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 The Process of Transforming plain text into cipher
text that cannot be read other then sender and the
receiver. This process is also called
encryptography.
 Example: “Safe me” convert in cipher text letter
plus two it will be “Uchg og”
 This type of Research combines both
Demographic and Psychographic data like study of
personality, values, opinions, attitudes, interests,
and lifestyles
Because to understand the user’s characteristic and
to target them.
 Ubiquity:
E-commerce extend to market
as a mobile platform and geographic
limits are reduced and customer
reduce their shopping costs.
Global Reach:
Worldwide customer service providing
market communication has very easy
across the boarder.
 Universal Standards:
There is no individual country
wise standard butt all over the world
& for this purpose cost of delivering
massage is reduced.
 Richness:
Video, audio, & text marketing massage
conversation can be easily doing with
using any medium to convey our massage.
 Interactivity:
consumer can engaged in a dialog
and do dynamic adjusting and
making consumer co-producer of the goods and
services.
 Information Density:
consumer can analyze and gather highly detailed
information in time. Data mining internet technology
permits the analysis terabytes of consumer data.
 Social Technology:
User-generated contents and social sites, along
with blogs, have created new large online
Audience and expanding new potential customers.

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Key Features of E-Commerce

  • 2.  The Process of Transforming plain text into cipher text that cannot be read other then sender and the receiver. This process is also called encryptography.  Example: “Safe me” convert in cipher text letter plus two it will be “Uchg og”
  • 3.  This type of Research combines both Demographic and Psychographic data like study of personality, values, opinions, attitudes, interests, and lifestyles Because to understand the user’s characteristic and to target them.
  • 4.  Ubiquity: E-commerce extend to market as a mobile platform and geographic limits are reduced and customer reduce their shopping costs. Global Reach: Worldwide customer service providing market communication has very easy across the boarder.
  • 5.  Universal Standards: There is no individual country wise standard butt all over the world & for this purpose cost of delivering massage is reduced.  Richness: Video, audio, & text marketing massage conversation can be easily doing with using any medium to convey our massage.
  • 6.  Interactivity: consumer can engaged in a dialog and do dynamic adjusting and making consumer co-producer of the goods and services.  Information Density: consumer can analyze and gather highly detailed information in time. Data mining internet technology permits the analysis terabytes of consumer data.
  • 7.  Social Technology: User-generated contents and social sites, along with blogs, have created new large online Audience and expanding new potential customers.