2. YouTube is a popular online video-sharing platform where users can upload, view, rate,
YouTube is a popular online video-sharing platform where users can upload, view, rate,
share, and comment on videos. It was created in 2005 by former PayPal employees and
share, and comment on videos. It was created in 2005 by former PayPal employees and
was later acquired by Google in 2006.
was later acquired by Google in 2006.
It has become one of the largest and most influential social media platforms, serving
It has become one of the largest and most influential social media platforms, serving
as a hub for both creators and viewers to connect, share, and discover content from
as a hub for both creators and viewers to connect, share, and discover content from
around the world.
around the world.
3. PURPOSE
VISION
MISSION
YouTube’s purpose is to empower individuals worldwide to share and discover diverse
perspectives, knowledge, and creativity through video content.
To provide a platform for content creators of all backgrounds and interests to connect with
audiences globally. By enabling free expression and promoting inclusivity, we strive to cultivate
a vibrant community that celebrates diversity and inspires positive change.
We aspire to be the leading platform for creativity, learning, and entertainment, shaping the
future of digital media and influencing societal discourse. Together, we envision a dynamic and
inclusive online ecosystem that fosters empathy, understanding, and collective empowerment.
5. LOGO
WORDMARK
The logo features the iconic red play button,
symbolizing the platform's core function of
video playback. This simple yet instantly
recognizable image is associated with
entertainment, education, and connection.
The play button's vibrant red color evokes
energy, excitement, and passion, reflecting
the dynamic nature of the content found on
YouTube.