This session will offer a simple primer on how to help good content go bad. It’s surprisingly easy to mess up content delivery, and we’ll prove it by looking at some of the inappropriate and amusing examples that are served up daily all over the Internet. Using a simple three step approach, you too can be guaranteed to botch content delivery. Communicators from marketing, technical, or other fields probably insist on excellent content delivery. We will give in to them and also prove that delivering relevant, timely, and personalized content is just as easy and demonstrate how it can be done.
Managing Big Data - what every IT Executive Needs to KnowJim Vaselopulos
Effectively managing ‘Big Data’ presents huge opportunities for IT to deliver business value. IT can show tremendous value to the business by having a well implemented big data program.
BUT, the IT Executive needs to understand the limits and impediments to our human ability to process information. Without properly accommodating for our limitations, we diminish the REAL value we can provide to the business.
Managing Big Data - what every IT Executive Needs to KnowJim Vaselopulos
Effectively managing ‘Big Data’ presents huge opportunities for IT to deliver business value. IT can show tremendous value to the business by having a well implemented big data program.
BUT, the IT Executive needs to understand the limits and impediments to our human ability to process information. Without properly accommodating for our limitations, we diminish the REAL value we can provide to the business.
Dita for the web: Make Adaptive Content Simple for Writers and DeveloperDon Day
Lavacon 2013, Portland, Oregon
On the challenges of implementing structured, in-browser editing environements for creating adaptive content for the Web.
Exploiting Layout and Content
Don Day, Contelligence Group
This is Your Brain on Content: Cognitive Science Lessons for Content StrategyNoz Urbina
A 'director's cut' of my Biological Imperative for Adaptive Content session from earlier this year.
The thesis: semantic, structured content is more suited to our brains natural functioning and mechanisms than traditional, unstructured content. It’s counter-intuitive, but is it true?
Our basic understanding of communicating content has changed. Under the pressures of multi-channel and multi-device content challenges, the old rules we learned about good content and processes are breaking down. How do we optimize for all this diversity?
Contemporary research in cognitive science and neurobiology can offer us new ways of thinking about communication at a basic, human level. This session could be considered a study in empathy, looking at how we can break out of our current mindsets, deconstruct old habits, and see justification for new ones around user needs. It offers cognitive science
and neurolobiology lessons relevant to today’s content landscape, and a common language to help you bridge the communication issues with your clients, colleagues, managers, and end users.
This session will cover models and methodologies to better structure content, optimize editorial processes, and build effective, influential strategies couched in the most human of terms.
Connecting Intelligent Content with Micropublishing and BeyondDon Day
This presentation will describe and demonstrate a grand unified vision for pulling together different kinds of single-page products for the Web, for print, and more. Lessons from this model can give you an edge in market-leading adoption of the next great thing after micropublishing, the current trend.
[Workshop] The incremental steps towardsdynamic and embedded content deliver...Noz Urbina
[A variant of my 2013 Technical Communcations UK presentation]
Dynamic delivery is delivery of context-appropriate information that can be assembled at the time of request with the most up-to-date, relevant content appropriate for the user and interface in question.
Embedded content is where content becomes a seamless part of device interfaces. Products become “self-describing”, allowing users to work uninterrupted by the need to open help files or manuals.
Many aspire to working in this way, but few (so far) have achieved it. This workshop looks at the benefits, requirements, and barriers related to these new types of delivery.
We will look at:
Why should we bother with this type of delivery?
What type of techniques, technologies and skills are required to realise such a system?
What are the risks at each stage?
Companies often have a problem in capturing the experience of their technical or field personnel if the that person falls back to using email or a favorite word processor on a whim to record their knowledge.
Particularly in the support arena, special tools have been devised to try to capture and correlate the knowledge that is often created in the course of handling support calls. Lately, and across wider domains of knowledge or disciplines, wikis have been used with varying success for capturing at least some of that otherwise misplaced knowledge. But even on a centralized resource like a wiki, there is still the problem of how to retrieve and reuse that content as a more strategically-tagged corporate asset.
