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Lessons Learned
From Our Accessibility-First
Approach to Data Visualization
Kent E Eisenhuth, Datavis Lead, Google
UXDX EMEA 2023
@KentTheHuth #DataAccessibility
THE CHALLENGE
Chart accessibility is difficult
Visualization of worldwide COVID-19 cases
Wearables with health visualizations Source: Fitbit by Google
Visualization of a query plan in Google Cloud
Topic source: Dr. Steven Franconeri
Raspberries on a bush
Topic source: Dr. Steven Franconeri
2D representation of raspberries
Gestalt patterns
Visualization of worldwide COVID-19 cases
Visualization of worldwide COVID-19 cases: central field loss simulation
Visualization of worldwide COVID-19 cases: peripheral field loss simulation
Visualization of worldwide COVID-19 cases: blindness simulation
WHY IT MATTERS
In the United States:
4M+ people in America use assistive technology.
41M people have a disability.
World-wide
≈300M people have a color vision deficiency.
Sources: Census.gov; StackExchange.com; Colorblindawareness.org
Accessibility icon
@KentTheHuth #DataAccessibility
LESSON LEARNED
Data Accessibility is difficult.
@KentTheHuth #DataAccessibility
1
How might accessibility standards
empower better visual design?
USEFUL, GLANCEABLE,
YET ACCESSIBLE
Part 1
Low contrast chart example
Low contrast chart example: protanopia
Low contrast chart example: grayscale
WCAG2.1 COMPLIANT PALETTE
Image source: Google Cloud: Using the Logs Explorer View A visualization of cloud logs over an hour
A visualization of cloud logs over an hour
Image source: Google Cloud: Using the Logs Explorer View
LESSON LEARNED
A combination fills and borders enables
you to focus on what matters.
@KentTheHuth #DataAccessibility
Low contrast chart example
Chart with improved color contrast
Chart with improved color contrast
Pie chart with textures as an encoding
CHALLENGE
How might we make charts accessible
while minimizing chartjunk?
@KentTheHuth #DataAccessibility
Donut chart with proper color contrast.
Donut chart with in-line labels
Stacked area chart with borders and fills
Stacked area chart with directed focus
Small multiples as an accessible alternative
Status icons in tables
Heart rate chart with multiple ranges
Finding inspiration in nature: A murmuration of starlings
Visualizing weather impacting a satellite network
Halftone printing
Accessible heatmaps
Left & Right: Guggenheim Museum, New York City
Animation to improve comprehension
LESSON LEARNED
Consider accessibility first to get to the
best possible design.
@KentTheHuth #DataAccessibility
Heatlane visualization
Topic source: Dr. Steven Franconeri
Raspberries on a bush
2
USEFUL EXPERIENCES WITH
ASSISTIVE TECHNOLOGY
Part 2
How might we create a useful
multisensory experience?
Build a diverse team and work with
people who use assistive technology
LESSON LEARNED
@KentTheHuth #DataAccessibility
How might we structure the chart so it’s
easy to navigate with a keyboard?
CHALLENGE
@KentTheHuth #DataAccessibility
Visualization of LinkedIn connections
Source: LinkedIn (graph tool has been deprecated)
HIERARCHICAL NAVIGATION
Network Group Individual
Visualization of LinkedIn connections
Source: LinkedIn (graph tool has been deprecated)
FLATTENED NAVIGATION
Individual Individual Individual
Network
Visualization of LinkedIn connections
Source: LinkedIn (graph tool has been deprecated)
Consider using alternative keys,
shortcuts and other methods for
helping people quickly find answers to
questions they’re asking of the data.
LESSON LEARNED
@KentTheHuth #DataAccessibility
How might we use text to prioritize data
exploration and surface insights?
CHALLENGE
@KentTheHuth #DataAccessibility
Visualization of worldwide COVID-19 cases: blindness simulation
Map showing cholera cases in London in 1854
Source: Google Search: ‘GOOG’
Chart displaying Google Stock performance
Source: Battling Infectious Diseases in the 20th Century: The Impact of Vaccines, WSJ
Visualizing the effects of the measles vaccine.
