This document outlines Nina Park's planning for a Kickstarter campaign to fund the video game Legend of Hart's Hollow. It discusses researching successful Kickstarters, defining goals and audiences, and a marketing plan with tactics like social media promotion, contacting gaming sites and podcasts, and community engagement during and after the campaign. The plan is to prepare two months in advance and maintain momentum with cross-promotions, forums, and staff pick pitches leading up to and during the launch.