The DITA Content Collaboration project seeks to make DITA authoring commonplace for scenarios in which content creators can benefit from the structuring disciplines of this tool.
This presentation demonstrates a structured approach to collaborative writing that benefits the preservation and curation of valued, yet too-often marginalized content of knowledge workers in an organization or company.
What “Model” DITA Specializations Can Teach About Information ModelincDon Day
The DITA Open Toolkit download site includes several demo specializations that few people discover and use. In this webinar, DITA maven, Don Day, will use these examples to highlight the role of information modelling that led to each specialization. Don will highlight the key points of how each specialization was created, or how semantics were introduced into the specialization, and a whole lot more.
Don Day relates the background and development of IBM's prototype DITA Wiki, a collaborative tool for extending the uptake of DITA within IBM by teams not necessarily trained as technical writers.
The Internet is Everywhere – So What's Changed? [Noz Urbina, DITA EU 2013]Noz Urbina
The word “internet” is 30 years old, the actual networks even older. Email is nearly 40 years old. We now live in a world where professional-and-parenting-age adults have never known a World Without Web. But what has the impact been? This generation—and the internet user population as a whole—is consuming content in wildly different ways. Each new experience immediately sets new expectations for the future, creating a snowball effect. This session will look at that snowball, try to demonstrate quite how enormous it truly is, and discuss how DITA content helps us address a new crop of user expectations. We will look at how the true scale of changes in culture and expectations that impact communication, real-world scenarios where user and products will operate differently and why DITA is ideal to address the new challenges.
Content Architecture for Rapid Knowledge Reuse-congility2011Don Day
A familiar content issue is gathering and integrating the knowledge of isolated subject matter experts (SMEs) throughout an organization into a robust content strategy. This presentation will give you some perspectives on how to engage your SMEs in contributing their knowledge as directly as possible in a structured format for ease of integration into a larger, more versatile content strategy. The first part of this presentation will lay out an architecture for a cross-organization, single source content strategy based on DITA (Darwin Information Typing Architecture) for this example. The second part of the presentation considers the use of that architecture for handling information flows during a disaster response. The system must allow people to respond appropriately to the rapid influx of disparate questions at the same time as receiving large quantities of information from multiple data sources of variable reliability. The use of structured content based on DITA can contribute to the effective use of information in a crisis.
Rebuilding Your Mindset for the Future of Content Work [Tekom /TCWorld 2013]Noz Urbina
[A variant of my session from http://bit.ly/nozu_istc13a now with "The bright side of the NSA scandal!]
This session is about getting yourself ready for the future, whatever it may bring. Change is not something that we usually excel at in technical communications.
If we don’t update our thinking, content and methods, each new wave of technology puts us yet another step behind the curve. Even though tablets and smart phones have reached near ubiquity with professional users, most organisations do not have their people, processes, platforms or content ready for mobile delivery. Many are not even internet-ready. Today we’re bombarded by announcements of new content creation and consumption technologies that are wearable, social, dynamic or embedded directly in products.
Although we can talk about how to do something about it, before our content and processes can change, we must change. We must address what is actually holding us back: how we think about our content in the first place.
This session will provide a new and inspiring perspective on how you can and must work with content to be ready for the future. We’ll look at updating our processes, structures and the biases and habits that surround them.
Multidimensional Content Strategy: A Plan for Dodging the Oncoming TrainNoz Urbina
The conceptual model of 4D content is one that takes into account not just
the length and width of a content asset, but looks at 'depth' ( related
content, social layers, 'drill down') and 'time' (dynamic,
contextually-relevant and personalised content). It is a model to support
adaptive content personalisation on any device or channel.
Our audiences are ever more adept at ignoring us on an ever growing number
of channels. We are still reeling from the surge of mobile devices in all
their many forms, but we can see wearable technologies and augmented
reality bearing down on us like a freight train.
To respond we must rethink how we work with content at a fundamental level.
The world is four-dimensional place (length, width, depth and time), but
we were raised and trained to think of content as flat, 2D deliverables.