How might we create a useful
screen reader experience?
CHALLENGE
@KentTheHuth #DataAccessibility
Always orient people
within the dataset. Indicate
where they are, where they
came from and where they
can go next.
LESSON LEARNED
Sankey diagram on assistive technology
@KentTheHuth #DataAccessibility
Providing an accessible
way to view the data in a
table or spreadsheet can
be a valid option.
Test it!
Data table of status and signals
LESSON LEARNED
@KentTheHuth #DataAccessibility
How might we leverage other senses
when representing data?
@KentTheHuth #DataAccessibility
CHALLENGE
Photo of elevator lobby Source: Forms + Surfaces
Video demo of data sonification
Data sonification can be part of the
chart’s core experience.
LESSON LEARNED
@KentTheHuth #DataAccessibility
3
MAKING IT HAPPEN
Part 3
How might we prioritize and execute
this work?
$1T market for consumers
with disabilities (2017).
THE BUSINESS CASE
Source: Jean-Baptiste, Build for Everyone
@KentTheHuth #DataAccessibility
Charts, graphs and visualizations
will block accessibility audits.
LESSON LEARNED
@KentTheHuth #DataAccessibility
Data Accessibility Working Group website
go/data-accessibility
WHAT WE’RE DOING
Learn Collect Share
Maximizing community
engagement requires a
balance of activities.
● Guest presentations
● Design reviews
● Brainstorming time
● Contribution time
LESSON LEARNED
Keyboard navigation on a Sankey diagram
@KentTheHuth #DataAccessibility
Data Accessibility Working Group website
TOP TIPS FOR CREATING ACCESSIBLE VISUALIZATIONS
● Facilitate comparisons
● Be a helpful guide
● Focus on what matters
● Provide structure
● Embrace flexibility
● Exceed expectation
material.io/blog
Illustration of top chart a11y tips.
A NOTE ABOUT PROCESS
Sketches and photos from a design workshop
Drawing Product Ideas
Fast and Easy UX Drawing for Anyone
● Foreword by Manuel Lima
● Find it on Amazon
#DataAccessibility
#DrawingProductIdeas
Drawing Product Ideas book
A PARTING THOUGHT
THANK YOU
ACKNOWLEDGEMENTS
● Andrew Carter
● Chris Mitchell
● Danny Farra
● Gerrit de Vries
● Guy Kohen
● Gerard Rocha
● Ian Hill
● James Wexler
● Jane Chang
● Jen Kozenski Devins
● Jennifer Yuchi
● Jesse Zackery
● Jess Klos
● Jialin Yun
● Julián Gonzalez
● Kai Chang
● Lisa Kaggen
● Mags Sousa
● Manuel Lima
● Martin Wattenberg
● Nicholas Cottrell
● Olga Prilepova
● Peter Vachon
● Rebecca Plotnick
● Robinson Eaton
● Saurabh Kumar
● Sierra Seeborn
● Shuo Yang
● Tom Hoddes
● Travis Alber
● Tyler Williamson
● Young Choi
@KentTheHuth #DataAccessibility
THANK YOU
Kent Eisenhuth
Staff UX Designer, Google
● X: @KentTheHuth
● linkedin.com/in/kenteisenhuth
● kent.eisenhuth@gmail.com
#DataAccessibility
#DrawingProductIdeas
● Data Accessibility is difficult.
● Charts, graphs and visualizations will block accessibility audits.
● Build a diverse team and work with people who use assistive technology.
● Apply a combination of fills and borders to focus on what matters.
● Consider accessibility first to get to the best possible design.
● Consider using other keys, shortcuts and alternative methods for helping
people quickly find answers to questions they’re asking of the data.
● Consider providing an accessible way to view the data in
a table or spreadsheet.
● Data sonification can be part of the chart’s core experience.
● Designing for accessibility can benefit everyone.
LESSONS LEARNED
@KentTheHuth #DataAccessibility

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