Working with Edrington UK, Automated Creative ran an online ad campaign that helped drive sales in Asda superstores of the newly launched Jim Beam Orange drink.
Get more leads: How diversifying ad spend is better for businessAcquisio
Sensis faced challenges reaching the entire Australian search market through Google alone. They diversified their ad spend by setting up campaigns on Bing Ads using Acquisio's Ad Cloner to automatically port over 8,000 existing Google campaigns. This saved significant manual labor. After launching the cloned campaigns on Bing, Sensis used Acquisio's bid optimization tool to regulate spend and improve performance. Since adding Bing, Sensis has seen an 18% increase in clicks and a 16% reduction in average cost-per-click, demonstrating the benefits of diversifying ad spend across multiple search engines.
Mashreq bank social media, activation strategyUsman Sheikh
The document provides an overview of a digital marketing agency called Boopin. It includes sections on their mission, vision, services offered, case studies of campaigns run for clients in various industries, and a social media proposal for a bank. The social media proposal outlines research conducted on digital banking customers, insights into the client bank's offerings and competitors, and a strategy for achieving objectives of increasing consideration, fostering engaged communities, and driving advocacy through influencers.
keekoo sought EverydayFamily.com's assistance to improve its digital advertising effectiveness. EverydayFamily.com created a customized strategic approach and real-time dashboard to monitor campaigns. This allowed in-market adjustments and optimization that increased keekoo's ROI, conversions, and sales. Analysis showed keekoo achieved 139-169% higher performance compared to typical ad networks.
We at Brand Forest incubate concepts, ideas, thoughts, and dreams to provide successful branding and marketing campaigns over the years. We are a 360 degree advertising solutions provider creating outstanding creative work across offline and online platforms. We offer a wide range of branding and marketing services including identity design, websites, digital marketing, product launches, photography, and space design for clients in various industries.
Working with 3M in Indonesia, Thailand and Japan, we delivered a #campaign for the Griffin Respirator Mask that beat all benchmarks with a 213% improvement in CTR and an 80% saving on Cost-per-click.
Find out more about how we did it and the #insights we generated.
#Innovation #AdvertisingAndMarketing #DigitalMarketing
Forest Digital is an innovative animated explainer video production company in India. We delivers excellence by bringing our combined competencies in ideation, scripting, story board illustration, design and animation, to provide customized communication solutions for our esteemed clients. The list of our clientele includes UST Global, Ascent HR, Transain, L'Exam etc & more. Our creative explainer video agency majorly focuses upon client satisfaction, quality & design.
Forest Digital invests in a lot of brainstorming sessions in thinking over the implementation of an animation/explainer video and special space for our clients in order to see the value addition we make their businesses.
Mobile video ads: How to acquire high quality new users and measure marketing...Adjust
* Mobile User Acquisition * Mobile video ads * Mobile Measurement
Learn how Smule, the maker of popular apps like ‘Sing! Karaoke’ and ‘Magic Piano’ with more than 50 million users, acquires users with video ads.
- How to acquire mobile users with video via AppLovin
- Tactics & UA best practices from Smule
- How to accurately attribute marketing ROI with Adjust
For more info on mobile measurement with Adjust, please visit: https://www.adjust.com/
For more info on AppLovin and video ads, please go to: https://www.applovin.com/
Get more leads: How diversifying ad spend is better for businessAcquisio
Sensis faced challenges reaching the entire Australian search market through Google alone. They diversified their ad spend by setting up campaigns on Bing Ads using Acquisio's Ad Cloner to automatically port over 8,000 existing Google campaigns. This saved significant manual labor. After launching the cloned campaigns on Bing, Sensis used Acquisio's bid optimization tool to regulate spend and improve performance. Since adding Bing, Sensis has seen an 18% increase in clicks and a 16% reduction in average cost-per-click, demonstrating the benefits of diversifying ad spend across multiple search engines.