How can actually create and deliver content for everyone and no one at
once? How can we create words and images like Lego that can be dynamically
built into relevant and valuable content for the right person and the
right context?
How can we do all this coherently, without the train hitting us and
smashing our messages into a fragmented mess?
By changing our mindsets, and adopting a content strategy that can support
today’s content initiatives. Check out this session and take the first step
in the right direction.
Adaptive Content is high on everyone's mind, thanks to Responsive Web Design, new Google ranking strategies, customer demand and more. Problem is, how do we do it? This is where Content Marketing and Content Strategy meet Content Engineering. Get the big picture and see how others are doing it.
Presented to Austin Content Meetup, 21 November 2013 by Don Day.
Storming the Castle 2015 [LavaCon Breakout Session]Noz Urbina
Updated for 2015....
It seems sometimes like management engagement with your content strategy is like a great mystical prize sealed up in the highest tower of a maze-like castle; and there’s a huge moat; and the whole thing is on top of a mountain…
To actually reach it is a challenge that will in itself take a strategy, special tools (and weapons?), and a great mountain-climbing, maze-solving team.
Noz Urbina shares some of his experience on how we can get closer to our content strategy objectives by not falling at the first barrier: getting the necessary support to develop and implement it. Based on a career selling content strategies into a diverse range of organisations – from a few hundred staff to tens-of-thousands – some of his tips will involve judicious use of common sense, and others will be potentially surprising. Learn how you can storm that castle, and claim your prize.
[soap Keynote] The Freedom to Grow: how standards facilitate the techcomm ind...Noz Urbina
Standards – either in the XML sense or simply communication best practices –help grow, accelerate and “professionalise” an industry. Would construction be without material standards for width and strengths, or certification for specific skills? How could we have transportation without standards for traffic and processes? Standards are what help ad-hoc processes become enterprise-class, and scale beyond our expectations.
Technical communication is in an era of rapid, disruptive and revolutionary change. The true nature of the challenge is understood by a few, and pros and cons of potential solutions by even fewer. The future therefore will require that we work together to exchange knowledge as best we can to help each other hit the many moving targets. We must do this because our old techniques and processes just can’t keep up, and no one organisation has the time or funds to re-invent every solution on their own. Standards help an organisation with little funds tackle larger challenges, and larger organisations implement profound change with reduced risk. The alternative is potentially getting left behind as the industry and community rush forward.
The Biological Imperative for Intelligent ContentNoz Urbina
[Originally presented at Intelligent Content 2014] It's been about 1000 years since the last time our basic understanding of communicating content has changed as much as it's changing today. Under the pressures of multi-channel and multi-device content challenges, the old rules we learned about good content and processes are breaking down. How do we optimize for all this diversity? There is a way to understand, master, and even leverage all this change before competitors beat you to it. This isn’t an industry issue. The challenges around discussing and making full use of today’s digital communication platforms are faced by all cultures around the world as they adopt them.
Contemporary research in cognitive science and neurobiology, leads us to new ways of thinking about communication at a basic, human level. This session could be considered a study in empathy. It offers cognitive science and neurolobiology lessons relevant to today's content landscape, and a common language to help you bridge the communication issues with your clients, colleagues, managers, and end users.
Don’t worry – this session isn't a jargon-filled nerd-fest, but a roadmap to navigating the world of content, today and tomorrow. It will cover techniques and methodologies to better structure content, optimize editorial processes, and build effective, influential strategies.
My slides from LavaCon Dublin, 2016:
Overview:
The cutting edge of modern science and thousands of years of communication history lead us to the same conclusion: we are pattern-based, model-building beings. This can seem either obvious or foreign to you, depending on your background, but rarely when we're talking about structuring information do we properly reconnect with the bigger picture outside the world of words and pictures.
Structured content isn't about XML, DITA or publishing, it's about imbuing content with some universal and deeply human qualities. With those qualities come a myriad of follow-on benefits to reader, writer and brand. With just the right amount of structure we're more engaged, more open-minded, and simply happier. This is true for content, but to prove it generally, we're going to first look at art, music, technology, communication and memory. Doing so we'll see how taking a wider view will help us structure content better, better bridge the silos in our organisations, and delight our customers throughout their journeys.
