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1




       Journalism Next:
       Building the future
       of journalism
                            Mark Briggs
                         CEO, Serra Media




            #journalismnext | @markbriggs

Friday, March 26, 2010
2




       About me




Friday, March 26, 2010
2




       About me




Friday, March 26, 2010
3




       Death of journalism?




Friday, March 26, 2010
4




       Road map




Friday, March 26, 2010
4




       Road map
       Journalism will be (or already is):
               1. Entrepreneurial
               2. Data-driven
               3. Platform-agnostic
               4. Social




Friday, March 26, 2010
4




       Road map
       Journalism will be (or already is):
               1. Entrepreneurial
               2. Data-driven
               3. Platform-agnostic
               4. Social

                “Journalism will survive its
                institutions.”

                               - David Cohn, Spot.us


Friday, March 26, 2010
5




       Entrepreneurial




Friday, March 26, 2010
6




       Entrepreneurial




Friday, March 26, 2010
7




       Entrepreneurial




Friday, March 26, 2010
8




       Social




Friday, March 26, 2010
8




       Social

        “T               his isn’t just a kind of fad… I’m afraid you’re
                  not doing your job if you can’t do those things.”
                                                  - Peter Horrocks, BBC




Friday, March 26, 2010
8




       Social


                    ★ Sharing on            ★ Volume on Twitter:
                         Facebook:             up 16x in past year
                         up 500%               (1.2 billion tweets in
                         in past 6 months      Jan.)




Friday, March 26, 2010
9




       Social




Friday, March 26, 2010
9




       Social




Friday, March 26, 2010
10




       Data




Friday, March 26, 2010
11




       Data




Friday, March 26, 2010
12




        Platforms




Friday, March 26, 2010
13




        Platforms




Friday, March 26, 2010
14




        Platforms




Friday, March 26, 2010
15




        Journalism Next




Friday, March 26, 2010
15




        Journalism Next
                         The most important trait you can
                          bring to that first job, that first
                            byline, that first mistake –

                         is an open mind.
                                        - Jennifer Sizemore

Friday, March 26, 2010
16




       Journalism Next




Friday, March 26, 2010
16




       Journalism Next
                         1: We are all Web workers now
                         2: Blogging: Beyond the basics
                         3: Crowd-powered collaboration
                         4: Microblogging: Write small, think big
                         5: Going Mobile
                         6: Visual storytelling with photographs
                         7: Making audio journalism ‘visible’
                         8: Telling stories with video
                         9: Data-driven journalism and digitizing
                         your life
                         10: Managing news as a conversation
                         11: Building an audience online

Friday, March 26, 2010
17




       Journalism Next


                             Questions?

                         Mark Briggs
                         e: mark@serramedia.com
                         t: @markbriggs
                         b: www.lostremote.com

Friday, March 26, 2010

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Journalism Next: SXSW Interactive

  • 1. 1 Journalism Next: Building the future of journalism Mark Briggs CEO, Serra Media #journalismnext | @markbriggs Friday, March 26, 2010
  • 2. 2 About me Friday, March 26, 2010
  • 3. 2 About me Friday, March 26, 2010
  • 4. 3 Death of journalism? Friday, March 26, 2010
  • 5. 4 Road map Friday, March 26, 2010
  • 6. 4 Road map Journalism will be (or already is): 1. Entrepreneurial 2. Data-driven 3. Platform-agnostic 4. Social Friday, March 26, 2010
  • 7. 4 Road map Journalism will be (or already is): 1. Entrepreneurial 2. Data-driven 3. Platform-agnostic 4. Social “Journalism will survive its institutions.” - David Cohn, Spot.us Friday, March 26, 2010
  • 8. 5 Entrepreneurial Friday, March 26, 2010
  • 9. 6 Entrepreneurial Friday, March 26, 2010
  • 10. 7 Entrepreneurial Friday, March 26, 2010
  • 11. 8 Social Friday, March 26, 2010
  • 12. 8 Social “T his isn’t just a kind of fad… I’m afraid you’re not doing your job if you can’t do those things.” - Peter Horrocks, BBC Friday, March 26, 2010
  • 13. 8 Social ★ Sharing on ★ Volume on Twitter: Facebook: up 16x in past year up 500% (1.2 billion tweets in in past 6 months Jan.) Friday, March 26, 2010
  • 14. 9 Social Friday, March 26, 2010
  • 15. 9 Social Friday, March 26, 2010
  • 16. 10 Data Friday, March 26, 2010
  • 17. 11 Data Friday, March 26, 2010
  • 18. 12 Platforms Friday, March 26, 2010
  • 19. 13 Platforms Friday, March 26, 2010
  • 20. 14 Platforms Friday, March 26, 2010
  • 21. 15 Journalism Next Friday, March 26, 2010
  • 22. 15 Journalism Next The most important trait you can bring to that first job, that first byline, that first mistake – is an open mind. - Jennifer Sizemore Friday, March 26, 2010
  • 23. 16 Journalism Next Friday, March 26, 2010
  • 24. 16 Journalism Next 1: We are all Web workers now 2: Blogging: Beyond the basics 3: Crowd-powered collaboration 4: Microblogging: Write small, think big 5: Going Mobile 6: Visual storytelling with photographs 7: Making audio journalism ‘visible’ 8: Telling stories with video 9: Data-driven journalism and digitizing your life 10: Managing news as a conversation 11: Building an audience online Friday, March 26, 2010
  • 25. 17 Journalism Next Questions? Mark Briggs e: mark@serramedia.com t: @markbriggs b: www.lostremote.com Friday, March 26, 2010