Mobile Search and Mobile SEO Tips | Univ. of Denver | Communications (Lesson 5)

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MOBILE SEARCH STATISTICS AND MOBILE SEO TIPS Mobile Search and Mobile SEO is the topic of Lesson 5 of the Mobile Marketing course in the Communications Department at the University of Denver. Instructor Bob Bentz gives mobile search statistics and mobile SEO tips and advice for the students in the Communications 4318 graduate level course. While some of the basic concepts for mobile SEO are the same as for desktop SEO, it does make sense to pay attention to the best practices for improving your mobile search engine rankings. Bentz gives the student or business person insight into how to best optimize your website for mobile search.

Mobile

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Why does BING have less % of searches via mobile?
Mobile Search Trends

University of Denver Communications 4318
Mobile Marketing BobBentz.com
The Dollars are Following the Mobile Search Trend
Mobile Search Trends

University of Denver Communications 4318
Mobile Marketing BobBentz.com
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Mobile Search

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Mobile Search Happens on Your Couch II
Mobile Search

University of Denver Communications 4318
Mobile Marketing BobBentz.com
What are We Searching For?
Local Search Intent

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Local Searchers are BUYERS!
Local Search Intent

University of Denver Communications 4318
Mobile Marketing BobBentz.com
SOLOMO: Social, Local, Mobile
Statistics

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Facebook is Still the King
Social Media Used by Age

University of Denver Communications 4318
Mobile Marketing BobBentz.com
The Trends Favor Instagram, Google +
Mobile Search Trends

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Pinterest is Most Engaging
Engagement

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Is Mostly a Mobile Medium Today
Facebook

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Relevance Raises Response (and Revenue) for Retailers
Facebook

University of Denver Communications 4318
Mobile Marketing BobBentz.com
No More FREE ADVERTISING
Facebook

University of Denver Communications 4318
Mobile Marketing BobBentz.com
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Paid Advertising

University of Denver Communications 4318
Mobile Marketing BobBentz.com
Mobile SEO
How to Get Your Mobile Site Found

University of Denver Communications 4318
Mobile Marketing BobBentz.com
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University of Denver Communications 4318
Mobile Marketing BobBentz.com
Or Adaptive Design…(in most cases)
Mobile SEO

University of Denver Communications 4318
Mobile Marketing BobBentz.com
I couldn’t have said it better
Mobile SEO

This presentation was designed for Rider University and delivered on November 13, 2013. The goal of the search engine optimization (SEO) presentation was to provide a basic understanding of organic search and fundamental explanation of organic ranking factors. During this presentation, students should learn: What organic search results are; factors that influence organic search results; the weight of organic ranking factors; techniques for optimizing websites and other digital assets.

Social Media Statistics SoLoMo | Mobile Marketing | Univ. of Denver (Lesson 6...

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How Your Small Business Can Sell More with Mobile Marketing Social Media statistics that can help small and large businesses sell more with an effective social marketing strategy that includes both organic posting and mobile advertising buys. Social, Local, Mobile is the theme of Lesson 6 of the Communications 4318 graduate level class at the University of Denver. The course is taught by Bob Bentz.

Mobile Advertising Statistics (Lesson 7) | Univ. of Denver | Communications 4318

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WHEN WILL MOBILE ADVERTISING GET ITS FAIR SHARE? Mobile Advertising is the topic for Lesson 7 of the graduate level course at the University of Denver. Professor Bob Bentz gives mobile advertising statistics from the advertising networks along with specific information for Facebook advertising which is the topic of the weekly project. Bentz is president of ATS Mobile and you can learn more about ATS Mobile 's mobile advertising strategy here: http://www.atsmobile.com/mobile-ad-buys At the basis of the mobile advertising opportunity is the bargains that exist for mobile advertisers. While mobile gets 20% of all time spent with media, it receives only 4% of advertising budgets. Therefore, supply exceeds demand, thus allowing for real bargains in the mobile ad world. Special emphasis is given to Facebook advertising and specifically Facebook mobile advertising which Bentz calls "the gorilla in the room" when it comes to mobile advertising.