COPE Content Modelling for Adaptive UX - Noz UrbinaNoz Urbina
FIRST PRESENTED AT CONTENT STRATEGY APPLIED 2013, eBay's OFFICES, LONDON, UK
Multi-channel, or COPE (Create Once, Publish Everywhere), content is a bit of a holy grail right now. Our trade is discussing content being freed from the browser, available for reuse, and accessible in apps, kiosks, and responsive mobile deliverables. We need to deliver eBooks and syndication services to our partners – even deliver to wearable technologies. All this for the benefit of users, and of course, the organisations that serve them.
Adaptive content is content that is agile enough to realise all these ambitions. But making our content adaptive means addressing a topic that sends many running for the fire exit or nearest window: semantic modelling of structured content. This session will connect the dots between adaptive content, responsive design, multi-channel delivery and user experiences to show you why you want and even need to have semantic content structures. It will then go through the non-terrifying intro to getting started with modelling your own content in a future-proof way.
Philips Enterprise Social Network: From Audiences to CommunitiesDennis Agusi
A presentation about our learnins in our two year journey into enterprise social networking. We see a shift from audiences to communities. This presentation shows the difference between audiences and communities but also highlights the skills a community manager need.
Dita for the web: Make Adaptive Content Simple for Writers and DeveloperDon Day
Lavacon 2013, Portland, Oregon
On the challenges of implementing structured, in-browser editing environements for creating adaptive content for the Web.
Exploiting Layout and Content
Don Day, Contelligence Group
This is Your Brain on Content: Cognitive Science Lessons for Content StrategyNoz Urbina
A 'director's cut' of my Biological Imperative for Adaptive Content session from earlier this year.
The thesis: semantic, structured content is more suited to our brains natural functioning and mechanisms than traditional, unstructured content. It’s counter-intuitive, but is it true?
Our basic understanding of communicating content has changed. Under the pressures of multi-channel and multi-device content challenges, the old rules we learned about good content and processes are breaking down. How do we optimize for all this diversity?
Contemporary research in cognitive science and neurobiology can offer us new ways of thinking about communication at a basic, human level. This session could be considered a study in empathy, looking at how we can break out of our current mindsets, deconstruct old habits, and see justification for new ones around user needs. It offers cognitive science
and neurolobiology lessons relevant to today’s content landscape, and a common language to help you bridge the communication issues with your clients, colleagues, managers, and end users.
This session will cover models and methodologies to better structure content, optimize editorial processes, and build effective, influential strategies couched in the most human of terms.
Connecting Intelligent Content with Micropublishing and BeyondDon Day
This presentation will describe and demonstrate a grand unified vision for pulling together different kinds of single-page products for the Web, for print, and more. Lessons from this model can give you an edge in market-leading adoption of the next great thing after micropublishing, the current trend.
[Workshop] The incremental steps towardsdynamic and embedded content deliver...Noz Urbina
[A variant of my 2013 Technical Communcations UK presentation]
Dynamic delivery is delivery of context-appropriate information that can be assembled at the time of request with the most up-to-date, relevant content appropriate for the user and interface in question.
Embedded content is where content becomes a seamless part of device interfaces. Products become “self-describing”, allowing users to work uninterrupted by the need to open help files or manuals.
Many aspire to working in this way, but few (so far) have achieved it. This workshop looks at the benefits, requirements, and barriers related to these new types of delivery.
We will look at:
Why should we bother with this type of delivery?
What type of techniques, technologies and skills are required to realise such a system?
What are the risks at each stage?
Companies often have a problem in capturing the experience of their technical or field personnel if the that person falls back to using email or a favorite word processor on a whim to record their knowledge.
Particularly in the support arena, special tools have been devised to try to capture and correlate the knowledge that is often created in the course of handling support calls. Lately, and across wider domains of knowledge or disciplines, wikis have been used with varying success for capturing at least some of that otherwise misplaced knowledge. But even on a centralized resource like a wiki, there is still the problem of how to retrieve and reuse that content as a more strategically-tagged corporate asset.
