This document is a resume for Poon Wai Keong Leonard summarizing his professional experience and qualifications. It outlines his skills and accomplishments in areas such as project management, client servicing, and presentation. Recent roles included retail executive at GfK where he serviced chain retailers and identified retail trends. He also held roles as operations executive and procurement assistant gaining experience in areas like ensuring data quality and product sourcing.

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Poon Wai Keong Leonard
Block 48 Lengkok Bahru
#12-179, Singapore 151048
Mobile: (65)96505173
leonardpwk@gmail.com
Residency Status: Singaporean
EX ECUTIVE SUMMARY
 A highly motivated employee, willing to go the extra mile
 Skilled at building effective, productive working relationships with clients and colleagues.
 Resourceful, creative and possesses good interpersonal skills
 Well organized, detail-oriented problem solver.
 Proven ability to work in unison with co-workers at different levels
 Strong project coordination competency
CORE EX PERTISE/COM P ET EN CI ES
 Project management
 Proactive & Responsive Leadership
 Project budgeting
 Client servicing
 Presentation and public speaking
RECENT KEY ACCOMPLISHM ENT S
 Improved operation work flow for project management.
 Demonstrated commitment to provision of superior customer experience to retailers
 Brought relationship and cooperation with retailers to a deeper level
EDUCATION
 BSc Economics & Management (Third Class Honours) SIM-UOL
PROFESSIONAL HISTORY
Retail Executive, GfK
October 2014 – Current
(Consumer Choice – Retail tracking)
 Servicing of chain retailers through presentations. Content of presentation is generated through
company's system and customized to each retailer's requirements. To ensure that retailers have visual
on entire market of Singapore on a timely basis.
 Identifying retail trends in local consumer electronics scene by observing sales change, market visits,
desk research and dialogues with industry counterparts.

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 Support of Retail Manager and colleagues in generating reports and reporting to upper management.
 Liaising with internal departments on operational queries and being the middle man between account
managers and data providers.
 Running and coordinating various adhoc projects and new initiatives by higher management.
Operation Executive, GfK Singapore,
February 2013 – October 2014
(Consumer Choice – Retail tracking)
 Provide timely and accurate feedback to the Field Manager on the major performance areas of the
Field team including collection status, retailer complaints, recruitment status, operational issues,
data, panel and other day-to-day issues.
 Maintain positive working relationships and open communication with all colleagues, including the
Field team, account management, other departments and in the Region.
 Continually innovate, develop and suggest enhancements to gain better work efficiency.
 Fully responsible for product data quality.
 Ensure successful recruitment and retention of retailers in line with the objectives set by the Field
Manager.
 Responsible for ensuring data quality by conducting regular quality analysis.
 Ensure the timely submission of monthly market reports per agreed schedule outlined by the Field
Manager.
 Ensure the appropriate level of service and support is provided to maximize retailer retention.
 Perform sales/negotiation skills required for recruitment.
Procurement Assistant, School Of The Arts
January 2009 – July 2009
 Assisted the Procurement manager in her tasks, which includes sourcing of products needed by the
school and liaising with suppliers.
 Assisted the students’ affairs department during their recruitment drive and managed to convince a
sizable number of parents to pick the school as the place to further their child’s artistic talent.
OTHER SKILLS
 Proficient in Microsoft Office Suite (Excel, Word, Outlook, PowerPoint)
COMMUNICATIONS
 Proficient in spoken and written English, Chinese and Cantonese
 Possess strong communication and presentation skills