This document discusses Fuji Xerox's solutions for the K-12 education sector in Australia. It outlines challenges across marketing/communications, enrollment, education, and administrative services. It then describes Fuji Xerox's framework for addressing each area, including case studies. Key solutions involve digitizing documents, streamlining workflows, and providing managed print services to reduce costs and free up time/resources for schools. The document is intended only for internal Fuji Xerox use.

1. February 20, 2015
Fuji Xerox Co., Ltd.
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K-12 Private Education
Innovative solutions for every stage of the student lifecycle

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Agenda
Introduction Technology trends
in Education
Fuji Xerox framework
for K-12 Education
Marketing and Communications
Enrol
Education
Administrative Services

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Introduction
K-12 Education

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As the partner of over 3,000 Australian
K-12 schools, we understand your needs
and have the solutions to deliver a smart,
cost-effective approach to the way you
manage information, documents, and
back-office processes at every stage of
the student life cycle.
Introduction

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Top 10 Strategic Technologies Impacting
Education in 2015
Chart Created by Fuji Xerox based on Gartner report : Top 10 Strategic Technologies Impacting Education in 2015, Jan-Martin
Lowendahl et al , 26 November 2014
Strategic Technology Description/Definition
Adaptive Learning A large-scale collection of learning data and statistically based pedagogical responses, that can be
seen as a subset of personalized learning
Adaptive e-textbooks e-textbooks can be edited to include up-to-date information, be assembled or disassembled, or
include content from other sources and social interaction
CRM Tools that track and manage relations with constituents, including prospective as well as enrolled
students, parents, alumni, corporations, benefactors and other friends of the institution.
Big Data Collecting vast amounts of data from the digitized activities of students, parents, faculty and staff,
transforming that into information, and producing or recommending actions aimed at improving
institution outcomes.
Sourcing Strategies A set of scenarios, plans, directives and decisions that dynamically define and integrate the internal
and external resources and services required to continuously fulfill an enterprise's business
objectives.
Exostructure Acquiring the critical capability of interoperability as a deliberate strategy to leverage the increasing
numbers of partnerships, tools and services in the education ecosystem.
Open Microcredentials Ecosystems of open digital "signs" or "badges" of accomplishments that can be used by an
individual to indicate skills learned, no matter the circumstance .
Digital Assessment Digital assessment is ultimately about being able to do any assessment digitally to:
1) Remove the need for physically tethered as well as human-proctored tests.
2) Improve modes of testing, grading and data analysis.
Mobile Mobile in education includes use in all aspects of the academy — administration, education and
research.
Social Learning An extension of traditional systems for learning management and learning content management
that incorporates social software features to support structured social and informal, as well as
formal, learning activities.

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In Figure 3, based on the
concept of the Gartner
strategic technology map,
“Gartner split the top 10 list
into two dimensions to learn
new things about the different
trends. The y-axis is "Improves
Institutional ROI" and the x-
axis is "Improves Student,
Faculty or Staff Experience.”
Top 10 Strategic Technologies Impacting
Education in 2015
Gartner, Top 10 Strategic Technologies Impacting Education in 2015, Jan-Martin Lowendahl et al , 26 November 2014

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How can
Fuji Xerox help?
K-12 Education

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Innovative solutions for every stage of the student life cycle
How Fuji Xerox can help Private Schools

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Marketing and
Communications
K-12 Education

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January 10, 20XXMarketing and Communications
Current Challenges
Brand consistency Communicating with
the right audience,
at the right time
Keeping all of
your communities
engaged
Transition to digital Acquiring and
retaining the
right students
Time and
resource poor

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January 10, 20XXMarketing and Communications Solution
Smarter communication at lower cost
With the right combination of solutions and
services, Fuji Xerox can help your school
communicate whatever it needs to, whenever
it needs to, more personally, professionally
and cost-effectively than ever before.
Fuji Xerox’s document advisory expertise will
help you define a successful communications
strategy at every stage of the student life cycle.