Mashreq bank social media, activation strategyUsman Sheikh
The document provides an overview of a digital marketing agency called Boopin. It includes sections on their mission, vision, services offered, case studies of campaigns run for clients in various industries, and a social media proposal for a bank. The social media proposal outlines research conducted on digital banking customers, insights into the client bank's offerings and competitors, and a strategy for achieving objectives of increasing consideration, fostering engaged communities, and driving advocacy through influencers.
keekoo sought EverydayFamily.com's assistance to improve its digital advertising effectiveness. EverydayFamily.com created a customized strategic approach and real-time dashboard to monitor campaigns. This allowed in-market adjustments and optimization that increased keekoo's ROI, conversions, and sales. Analysis showed keekoo achieved 139-169% higher performance compared to typical ad networks.
We at Brand Forest incubate concepts, ideas, thoughts, and dreams to provide successful branding and marketing campaigns over the years. We are a 360 degree advertising solutions provider creating outstanding creative work across offline and online platforms. We offer a wide range of branding and marketing services including identity design, websites, digital marketing, product launches, photography, and space design for clients in various industries.
Working with 3M in Indonesia, Thailand and Japan, we delivered a #campaign for the Griffin Respirator Mask that beat all benchmarks with a 213% improvement in CTR and an 80% saving on Cost-per-click.
Find out more about how we did it and the #insights we generated.
#Innovation #AdvertisingAndMarketing #DigitalMarketing
Forest Digital is an innovative animated explainer video production company in India. We delivers excellence by bringing our combined competencies in ideation, scripting, story board illustration, design and animation, to provide customized communication solutions for our esteemed clients. The list of our clientele includes UST Global, Ascent HR, Transain, L'Exam etc & more. Our creative explainer video agency majorly focuses upon client satisfaction, quality & design.
Forest Digital invests in a lot of brainstorming sessions in thinking over the implementation of an animation/explainer video and special space for our clients in order to see the value addition we make their businesses.
Mobile video ads: How to acquire high quality new users and measure marketing...Adjust
* Mobile User Acquisition * Mobile video ads * Mobile Measurement
Learn how Smule, the maker of popular apps like ‘Sing! Karaoke’ and ‘Magic Piano’ with more than 50 million users, acquires users with video ads.
- How to acquire mobile users with video via AppLovin
- Tactics & UA best practices from Smule
- How to accurately attribute marketing ROI with Adjust
For more info on mobile measurement with Adjust, please visit: https://www.adjust.com/
For more info on AppLovin and video ads, please go to: https://www.applovin.com/
Nextdoor is a new digital media agency formed to develop effective online marketing strategies. It consists of three experts - Nick the planning guy, Philip the content guy, and Craig the optimization guy - who work together across disciplines to plan digital campaigns, create engaging content, and optimize performance. The agency has successfully helped clients in industries like fashion and pet care expand their online presence and drive better results through integrated digital solutions.
Guide to Programmatic Media buying for recruitment. Top tips, explanation of strategic uses, examples of how ads are targeted and all the important terms decoded.
The document discusses Jeet Kapil's work as a digital marketing specialist managing online marketing campaigns for 5000 real estate brokers across North America. It details campaigns on Google AdWords, Facebook, Twitter, and other platforms to generate leads for home buyers and sellers at a conversion rate over 7%. Later sections provide examples and results of social media campaigns for various clients covering objectives like brand awareness, engagement, and CSR activities. It also summarizes digital marketing campaigns for technical training academies that improved lead generation through search engine optimization and pay-per-click advertising.
Guaranteed - I can multiply your revenues using the Internet.My experience focuses on branding(product or company), strategy,innovation and lead generation on the internet.SMM(social media marketing), SEM(Search Engiene Marketing).Moreover, generating brand demand by creatively using various digital tools like online advertising,social media, websites and applications.My experience spans google optimization, brand management, ATL/BTL avertising,corporate marketing strategies.
Times have changed and marketing online has hit a revolutionary era.Marketing is no longer about one-sided conversations where you push your sales message at your target market.