The DITA Content Collaboration project seeks to make DITA authoring commonplace for scenarios in which content creators can benefit from the structuring disciplines of this tool.
This presentation demonstrates a structured approach to collaborative writing that benefits the preservation and curation of valued, yet too-often marginalized content of knowledge workers in an organization or company.
What “Model” DITA Specializations Can Teach About Information ModelincDon Day
The DITA Open Toolkit download site includes several demo specializations that few people discover and use. In this webinar, DITA maven, Don Day, will use these examples to highlight the role of information modelling that led to each specialization. Don will highlight the key points of how each specialization was created, or how semantics were introduced into the specialization, and a whole lot more.
Don Day relates the background and development of IBM's prototype DITA Wiki, a collaborative tool for extending the uptake of DITA within IBM by teams not necessarily trained as technical writers.
The Internet is Everywhere – So What's Changed? [Noz Urbina, DITA EU 2013]Noz Urbina
The word “internet” is 30 years old, the actual networks even older. Email is nearly 40 years old. We now live in a world where professional-and-parenting-age adults have never known a World Without Web. But what has the impact been? This generation—and the internet user population as a whole—is consuming content in wildly different ways. Each new experience immediately sets new expectations for the future, creating a snowball effect. This session will look at that snowball, try to demonstrate quite how enormous it truly is, and discuss how DITA content helps us address a new crop of user expectations. We will look at how the true scale of changes in culture and expectations that impact communication, real-world scenarios where user and products will operate differently and why DITA is ideal to address the new challenges.
Content Architecture for Rapid Knowledge Reuse-congility2011Don Day
A familiar content issue is gathering and integrating the knowledge of isolated subject matter experts (SMEs) throughout an organization into a robust content strategy. This presentation will give you some perspectives on how to engage your SMEs in contributing their knowledge as directly as possible in a structured format for ease of integration into a larger, more versatile content strategy. The first part of this presentation will lay out an architecture for a cross-organization, single source content strategy based on DITA (Darwin Information Typing Architecture) for this example. The second part of the presentation considers the use of that architecture for handling information flows during a disaster response. The system must allow people to respond appropriately to the rapid influx of disparate questions at the same time as receiving large quantities of information from multiple data sources of variable reliability. The use of structured content based on DITA can contribute to the effective use of information in a crisis.
Rebuilding Your Mindset for the Future of Content Work [Tekom /TCWorld 2013]Noz Urbina
[A variant of my session from http://bit.ly/nozu_istc13a now with "The bright side of the NSA scandal!]
This session is about getting yourself ready for the future, whatever it may bring. Change is not something that we usually excel at in technical communications.
If we don’t update our thinking, content and methods, each new wave of technology puts us yet another step behind the curve. Even though tablets and smart phones have reached near ubiquity with professional users, most organisations do not have their people, processes, platforms or content ready for mobile delivery. Many are not even internet-ready. Today we’re bombarded by announcements of new content creation and consumption technologies that are wearable, social, dynamic or embedded directly in products.
Although we can talk about how to do something about it, before our content and processes can change, we must change. We must address what is actually holding us back: how we think about our content in the first place.
This session will provide a new and inspiring perspective on how you can and must work with content to be ready for the future. We’ll look at updating our processes, structures and the biases and habits that surround them.
Multidimensional Content Strategy: A Plan for Dodging the Oncoming TrainNoz Urbina
The conceptual model of 4D content is one that takes into account not just
the length and width of a content asset, but looks at 'depth' ( related
content, social layers, 'drill down') and 'time' (dynamic,
contextually-relevant and personalised content). It is a model to support
adaptive content personalisation on any device or channel.
Our audiences are ever more adept at ignoring us on an ever growing number
of channels. We are still reeling from the surge of mobile devices in all
their many forms, but we can see wearable technologies and augmented
reality bearing down on us like a freight train.
To respond we must rethink how we work with content at a fundamental level.
The world is four-dimensional place (length, width, depth and time), but
we were raised and trained to think of content as flat, 2D deliverables.
