Kevin Faison is a creative visionary and educator with over 10 years of experience in the entertainment industry. He is currently pursuing a Bachelor's degree in Entertainment Business at Full Sail University. Faison's goals are to obtain an entry-level project manager position at Warner Music Group and expand his nonprofit organization, Kitts Next Door, to provide arts education to underserved youth. He aims to help communities through creative programming and serve as a role model.

1. Personal Brand
Exploration
Kevin Faison
Project & Portfolio I: Week 3
January 2020

2. Identity
A creative visionary who see’s life as its canvas.
Values the liberation of creative expression and
the pursuit of happiness. Faison has over 10
years of experience working in the entertainment
industry. where he’s perform on many stages
and work with famous recording artist and
competition Dancers. Faison became an
Educator 8 years ago volunteering and
becoming the lead director for an afternoon
school program on the Eastside of Wilmington
Delaware. Faison found new hopes to become a
leading role model in his community by
establishing his own company Kitts Next Door
non profit for adolescent and unfortunate youth.
He decided to continue his education where he
received a Certification in media and
communication and he’s enrolled in
Entertainment business Bachelors of science
program at Full sail University
Type to enter a caption.

3. Profession
Project management for an Entertainment
Company
Potential job Tittle -
• Recording Arts,
• Project Manager,
• C.E.O
Magician Archetype - creating
content that inspire people to
pursue their dreams and speak
into existence.
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4. Target Audience
• Demographics- 18-35,
predominantly Native blacks and
latinos middle class college
educated located in East Coast of
America.
• Psychographics - Outgoing love
learning new things. Enjoys arts
and cultural experiences.
• Ideal Audience Member - Scott
Cherkin. SVP, Global Consumer
Acquisition and Retention - WEA
at Warner Music Group.
Henriette Lund. HRBP, Nordic at
Warner Music Group. Type to enter a caption.

5. Goals
Short Term: (Immediately After Graduation, 2021)
• Land an entry-level project manger Warner music group.
‣ Implement my non profit organization to local educational centers and
Institutions. By September, 5th 2021 obtain minimum of 5 contacts with local
schools
Mid Term: (2022)
• Land an entry level project manager Warner Music group
‣ Connect on Linkedln and via social media such facebook and instagram by
august 1st, 2019
Long Term: (2023)
• Have sold lover 10 million copies of my music. As well as received a grammy for the
best new artist and album by May 20th, 2023.

6. Skills Analysis
0 25 50 75 100 125
Social Media Marketing
Time Management
Public Speaking
Adobe

7. Promise
• “I help the welfare of inner city communities by providing
creative learning and art therapy for unfortunate youth
with disadvantage living and educational institutions”.

8. Credentials
Work Experience
• Over 10 years in the entertainment
Industry
• 5 years and media and communications
• 7 years in education.
Education
• Diploma of Performing Arts, Cab
Calloway School of The arts
• Certification in Media &
Communication, Full Sail University
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9. Competition
Industry
Entertainment
Education
Entertainment Business MA
Recording Arts Bachelors of Science
Leadership
As Vice President of the Artist United, I
maintain the production of quarterly
events used to educate, inspire, and
transform communities of professional
consumers and producers.
Skills & Proficiencies-
•Recording, audio
•choreography
•Marketing
Overall online presence
•Over 500 connections
•Professional headshot
•Twitter account
Nathaniel Pyfrom

10. Competition
Industry
• Recording Artist, Educator
Education
• Ed.D Educational Leadership
Leadership
• Over 15 years of leadership with BA in
Bible/ Leadership over 500
connections.
Skills & Proficiencies-
• Public Speaking leadership
development
• Grant writing Non-profit and
Entrepreneurship Social Media
Overall Online Presence
• Over 5oo connections
• Professional headshot
• Social media Twitter Facebook and
website
• S. Todd Townsend
Ph. D EdD

11. Brand Position
Javi “Opening Doors”
Faison
• Implementing Culture awareness. That evokes inspiration
for the unfortunate to pursuit a better life through creative
content. Powerful, Cultural shock, shining light on those
living under the rock to wow the world of its true value.

12. Networking & Marketing
Industry Events• Coast 2 Coast Live Largest Artist Showcase in The World
March 10, 2020, Orlando FL
• Music Business Association Music Biz
May 11-14, 2020 Nashville
•MTV Video Music Awards
August 23, 2020 | Los Angeles
Marketing & Digital Marketing
Primary Content
Implement program to local school as well as market my personal brand.
develop informative and creative content that tailor to the need of my demographic.
Primary Tools
Social Media Platforms such as FB, IG, Twitter, LinkedIn as well as Youtube
Promote the curriculum and showcase performances that highlights the program.
Create Music and Performances
Website:
Full Sail Student Portfolio to showcase credentials. Create a personal Domain for Kitts Next Door.

13. Professional Development
• Formal Education
• ENT. Bus. Full Sail University. By 2021
• Media & Communication Full Sail University Oct. 2015
Technical Skills
• Word Press Microsoft
• Customer relationship management Software
• Final Cut Pro
Soft Skills
• Learning Graphic Designs lynda.com
• Social Perceptiveness
• Active Listengin
• Reading Comprehension
• Speaking
• Writing
Mentor
Project Manager over 5 years of experience
• BA Degree Related Skills such as Advertising
Promotions Manager Marketing
Type to enter a caption.

14. Faison
• You Know the graduation rate
and pursuit for higher
education has stop
tremendously. Well, what I will
do is create an intensive
summer camp that will interest
the studies to engage in
learning both fun and
educational. On youtube there
was a video of a summer
performance that I hosted in a
parent commented “We need
more people like Mr Faison in
the community”.
Type to enter a caption.

15. References
• https://www.onetonline.org/link/summary/11-2031.00
• Townsend. S (2020) Townsend Linkedin Profile. Retrieved Feb,1 2020. From
https://www.linkedin.com/in/drstodd/
• Pyfrom. N. (2020) Pyfrom Nathaniel LinkedinProfile. Retrieved Jan, 25 2020.
From https://www.linkedin.com/in/nathaniel-pyfrom-55a49427/
• Music Business Association. (2020) Retrieved Feb, (2020) From
https://musicbiz.org/events/music-biz-2020/
• VIP award show tickets (2020) Retrieved Feb, 2020 From
https://vipawardshowtickets.com/mtv-video-music-awards-vip-tickets/
• onetonline.org (2019) Summary Report for: 11-2031.00- Public Relaions and
Fundraising Managers retrieved Feb 1 2020. From
https://www.onetonline.org/link/summary/11-2031.00