Rather, successful marketing is dependent upon your ability to build relationships and have conversations with your consumers.Build a tribe and lead them!
My expertise is in helping companies identify and build their personal brand online and offline.
Traffic generation is my specialty and I help you to drive traffic by creating viral content, syndicating it to social networks, and optimizing it for search engines and lead generation
The document analyzes the effectiveness of a Gillette marketing campaign in Italy that used television, YouTube, and other digital advertising. Some key findings:
- YouTube reached 17% of the target audience and provided 6% incremental reach beyond television.
- YouTube was much more cost-effective than television, costing 7 times less per percentage point of the target reached.
- When used together, television and YouTube were twice as cost-effective as television alone in driving brand metrics.
- Initial exposures on YouTube were more potent than on television in influencing brand perceptions.
The analysis showed that incorporating digital channels like YouTube into marketing mixes could improve audience reach and cost-efficiency compared to solely using traditional television advertising
Imagiin provides an innovative business model where advertisers can target consumers through web and mobile ads. Consumers who view the ads and answer questions to demonstrate their understanding are rewarded with points that can be redeemed for website services or products. This enables advertisers to qualify and quantify consumer attention to ads, increasing ROI, while publishers benefit from higher advertising revenue through more engaged users. More than direct marketing, this interactive approach builds customer relationships for advertisers.
1. An online auto retailer partnered with BrightRoll to test and optimize their video advertising campaigns using programmatic technology.
2. They tested different parameters like audience targeting, creative content, ad units, and content length.
3. The results showed that targeting potential customers drove higher click-through rates, while known customers were more effective for conversions. Creative content and short-form videos also improved engagement metrics.
Олександр Борняков “VertaMedia – історія створення”Lviv Startup Club
VertaMedia is a video supply side platform that aims to redefine excellence in online advertising. It has offices in the US and Europe with a total of 74 employees. Its mission is to share expertise and best practices to make the digital marketing world transparent, qualified, efficient, and exciting. The digital video ad market is growing significantly and is projected to nearly double from $7.7 billion in 2015 to $12.82 billion in 2018. VertaMedia provides publishers an ecosystem to sell video impressions to high bidders, access thousands of new advertisers, and effortlessly monetize content in real-time with ad serving technology and intelligent waterfall optimization every 5 seconds. It offers publishers a white label solution for efficient inventory
From Discovery to Conversion: Creative Design that WorksTinuiti
Diversifying your social platform strategy has always been important to building brand recognition, but it matters more than ever in our new age of privacy. A future proofed approach requires building a full-funnel social strategy that spans platforms. In this series, our experts discuss not only how to build a cross-channel, full-funnel strategy, but how to incorporate next-level measurement, creative that delights your customers and grabs their attention for a to create a first-rate customer experience with your brand.
Summit 2013 legolas programmatic premium post event versionPhil Ripperger
The deck I co-presented with Ran Cohen of Upfront Digital Media (a Legolas Company) at IRI's Summit in April, discussing the evolution of digital advertising from direct response to brand building
This document discusses innovation and growth opportunities at Netinfo. It highlights Netinfo's increasing investment in content and technology which has led to growing consumer reach. It also discusses various advertising opportunities and formats available on Netinfo properties including branded content, native ads, segmented total reach targeting, programmatic buying, performance buying, video ads, and mobile ads.
CYFER is a Digital Agency focused on driving business growth and organizational efficiency through technology, digital and creativity.
With our core experience in leveraging digital platforms for business transformation, we deliver solutions to the rising challenges and opportunities.
We help brands grow and achieve their vision and true potential as a high-performance business.
We develop and implement technology solutions and digital strategies to improve our client’s business.
Cuponica, a deal of the day website in Latin America, worked with Datam to increase its lead generation and sales. Datam tested various online advertising campaigns using its display network and premium offers products. Initially, a CPA campaign did not monetize inventory well. A new CPL model doubled eCPM and reduced cost per sale by 50% while increasing leads, ROI, and bid effectiveness. Through optimized banners and tracking user behavior, Datam was able to further improve results for Cuponica.
