SlideShare a Scribd company logo
Let’s Get Digital Dominic Jones  IR Web Report & Clarity! NIRI Virtual Wednesday, March 25, 2009
[object Object],We took offline documents and activities and put them online. Wow!   1996 2007 201? Web 1.0
[object Object],A platform for human interaction -- the new telephone Comment  Blog   Share   wiki  YouTube   Twitter  microformats  tag   embed   mashup   Facebook  poke  RSS  Ajax SEO Folksonomy  Social Media  LinkedIn Digg  Invite  bookmark  podcast  collaborate 1996 2007 201? Web 2.0
[object Object],XBRL fits in here (but not yet) 1996 2007 201? Web 3.0
DISTRIBUTION Middlemen Users Machines Web services Linked Data APIs 1996 2007 201? Web 1.0 Web 2.0 Web 3.0
Most IR Websites are here SEC is here 1996 2007 201? Web 1.0 Web 2.0 Web 3.0
SEC web initiatives ,[object Object],[object Object],[object Object],[object Object],Using Twitter, Facebook, blogger briefings
IR 2.0 opportunities low high high Return potential  = goodwill + profile Intensity  = cost + effort + risk Video AR IR Blog Forum Twitterfeed Microblogging Social Bookmarks Video  MP3 Corp. Blog Podcasting Fan page Doc sharing HTML AR XBRL RSS Open chat Mobile site N&A releases
IR 2.0: Low-hanging fruit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]

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Intro to Investor Relations Online in 2009

  • 1. Let’s Get Digital Dominic Jones IR Web Report & Clarity! NIRI Virtual Wednesday, March 25, 2009
  • 2.
  • 3.
  • 4.
  • 5. DISTRIBUTION Middlemen Users Machines Web services Linked Data APIs 1996 2007 201? Web 1.0 Web 2.0 Web 3.0
  • 6. Most IR Websites are here SEC is here 1996 2007 201? Web 1.0 Web 2.0 Web 3.0
  • 7.
  • 8. IR 2.0 opportunities low high high Return potential = goodwill + profile Intensity = cost + effort + risk Video AR IR Blog Forum Twitterfeed Microblogging Social Bookmarks Video MP3 Corp. Blog Podcasting Fan page Doc sharing HTML AR XBRL RSS Open chat Mobile site N&A releases
  • 9.
  • 10.