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January 10, 20XXMarketing and Communications
Potential Benefits
Personalise for
greater impact
Give your fundraising
drives a professional
edge
Create professional
standard communications
in-house
Deepen parental and
community involvement
Give your
communications
a digital edge
Engage with students
at every stage of their
journey
Reduce hassle with
Fuji Xerox Creative Services

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January 10, 20XXMarketing and Communication Case Study
The Out-of-Door Academy
Fundraising
Objective
Raising enough funds to
bridge the gap between tuition
revenue and actual costs
(approx. $992 per student).
Benefits
The average gift amount rose
from $150 per donor to $250
per donor, a 67% increase.
The total number of donors
increased.
Solution
A direct marketing campaign
that incorporated personalised
letters, postcards and
phone-a thons was
developed and executed
over three months.
Each touch point leveraged
personal, relevant copy and
images based upon the
individual student – name,
grade, individual teachers
message.

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Enrolment
K-12 Education

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January 10, 20XXEnrolment Challenges
Document
and workflow
management
Effective
communication
and engagement
The transition
to digital
Enrolment data
management
Student acquisition
and retention

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January 10, 20XXEnrolment Solution
Streamline enrolments and reduce paperwork
Capture student information quickly, streamline processing,
and reduce time and money spent on admin. Fuji Xerox can
help you re-define and digitise processes to reduce the time
and cost associated with handling student applications and
enrolment paper work.
We have the solutions to digitise, index, and merge
documents for admissions, and import that information
directly into your student information system. This removes
the need for time-consuming data entry, freeing admin staff
for more important tasks.

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January 10, 20XXEnrolment Potential Benefits
Cut the cost of
enrolment processing
Respond to
applications faster
Simplify enrolment
with online data capture
Reduce drop-off
between enrolment
and commencement
Help your school
stand out from the
crowd

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Objective
Increase students attending
on-campus visitor event.
Capture information from
prospective students that
could be used to make future
communications relevant.
Increase enrolment in the
Honors Program.
Benefits
39% of personalised URL
visitors completed the
survey form.
Strategic targeting reduced
print and mailing costs by 29%.
Increased total prospective
student visits by 32%.
Achieved 300% increase in
Scholarly Saturday visits.
Solution
Miami University
implemented a multi-channel
direct marketing campaign.
The campaign included
variable data personalisation,
personalised URLs, direct
mail and email. The variable
mailer was tested against a
static control.
Enrolment Case Study
Miami University
Increasing Student Enrolments

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Education
K-12 Education

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January 10, 20XXEducation Challenges
Document and
workflow
management
Digital transition in
the classroom
Reducing the
administrative burden
placed on teachers
Funding Managing
student data

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January 10, 20XXEducation Solution
Liberate teachers to teach
and students to learn
Reduce the time teachers spend
on administrative tasks and other
activities that take them out of the
classroom, by digitising documents
and streamlining document
management workflows.

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Create better teaching
materials, faster
Education Potential Benefits
Reduce admin time –
increase teaching time
Enable print for
your BYOD strategy
Increase convenience
for parents and teachers
Make the most of
valuable school
space
Deliver parent/student
communications quickly
and cost-effectively

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Administrative
Services
K-12 Education

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January 10, 20XXAdministrative Services Challenges
Document and
workflow
management
Resource/cost/time
management
Digitisation of
records and archiving
Funding Data management

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January 10, 20XXAdministrative Services Solution
Save money on admin to
spend on student outcomes
Want to improve the efficiency of back office
operations, do more with less, and free up
time and money that could be used to focus
on your students?
Fuji Xerox Australia has the know-how to
help you streamline all the administrative,
back-office and print processes that support
the provision of a superior education.

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January 10, 20XXAdministrative Services Potential Benefits
Digitise and archive
student records
Automate your
accounts payable
and receivable
Save money with the
optimal print environment
for your school
Reduce print room
costs by relying on
experts
Superior print cost control
and reduction through
managed print services
Digitise records
management processes
and workflow

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January 10, 20XXAdministrative Services Case Study
Objective
The school needed to find a
more effective and less costly
solution to its print needs
It needed to improve its
printing infrastructure,
understand the costs involved
and save both money and time
in the process
Benefits
Streamlined communications
with using only one supplier
Improved understanding of
total costs
Reduced paper usage with
print-release system
Saving time and resources with
a managed print services
agreement
Solution
Loreto College implemented
a cost recovery solution and
a managed print services
agreement to enable them to
have a holistic view of their
print expenditure
This was supported by
consolidating their print
devices with a range of
ApeosPort-IV multi-function
devices and light production
printers
Loreto College, Brisbane
Saving time and resources with a
managed print services agreement

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