RocketROI for Carnovo: how to expand YouTube subscribers to fuel direct video...Benedetta Giungi
RocketROI is #6 agency for PPC optimization according to Google and Deloitte.
Most nominated agency at Google Premier Partner Awards 2018, RocketROI has won the Mobile Innovation Award 2018.
Learn how we made it here.
For more case studies: https://www.slideshare.net/BenedettaGiungi/rocketroi-case-studies/BenedettaGiungi/rocketroi-case-studies
Digital Marketing Strategy Workshop - Abed JrabAbed Jrab
This was a free digital marketing strategy workshop, this Digital Marketing Strategy workshop covered an overview of how to begin on digital channels. Before even starting any digital campaign or digital communication you must have a strategy in place which will define your activities, your target audience and the results you wish to achieve.
What it included:
● What is a Digital Marketing Strategy
● Why you need a digital marketing strategy
● Introducing RACE Planning System
● Developing personas
● Setting SMART objectives
● Online Value Proposition
● Free Ebook Giveaway (Blogging the smart way, Jeff Bullas)
● Many other resources to be shared
● Live examples
We worked with Aviva to understand which creative visual and written triggers drove attention. We delivered first party #data and drove a 32% improvement in #ad recall rates by optimising Facebook ads in-flight.
David Byrne, Brand Marketing Lead at Aviva, says:
“Automated Creative delivered impressive results and gave us new first party data into the creative triggers that work for our audience”
Have a read of our creds. If you are interested to hear more about our new approach to digital advertising please get in contact with us. Nick@nextdoorthinking.co.uk
See some case studies or our creative work, including an award winning B2B campaign, a direct mail campaign that delivered a 19.2% response and a referral campaign for a hotel
Nextdoor is a new digital media agency formed to develop effective online marketing strategies. It consists of three experts - Nick the planning guy, Philip the content guy, and Craig the optimization guy - who work together across disciplines to plan digital campaigns, create engaging content, and optimize performance. The agency has successfully helped clients in industries like fashion and pet care expand their online presence and drive better results through integrated digital solutions.
Guide to Programmatic Media buying for recruitment. Top tips, explanation of strategic uses, examples of how ads are targeted and all the important terms decoded.
The document discusses Jeet Kapil's work as a digital marketing specialist managing online marketing campaigns for 5000 real estate brokers across North America. It details campaigns on Google AdWords, Facebook, Twitter, and other platforms to generate leads for home buyers and sellers at a conversion rate over 7%. Later sections provide examples and results of social media campaigns for various clients covering objectives like brand awareness, engagement, and CSR activities. It also summarizes digital marketing campaigns for technical training academies that improved lead generation through search engine optimization and pay-per-click advertising.
Guaranteed - I can multiply your revenues using the Internet.My experience focuses on branding(product or company), strategy,innovation and lead generation on the internet.SMM(social media marketing), SEM(Search Engiene Marketing).Moreover, generating brand demand by creatively using various digital tools like online advertising,social media, websites and applications.My experience spans google optimization, brand management, ATL/BTL avertising,corporate marketing strategies.
Times have changed and marketing online has hit a revolutionary era.Marketing is no longer about one-sided conversations where you push your sales message at your target market.
Rather, successful marketing is dependent upon your ability to build relationships and have conversations with your consumers.Build a tribe and lead them!
My expertise is in helping companies identify and build their personal brand online and offline.
Traffic generation is my specialty and I help you to drive traffic by creating viral content, syndicating it to social networks, and optimizing it for search engines and lead generation
The document analyzes the effectiveness of a Gillette marketing campaign in Italy that used television, YouTube, and other digital advertising. Some key findings:
- YouTube reached 17% of the target audience and provided 6% incremental reach beyond television.
- YouTube was much more cost-effective than television, costing 7 times less per percentage point of the target reached.
