The End of the Startup World as we know it… Lean Startup Challenge July 16, 2011 Brant Cooper @brantcooper marketbynumbers.com
Entrepreneurship is  Global
Startups are  Inexpensive*
Entrepreneurship is  Social
Startups are  Data-Driven
Welcome to the Power to the Entrepreneur!!!
Founders are  Savvy Before After
Economy: Innovation Machine 100s of thousands of entrepreneurs Startups serving narrow segments End of the dominance of the “Big Win” mentality You don’t get $ because you got a great idea Prove business model prior to ramping
The vast majority of startups fail NOT because they couldn’t build a great product/technology, but  because no one wanted the product. One of Steve Blank’s Big Ideas   Lean Startup Big Idea #1
“ Not only are the market applications for disruptive technologies  unknown  at the time of their development, they are  unknowable. ” -Clayton Christensen, The Innovator’s Dilemma Lean Startup Big Idea #2
Runway = # of c ycles through business model   Eric Ries’ Big Idea How many pivots before the money runs out? Lean Startup Big Idea #3
Customer Problem Team Solution Team Validate Customer, Problem, Solution Hypotheses Build MVP Measure Usage Validate MVP Iterate Investigate Funnel Build Funnel Measure Conversions The Lean Startup A Lean Startup is a series of  tests  on the market, solution, and growth assumptions.
CustDev Meta-Rules 1) Question Your Assumptions   2) “Get Out of the Building” 3) Test & iterate
25% Discount CODE: “ BOSTON ” PDF http://CustDev.com Paperback  (AMAZON)   http://bit.ly/EGCDPaperback Kindle  (AMAZON)  http://bit.ly/EGCDKindle Contact Info: Email: brant@marketbynumbers.com Twitter: @brantcooper Blog: http://marketbynumbers.com

Lean Startup Challenge Boston

  • 1.
    The End ofthe Startup World as we know it… Lean Startup Challenge July 16, 2011 Brant Cooper @brantcooper marketbynumbers.com
  • 2.
  • 3.
    Startups are Inexpensive*
  • 4.
  • 5.
    Startups are Data-Driven
  • 6.
    Welcome to thePower to the Entrepreneur!!!
  • 7.
    Founders are Savvy Before After
  • 8.
    Economy: Innovation Machine100s of thousands of entrepreneurs Startups serving narrow segments End of the dominance of the “Big Win” mentality You don’t get $ because you got a great idea Prove business model prior to ramping
  • 9.
    The vast majorityof startups fail NOT because they couldn’t build a great product/technology, but because no one wanted the product. One of Steve Blank’s Big Ideas  Lean Startup Big Idea #1
  • 10.
    “ Not onlyare the market applications for disruptive technologies unknown at the time of their development, they are unknowable. ” -Clayton Christensen, The Innovator’s Dilemma Lean Startup Big Idea #2
  • 11.
    Runway = #of c ycles through business model  Eric Ries’ Big Idea How many pivots before the money runs out? Lean Startup Big Idea #3
  • 12.
    Customer Problem TeamSolution Team Validate Customer, Problem, Solution Hypotheses Build MVP Measure Usage Validate MVP Iterate Investigate Funnel Build Funnel Measure Conversions The Lean Startup A Lean Startup is a series of tests on the market, solution, and growth assumptions.
  • 13.
    CustDev Meta-Rules 1)Question Your Assumptions 2) “Get Out of the Building” 3) Test & iterate
  • 14.
    25% Discount CODE:“ BOSTON ” PDF http://CustDev.com Paperback (AMAZON) http://bit.ly/EGCDPaperback Kindle (AMAZON) http://bit.ly/EGCDKindle Contact Info: Email: brant@marketbynumbers.com Twitter: @brantcooper Blog: http://marketbynumbers.com

Editor's Notes

  • #3 Ask audience if they are doing a Lean startup. And ask them why.
  • #4 Ask audience if they are doing a Lean startup. And ask them why.
  • #5 Ask audience if they are doing a Lean startup. And ask them why.
  • #6 Ask audience if they are doing a Lean startup. And ask them why.
  • #7 Ask audience if they are doing a Lean startup. And ask them why.
  • #8 Ask audience if they are doing a Lean startup. And ask them why.
  • #10 Ask audience if they are doing a Lean startup. And ask them why.
  • #11 Ask audience if they are doing a Lean startup. And ask them why.
  • #12 The biggest risk you face is building something no one wants.
  • #14 By now, you know what it is. Customer Development + Agile Development.
  • #15 The biggest risk you face is building something no one wants.