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Mobile Marketing is a graduate level class in the Communications Department at the University of Denver. This class is Communications 4318 and is being taught by Bob Bentz, president of ATS Mobile and Purple Gator. The information in these slides are to prepare the students with the necessary background information that they will need to understand the mobile landscape and how it pertains to mobile marketing.

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Purplegator, recently named to the Inc. 5000 and the Philly 100, presents its 2023 capabilities. For more information, please contact us at sales@purplegator.com . Capabilities -- Purplegator is a marketing agency and consulting firm. We help your industry engage and acquire by blending our mobile and telecom technology with our creative services. Geotargeting Mobile Advertising SMS Text Message Marketing and Messaging MMS Text Message Marketing and Messaging IVR (Interactive Voice Response) Service Bureau Inbound and Outbound Telemarketing Pay Per Click Advertising (Search) Video Production Web Development Social Media Management Social Media Advertising Promotional Products Reviews Management Search Engine Optimization (SEO) Platforms & Partners Include: Meta: Facebook & Instagram Google YouTube X (formerly Twitter) LinkedIn TikTok Snapchat Reddit Mobile Apps The Mobile Web Retargeting Streaming Audio Call 610-688-6000 or visit us at https://purplegator.com .

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Mobile Search and Mobile SEO Tips | Univ. of Denver | Communications (Lesson 5)

1. Lesson 5 – Mobile Search With Mobile SEO Tips

2. University of Denver Communications 4318 Mobile Marketing BobBentz.com Mobile Search Statistics

3. University of Denver Communications 4318 Mobile Marketing BobBentz.com Why does BING have less % of searches via mobile? Mobile Search Trends

4. University of Denver Communications 4318 Mobile Marketing BobBentz.com The Dollars are Following the Mobile Search Trend Mobile Search Trends

5. University of Denver Communications 4318 Mobile Marketing BobBentz.com Mobile Search Happens on Your Couch Mobile Search

6. University of Denver Communications 4318 Mobile Marketing BobBentz.com Mobile Search Happens on Your Couch II Mobile Search

7. University of Denver Communications 4318 Mobile Marketing BobBentz.com What are We Searching For? Local Search Intent

8. University of Denver Communications 4318 Mobile Marketing BobBentz.com Local Searchers are BUYERS! Local Search Intent

9. University of Denver Communications 4318 Mobile Marketing BobBentz.com Local Searchers are BUYERS! Local Search Intent

10. University of Denver Communications 4318 Mobile Marketing BobBentz.com SOLOMO: Social, Local, Mobile Statistics

11. University of Denver Communications 4318 Mobile Marketing BobBentz.com Facebook is Still the King Social Media Used by Age

12. University of Denver Communications 4318 Mobile Marketing BobBentz.com The Trends Favor Instagram, Google + Mobile Search Trends

13. University of Denver Communications 4318 Mobile Marketing BobBentz.com Pinterest is Most Engaging Engagement

14. University of Denver Communications 4318 Mobile Marketing BobBentz.com Is Mostly a Mobile Medium Today Facebook

15. University of Denver Communications 4318 Mobile Marketing BobBentz.com Relevance Raises Response (and Revenue) for Retailers Facebook

16. University of Denver Communications 4318 Mobile Marketing BobBentz.com No More FREE ADVERTISING Facebook

17. University of Denver Communications 4318 Mobile Marketing BobBentz.com You’ve Got to Pay to Play Paid Advertising

18. University of Denver Communications 4318 Mobile Marketing BobBentz.com Mobile SEO How to Get Your Mobile Site Found

19. University of Denver Communications 4318 Mobile Marketing BobBentz.com Tips to Get Mobile Search Clicks Mobile SEO Tips

20. University of Denver Communications 4318 Mobile Marketing BobBentz.com Or Adaptive Design…(in most cases) Mobile SEO

21. University of Denver Communications 4318 Mobile Marketing BobBentz.com I couldn’t have said it better Mobile SEO

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