online, anywhere.
When you continually think of your name as a brand, you become more than a person online, you become a celebrity/guru/expert/friend. Your Tweets, status updates, blog posts and community contributions take on a larger meaning and theme. People begin to recognize you and pay more attention to your words. Only then can you truly take advantage of social media.
Social media and reviews are changing the landscape of revenue managementKevin May
An in-depth look at how the hospitality industry is evolving when it comes to social media, reputation and revenue management. By Kathick Prabu, general manager for Asia-Pacific at Tnooz.
Elevate the Customer Journey - Hotel ExperienceYuki Chow
A comprehensive strategy planning deck for Homewood Suites (The extended-stay hotels under Hilton). Based on current brand assessment and customer experience prototyping, I recommended 3 core strategies and 6 concepts to enhance the customer experience.
Questions, comments and feedback are all welcome!
WEBINAR VIDEO: Cornell/Revinate study of how to improve your TripAdvisor rank...tnooz
One of the most important initiatives for hotels today is to move up in ranking on TripAdvisor and increase visibility on the world’s largest travel site.
A recent study conducted by Cornell and Revinate, the leading guest feedback and engagement platform, unveiled one simple way for hotels worldwide to improve on TripAdvisor.
This Tnooz and Revinate webinar explored:
The full results of the study, and how encouraging guests to share feedback on TripAdvisor drives significant gains in a property’s performance on TripAdvisor and even increased occupancy. For example, properties using Revinate Surveys solution, which encourages guests to write reviews on TripAdvisor, experienced a 3X average increase in review volume.
How hotels can capitalize on additional revenue opportunities with increased occupancy
Results of related research on the revenue impact of responding to reviews (responding to all positive reviews might actually be detrimental!)
Broader strategies to encourage direct, repeat bookings and build deeper relationships with guests
Panelists for the free, hour-long webinar were:
Chris Anderson, associate professor, Cornell School of Hotel Administration
Brian Payea, head of industry relations, TripAdvisor
Gene Quinn, CEO and producer, Tnooz
Glynis Esmail, VP marketing, Landmark Hotels Group
Tara Peterson, corporate marketing coordinator, IDM Hospitality
Kelly Robb, director of market intelligence, Revinate
Sean O'Neill, editor-in-chief and moderator, Tnooz
Who should watch?
Hotel general managers
VPs and directors of marketing
VPs and directors of operations
Corporate marketing directors
C-level executives
This free webinar took place on Tuesday 12 July 2016.
Using Business Architecture to enable customer experience and digital strategyCraig Martin
Digital disruption is shifting business model design from a focus on product profitability to a stronger focus on customer experience and lifetime value.
The presentation looks at environmental pressures caused by digital disruption and identifies how to use business architecture and business design to address these changes.
It covers business architecture for digital strategy, customer-driven value chains, re-writing of the 4Ps of the marketing mix, and the nine laws of disruption and how they affect business model design. Craig also investigates the changes afoot with strategic business planning and Enterprise Architecture, which are experiencing their own form of disruption. Will Enterprise Architecture as we know it become a commodity too?
This presentation was delivered as an OpenGroup webinar and is available for viewing from the www.enterprisearchitects.com web site.
An overview of the development of the major GDS systems like Amadeus, Galileo, Sabre and Worldspan, the airline distribution model and the future of those systems.
Social Media for Special Olympics South CarolinaMarc A. Pitman
An introduction to how social media came to be and why people working with the Special Olympics in South Carolina should care. Also some tips on how to get started.
Social Media for Nonprofits, PodCamp Boston 5Marc A. Pitman
Here are the slides that were the background of my presentation on using social media for nonprofit marketing and fundraising. The real session was an hour long conversation with the audience, podcamp-style.
This social media marketing presentation is the first in a series developed for the Kinnelon NJ library to place social media marketing into perspective. It's particularly relevant for those wanting to use the tools of social media to promote themselves and/or their businesses and raise their professional profile online. With more and more customers and companies beginning online when they search for resources, it matters to be found online.
The first session puts social media into context. Subsequent sessions will examine specific social networking platforms and address audience questions.
For more information about the series, see http://smokerise-nj.blogspot.com/2011/06/social-media-series-at-kinnelon-library.html
SEO, Analytics, and Online PR: Strategies for Better BloggingHall_
In this intermediate level blogging webinar, we discussed some of the strategic decisions you can make when it comes to blogging and what tools you can use to monitor and assess your performance. Learn how an aggressive attitude towards analytics, built-in SEO optimization, a full editorial calendar, and ongoing outreach to other bloggers will help you turn your blog from a passive news feed into one of your most powerful marketing tools.
Personal Branding Through Social Media 06 18 2009Susby Digital
A Workshop on Personal Branding Through Social Media with Classes for Causes to benefit We Can Solve It. For other classes, please visit http://www.classesforcauses.org
Slides from the PodCamp Pittsburgh (#PCPGH6) session, "Social Media & Your Career" presented by representatives of 85 Broads Pittsburgh.
Some questionable language included.
Online Reputation Marketing – How Optimizing Brand Presence Impacts your Reve...Subhakar Rao Surapaneni
The presentation explains the importance of practices of online reputation marketing. Online brand identity is the lifeblood for brands to thrive in the business competition. Business reputation is all about online reviews, comments and likes. One negative review can tarnish years of service & reputation built by brands. The PPT explains tools and dynamic ways how brands should safeguard them on the digital platform from wrong perceptions that can lead to bad online brand image.
This three hour social media seminar was given to the Androscoggin County Chamber of Commerce. It covers the basics of where social media came from, how your website and email list fits, and how to use social media for your small business or nonprofit.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
78. Thank You for Your Attention Scott Thomas [email_address] www.BrewsterHouse.com www.AboutTheInn.com
Editor's Notes
Use (at least) Google, Yahoo and Bing Repeat the search periodically to be sure you stay up to date
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
Using the box at right a single alert can be quickly defined. To manage existing alerts (or create new alerts), click the link at lower left
With the transparency and immediacy of the online world, delaying a response smacks of a cover-up almost as much as giving an evasive response. Immediate response (as in minutes) is not necessary, but if days go by, you have missed the opportunity to appear transparent and forthright.
TripAdvisor's guidelines for owner responses may be found at: http://www.tripadvisor.com/help/management_response_guidelines According to their policies, they will not accept a management response that does not comply with them.
![Agenda ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)