How can actually create and deliver content for everyone and no one at
once? How can we create words and images like Lego that can be dynamically
built into relevant and valuable content for the right person and the
right context?
How can we do all this coherently, without the train hitting us and
smashing our messages into a fragmented mess?
By changing our mindsets, and adopting a content strategy that can support
today’s content initiatives. Check out this session and take the first step
in the right direction.
Adaptive Content is high on everyone's mind, thanks to Responsive Web Design, new Google ranking strategies, customer demand and more. Problem is, how do we do it? This is where Content Marketing and Content Strategy meet Content Engineering. Get the big picture and see how others are doing it.
Presented to Austin Content Meetup, 21 November 2013 by Don Day.
Storming the Castle 2015 [LavaCon Breakout Session]Noz Urbina
Updated for 2015....
It seems sometimes like management engagement with your content strategy is like a great mystical prize sealed up in the highest tower of a maze-like castle; and there’s a huge moat; and the whole thing is on top of a mountain…
To actually reach it is a challenge that will in itself take a strategy, special tools (and weapons?), and a great mountain-climbing, maze-solving team.
Noz Urbina shares some of his experience on how we can get closer to our content strategy objectives by not falling at the first barrier: getting the necessary support to develop and implement it. Based on a career selling content strategies into a diverse range of organisations – from a few hundred staff to tens-of-thousands – some of his tips will involve judicious use of common sense, and others will be potentially surprising. Learn how you can storm that castle, and claim your prize.
[soap Keynote] The Freedom to Grow: how standards facilitate the techcomm ind...Noz Urbina
Standards – either in the XML sense or simply communication best practices –help grow, accelerate and “professionalise” an industry. Would construction be without material standards for width and strengths, or certification for specific skills? How could we have transportation without standards for traffic and processes? Standards are what help ad-hoc processes become enterprise-class, and scale beyond our expectations.
Technical communication is in an era of rapid, disruptive and revolutionary change. The true nature of the challenge is understood by a few, and pros and cons of potential solutions by even fewer. The future therefore will require that we work together to exchange knowledge as best we can to help each other hit the many moving targets. We must do this because our old techniques and processes just can’t keep up, and no one organisation has the time or funds to re-invent every solution on their own. Standards help an organisation with little funds tackle larger challenges, and larger organisations implement profound change with reduced risk. The alternative is potentially getting left behind as the industry and community rush forward.
The Biological Imperative for Intelligent ContentNoz Urbina
[Originally presented at Intelligent Content 2014] It's been about 1000 years since the last time our basic understanding of communicating content has changed as much as it's changing today. Under the pressures of multi-channel and multi-device content challenges, the old rules we learned about good content and processes are breaking down. How do we optimize for all this diversity? There is a way to understand, master, and even leverage all this change before competitors beat you to it. This isn’t an industry issue. The challenges around discussing and making full use of today’s digital communication platforms are faced by all cultures around the world as they adopt them.
Contemporary research in cognitive science and neurobiology, leads us to new ways of thinking about communication at a basic, human level. This session could be considered a study in empathy. It offers cognitive science and neurolobiology lessons relevant to today's content landscape, and a common language to help you bridge the communication issues with your clients, colleagues, managers, and end users.
Don’t worry – this session isn't a jargon-filled nerd-fest, but a roadmap to navigating the world of content, today and tomorrow. It will cover techniques and methodologies to better structure content, optimize editorial processes, and build effective, influential strategies.
My slides from LavaCon Dublin, 2016:
Overview:
The cutting edge of modern science and thousands of years of communication history lead us to the same conclusion: we are pattern-based, model-building beings. This can seem either obvious or foreign to you, depending on your background, but rarely when we're talking about structuring information do we properly reconnect with the bigger picture outside the world of words and pictures.
Structured content isn't about XML, DITA or publishing, it's about imbuing content with some universal and deeply human qualities. With those qualities come a myriad of follow-on benefits to reader, writer and brand. With just the right amount of structure we're more engaged, more open-minded, and simply happier. This is true for content, but to prove it generally, we're going to first look at art, music, technology, communication and memory. Doing so we'll see how taking a wider view will help us structure content better, better bridge the silos in our organisations, and delight our customers throughout their journeys.