- When used together, television and YouTube were twice as cost-effective as television alone in driving brand metrics.
- Initial exposures on YouTube were more potent than on television in influencing brand perceptions.
The analysis showed that incorporating digital channels like YouTube into marketing mixes could improve audience reach and cost-efficiency compared to solely using traditional television advertising
Imagiin provides an innovative business model where advertisers can target consumers through web and mobile ads. Consumers who view the ads and answer questions to demonstrate their understanding are rewarded with points that can be redeemed for website services or products. This enables advertisers to qualify and quantify consumer attention to ads, increasing ROI, while publishers benefit from higher advertising revenue through more engaged users. More than direct marketing, this interactive approach builds customer relationships for advertisers.
1. An online auto retailer partnered with BrightRoll to test and optimize their video advertising campaigns using programmatic technology.
2. They tested different parameters like audience targeting, creative content, ad units, and content length.
3. The results showed that targeting potential customers drove higher click-through rates, while known customers were more effective for conversions. Creative content and short-form videos also improved engagement metrics.
Олександр Борняков “VertaMedia – історія створення”Lviv Startup Club
VertaMedia is a video supply side platform that aims to redefine excellence in online advertising. It has offices in the US and Europe with a total of 74 employees. Its mission is to share expertise and best practices to make the digital marketing world transparent, qualified, efficient, and exciting. The digital video ad market is growing significantly and is projected to nearly double from $7.7 billion in 2015 to $12.82 billion in 2018. VertaMedia provides publishers an ecosystem to sell video impressions to high bidders, access thousands of new advertisers, and effortlessly monetize content in real-time with ad serving technology and intelligent waterfall optimization every 5 seconds. It offers publishers a white label solution for efficient inventory
From Discovery to Conversion: Creative Design that WorksTinuiti
Diversifying your social platform strategy has always been important to building brand recognition, but it matters more than ever in our new age of privacy. A future proofed approach requires building a full-funnel social strategy that spans platforms. In this series, our experts discuss not only how to build a cross-channel, full-funnel strategy, but how to incorporate next-level measurement, creative that delights your customers and grabs their attention for a to create a first-rate customer experience with your brand.
Summit 2013 legolas programmatic premium post event versionPhil Ripperger
The deck I co-presented with Ran Cohen of Upfront Digital Media (a Legolas Company) at IRI's Summit in April, discussing the evolution of digital advertising from direct response to brand building
This document discusses innovation and growth opportunities at Netinfo. It highlights Netinfo's increasing investment in content and technology which has led to growing consumer reach. It also discusses various advertising opportunities and formats available on Netinfo properties including branded content, native ads, segmented total reach targeting, programmatic buying, performance buying, video ads, and mobile ads.
CYFER is a Digital Agency focused on driving business growth and organizational efficiency through technology, digital and creativity.
With our core experience in leveraging digital platforms for business transformation, we deliver solutions to the rising challenges and opportunities.
We help brands grow and achieve their vision and true potential as a high-performance business.
We develop and implement technology solutions and digital strategies to improve our client’s business.
Cuponica, a deal of the day website in Latin America, worked with Datam to increase its lead generation and sales. Datam tested various online advertising campaigns using its display network and premium offers products. Initially, a CPA campaign did not monetize inventory well. A new CPL model doubled eCPM and reduced cost per sale by 50% while increasing leads, ROI, and bid effectiveness. Through optimized banners and tracking user behavior, Datam was able to further improve results for Cuponica.
RocketROI for Carnovo: how to expand YouTube subscribers to fuel direct video...Benedetta Giungi
RocketROI is #6 agency for PPC optimization according to Google and Deloitte.
Most nominated agency at Google Premier Partner Awards 2018, RocketROI has won the Mobile Innovation Award 2018.
Learn how we made it here.
