7 Google My Business
Problems and How to Solve
Them
By: Joy Hawkins
LSA19
Who is updating
my listing?
Problem 1
@joyannehawkins
Option 1: Third Party App
https://myaccount.google.com/per
missions?pli=1
@joyannehawkins
@joyannehawkins
Position 5
Position 1
Position 1
Position 2
Position 25
Position 18
Position 31
Position 17
Yesterday Today
@joyannehawkins
From 1st to 31st
Overnight
@joyannehawkins
Air Conditioning Repair
Service
(changed to)
Air Conditioning
Contractor
Tip The primary
category in Google
My Business holds
more ranking
weight.
@joyannehawkins
*Note*
This is particularly important if
you are using call tracking
numbers on your GMB listing.
http://bit.ly/2tc1ufL
@joyannehawkins
Option 2: Another Manager
Always review authorized users
and remove ones you don’t
recognize.
@joyannehawkins
Option 3: A Public User
Tip
Use the Dashboard
in Search to see
pending edits.
@joyannehawkins
@joyannehawkins
These
edits are
ALREADY
published
My listing got
suspended
Problem 2
@joyannehawkins
Hard Suspension
Listing is removed from
Google completely
@joyannehawkins
Common Reasons
● You don’t do face-to-face business with
customers at that location.
● Your business has shady practices.
@joyannehawkins
https://www.abc15.com/
news/let-joe-
know/questions-about-
glowing-online-reviews-
for-valley-business
@joyannehawkins
Soft Suspension
Listing still exists, you
don’t have the ability to
manage it in GMB.
@joyannehawkins
@joyannehawkins
Common Reasons
● There is a user that manages the listing that
Google doesn’t trust.
● You made an edit to the listing that Google
doesn’t trust.
@joyannehawkins
www.localsearchforum.com
There is an ad
on my
Knowledge
Panel
Problem 3
● Groupon
● Grubhub,
DoorDash
@joyannehawkins
Google appears to be
expanding the
number of partners
@joyannehawkins
Tim Capper’s Story
● Pizza Restaurant
● Phone stopped ringing for 2 days, all orders came
through GrubHub
● 15% commission on order total
● Number of orders didn’t increase
● 80% of orders came through Grubhub
@joyannehawkins
How to Remove Them
● Google will not remove them.
● Cancel with 3rd party (paid account) or have
them completely remove you from their
website.
@joyannehawkins
Ads Remove Google Posts
I got a negative
review from
someone that is
not my
customer!
Problem 4
@joyannehawkins
When Google Will Likely Act
● Extortion
● Public Media Attention
● Ex-Employee
@joyannehawkins
Extortion
@joyannehawkins
Tip
Send GMB a copy of the text.
@joyannehawkins
Media Attention
@joyannehawkins
Media Attention
@joyannehawkins
Media Attention
@joyannehawkins
Ex-Employee
● They say they worked there in the review.
● Public source showing they worked there.
@joyannehawkins
When They Won’t
@joyannehawkins
Don’t Stress
Bottom of
the list
@joyannehawkins
Don’t Stress
Not
there
Have a beer...
Or some wine.
@joyannehawkins
“A consumer is most likely to purchase a
product when its average star rating is
between 4.2 and 4.5 stars. Why? Because a
perfect 5.0 rating is seen as too good to be
true. An average star rating of 4.2-4.5 stars,
however, is seen as more transparent and
balanced.” (Source)
I don’t know
how to organize
my practitioner
listings
Problem 5
@joyannehawkins
@joyannehawkins
*Make sure
you are
logged in to
the account
that manages
the listing.
@joyannehawkins
a “relation”
My business is
closing for
renovations.
Problem 6
@joyannehawkins
@joyannehawkins
Google Maps will still
show “Permanently
Closed”
GMB phone
support gave me
odd SEO advice.
Problem 7
@joyannehawkins
“I was talking to GMB
support the other day
and the technician
seemed very clear
that labelling
according to the
business key terms
would provide
ranking benefit.”
@joyannehawkins
“Labels let you organize your locations into
groups. You can search for locations by label
from the dashboard, and use labels to filter
location extensions in
Google Ads.”
https://support.google.com/business/answer/3370250?hl=en#labels
@joyannehawkins
● sterlingsky.ca/newsletter
● localsearchforum.com
● localu.org/experts-guide-local-seo/
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LSA19: 7 Google My Business Problems and How to Solve Them