Lecture 1 ip lab - 4 chea&c
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This document provides an overview and introduction to an industrial process laboratory course. It outlines the goals of applying knowledge and developing creativity through hands-on lab work and team projects. Students will work on developing consumer products from concept to launch. The document details the project requirements and deliverables, including formulation, process design, packaging, marketing plan, and prototype. It also discusses principles of market segmentation, profiling, and targeting that will be applied to select a product market for the project.
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- 1. Industrial Process Laboratory Engr. Achilles Espaldon
- 5. Our Direction/ Thrust – Where are we heading? 1. Provide interface of pharmaceutical and consumer product industries 2. Use of organics/ fruit and plant extracts, going organics, deviation from synthetics .. 3. Clean living, promote Health, Wellness and Fitness 4. Develop ‘Blue Ocean’ products as compared to ‘ Red Ocean ’ http://en.wikipedia.org/wiki/Blue_Ocean_Strategy
- 10. 2 nd half workload – Innovation Case Studies or a possible business presentation with a company Purpose is for us to be aware of the significant innovations happened for the past few years and learn how we can adopt such attitude
- 13. Schedule 2010 November – lectures, conceptualization stage, idea generation, brainstorming, formulation work December – continuation of formulation, prototyping 2011 January – prototype development and testing February – showcase, costing, written report compiled in a binder March – innovation case assignments, if successful BFAD registration
- 20. Targeting - We choose the market with the largest business potential, degree of the dissatisfaction and compared with our own resources, technology and capabilities and with time.
- 22. Break Next, project assignment..
- 29. Next meeting.. Submission of proposal. All will be discussed in the lab In powerpoint. 15 min. max for each group. Please bring laptop and ready internet connection for easy search of information.
- 30. Stability Studies Next topic..
- 31. Consumer tests Next topic..
- 32. Basic Test Methods Next topic..