COPE Content Modelling for Adaptive UX - Noz UrbinaNoz Urbina
FIRST PRESENTED AT CONTENT STRATEGY APPLIED 2013, eBay's OFFICES, LONDON, UK
Multi-channel, or COPE (Create Once, Publish Everywhere), content is a bit of a holy grail right now. Our trade is discussing content being freed from the browser, available for reuse, and accessible in apps, kiosks, and responsive mobile deliverables. We need to deliver eBooks and syndication services to our partners – even deliver to wearable technologies. All this for the benefit of users, and of course, the organisations that serve them.
Adaptive content is content that is agile enough to realise all these ambitions. But making our content adaptive means addressing a topic that sends many running for the fire exit or nearest window: semantic modelling of structured content. This session will connect the dots between adaptive content, responsive design, multi-channel delivery and user experiences to show you why you want and even need to have semantic content structures. It will then go through the non-terrifying intro to getting started with modelling your own content in a future-proof way.
Philips Enterprise Social Network: From Audiences to CommunitiesDennis Agusi
A presentation about our learnins in our two year journey into enterprise social networking. We see a shift from audiences to communities. This presentation shows the difference between audiences and communities but also highlights the skills a community manager need.
Creating or editing content for mobile devices requires rethinking everything from word count and sentence length to how often we use tables or nested lists. Maxwell Hoffmann, Product Evangelist for Adobe, shares some creative exercises that will help you see and think through your content differently before single-source publishing to mobile devices.
The point of the exercises is to help break the subconscious habit of viewing authored content through a "page-shaped" lens.
This presentation was made for the San Francisco chapter of STC on June 20th, 2012.
When a business is looking to contact an accountant, chances are the first thing they will do is “google” it. This presentation, for a series of Chartered Accountants Ireland seminars, looks at social media in relation to practicing accountants and finishes off with a few tips for your mobile office.
Getting Your Priorities Straight: A Guide to Successful Information Architect...Misty McLaughlin
Not-for-profit organizations often struggle for resources to focus on how engaging their web presence is for supporters. This guide aims to answer what information architecture is, why it matters, what makes good IA, what makes good IA in a nonprofit context, and how organizations can transform their web presence by focusing on IA.
Promise and perils : Qualitative research in our connected, mobile worldThe Added Value Group
The promise of Mobile Qualitative Research is huge, and incredibly exciting: Real time, immediate, unobtrusive access to respondents. In a space that can feel fatigued by tried-and-true methodologies and even knowing and experienced respondents, mobile qualitative feels like a fresh and authentic way to engage people as people (not as consumers). At its best the mobile device, an appendage for many, enables people to conduct their own ethnographies with the researcher as virtual observer. The implications titillate: What is seen when we’re “not around” has got to be the most interesting and insightful, because it occurs when people are not being “watched.” The cost implications are doubly enticing: we can now engage with respondents domestically and internationally without the travel expense (and inconvenience)!
But don’t get distracted by the shiny object: Mobile is a tool. Like a focus group, an in-depth interview or a psychodrawing, which needs facilitation to make sure it’s used optimally. To deliver on its promise of engaging respondents and delivering quality, thoughtful output requires careful and considerate thinking and planning – pre, during and post field. Yes, we have access to real people but do we have involvement? Do we have ownership? A picture from a shop-along is only as good as the story attached, and the insights we, as researchers, draw from it.
In this presentation, we address both the promise and perils of mobile qualitative, and share some best practices and the latest findings from our mobile development labs.
Executing on Social Business Transformation @ TietoTieto Corporation
Quick glance on Tieto's strategy behind the socialization of the digital workspace for Tieto's information workers as well insights into the current state of Tieto's social business functionality.
http://www.tieto.com
Presented at the ASTC(NSW) 2012 annual conference. Editing for technical communicators, focusing on text, user interface text, etc. and some add-ins for Microsoft Word that make the process easier.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host