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Top Ten Ways To Accelerate Community Growth

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Ten easy to implement ways to grow your online community. A thriving community offers you greater opportunities and be perceived as an influencer and expert in your field of expertise.

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Top Ten Ways To Accelerate Community Growth

  1. 1. Top 10 Ways To Accelerate Community Growth Sue Reddel & Diana Laskaris Co-Founders of Food Travelist
  2. 2. Why Do you Want A Thriving Community? • People are hungry for real communities that share their personal interests • A thriving community offers you greater opportunities and the perception of being an influencer and expert in your area • The primary way to make money is to have influence over a large number of people with common interests that can be marketed to
  3. 3. #1 Engage Your Audience • Create unique and focused content • Make interaction simple • Welcome new members and encourage participation • Cultivate key members Quick Tip: Use Google Analytics to learn where your audience is coming from and build on it.
  4. 4. #2 Connect With Other Influencers • Don’t be afraid to reach out • Be friendly and be yourself • Comment and interact with them • Add value • Stay on topic Quick Tip: Follow influencers, comment on their posts tell them how the information helped you & share with your audience.
  5. 5. #3 Make Content Sharable • Make the headline catchy • Use high quality visuals • Make it easy to share • Share everywhere relevant Quick Tip: Use a headline generator like: www.internetmarketingcourse.com/free headlinegenerator
  6. 6. #4 Clearly Define Your Niche • Be obvious and stand out • Be consistent in your messaging • Provide unique value • Include in all communications Quick Tip: Find successful influencers in your niche and learn from them. Don’t copy – learn and refine.
  7. 7. #5 Listen For What They Want • Find the common interests • Ask and answer questions • Pay attention to trends • Spend time with your analytics Quick Tip: Respond to every comment and question as quickly as possible. Set up email alerts.
  8. 8. #6 Make It Rewarding For Them • Say thanks • Respond to questions • Be part of the conversation • Celebrate their wins • Acknowledge evangelists Quick Tip: Everyone needs encouragement. A quick thank you or share of their work can make someone's day.
  9. 9. #7 Be Consistent • Post regularly and often • Use your own voice • Be honest and respectful • Be concise Quick Tip: Create an editorial calendar and use scheduling tools like HootSuite, TweetDeck and Buffer to make your life easier.
  10. 10. #8 Let Your Personality Shine • Be natural & use your own words • Imagine you’re talking to friends • Use humor and tell stories • Share appropriately Quick Tip: Share your experience and expertise. Don’t tell them about your vacation tell them why they need to go.
  11. 11. #9 Keep Quality High • If the photo is fuzzy don’t use it • Don’t use 10 words if 3 will do • Proofread before publishing anything • Would you read it? Quick Tip: Use photo editors like VSCO Cam & iMajiCam on your phone to do on the fly photo editing. Also take more photos than you’ll think you need.
  12. 12. #10 Have FUN! • Remember you are asking for their spare time • Keep it light • Entertain, inform and educate • Inspire them with your ideas Don’t ever permit the pressure to exceed the pleasure. Joe Maddon, Cubs Manager Quick Tip: Take time to celebrate the wins.
  13. 13. Examples of Vibrant Communities • Gypsynesters
  14. 14. Examples of Vibrant Communities • IAmAileen
  15. 15. Examples of Vibrant Communities • Food Travelist
  16. 16. Tools You Can Use • Sharing tools: Hootsuite, TweetDeck, Buffer • Content Creation: Feedly, Pocket, Canva, Stock Photos, IFTT • Managing Followers: JustUnfollow, Twitter Counter, Iconosquare • Find Influencers: Communi.it, Buzz Sumo • Managing Your Brand: Google Alerts, Mention • When to post: Tweriod
  17. 17. Contact info: Sue Reddel sue@foodtravelist.com Diana Laskaris diana@foodtravelist.com foodtravelist.com @foodtravelist #foodtravelchat Wednesday Nights 8pm ET

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