For more case studies: https://www.slideshare.net/BenedettaGiungi/rocketroi-case-studies/BenedettaGiungi/rocketroi-case-studies
Digital Marketing Strategy Workshop - Abed JrabAbed Jrab
This was a free digital marketing strategy workshop, this Digital Marketing Strategy workshop covered an overview of how to begin on digital channels. Before even starting any digital campaign or digital communication you must have a strategy in place which will define your activities, your target audience and the results you wish to achieve.
What it included:
● What is a Digital Marketing Strategy
● Why you need a digital marketing strategy
● Introducing RACE Planning System
● Developing personas
● Setting SMART objectives
● Online Value Proposition
● Free Ebook Giveaway (Blogging the smart way, Jeff Bullas)
● Many other resources to be shared
● Live examples
We worked with Aviva to understand which creative visual and written triggers drove attention. We delivered first party #data and drove a 32% improvement in #ad recall rates by optimising Facebook ads in-flight.
David Byrne, Brand Marketing Lead at Aviva, says:
“Automated Creative delivered impressive results and gave us new first party data into the creative triggers that work for our audience”
Have a read of our creds. If you are interested to hear more about our new approach to digital advertising please get in contact with us. Nick@nextdoorthinking.co.uk
See some case studies or our creative work, including an award winning B2B campaign, a direct mail campaign that delivered a 19.2% response and a referral campaign for a hotel
Similar to Jim Beam Orange Offline Sales Drive in the UK (20)
Automated Creative worked with Upfield to create ads that drove signatures for a petition against proposed European legislation bringing in restriction on plant-based dairy products. Find out how we helped change the law!
The document discusses how Automated Creative helped the brand Perfect Fit France improve brand awareness and advise on brand positioning and creative direction. Automated Creative audited Perfect Fit's creative assets and claims, and tested over 100 ads to find the best performing messages and visuals. The results were that Automated Creative's ads significantly outperformed benchmarks, boosting Perfect Fit's brand awareness. Automated Creative also provided insights to help Perfect Fit develop their brand and advertising strategy further.
When we worked with Milagro Tequila to increase brand awareness, our social marketing campaign performed 25% above benchmarks while delivering an 81% improvement in video completion rate.
Read the full slide deck to see the details.
Nurofen for Children wanted to know why their ads worked. Fair enough.
Automated Creative worked this out by combining insights from Search and Social data with dynamic ad creation to understand the psychological triggers that drove performance.
Automated Creative helped Costa Coffee improve the effectiveness of their Click&Collect app while delivering actionable insights on performance driving psychological triggers.
Working with Beiersdorf, we drove consumers to sign up to the Nivea SkinGuide web app and delivered important insights for the brand, in an ad campaign that performed 21.11% above global averages.
Adam Wright, Head of Digital - Northern Europe at Beiersdorf, says:
“AC have proven themselves to be a powerful partner in delivering insight and performance across the Beiersdorf cosmetics portfolio.”
When Tang asked us to develop ads that would inspire heartwarming lunchtime conversations over a glass of orange juice, we created a Facebook campaign that outperformed BAU content by 24% and delivered valuable insights for the brand.
Our ads optimised in-flight to avoid content fatigue - see more in the slide deck!
We partnered with #Seedlip and #Diageo to drive the brand’s e-commerce performance and uncover new insights. Our social and display #ads led to a massive increase in performance above benchmark: 4 times in the UK and Spain and close to 10 times in Italy. More details in the slide deck!
#SocialMarketing #marketing #creativity #DigitalMarketing #AdvertisingAndMarketing
We partnered with #Seedlip and Diageo to drive the brand’s e-commerce performance and uncover new insights. Our social and display #ads led to a massive increase in performance above benchmark: 4 times in the UK and Spain and close to 10 times in Italy. More details in the slide deck!
#SocialMarketing #marketing #creativity #DigitalMarketing #AdvertisingAndMarketing
Automated Creative worked on Edrington UK’s launch of Strawberry Sourz to optimise digital campaign performance against awareness and click through objectives. We delivered a massive jump in sales volume for Strawberry Sourz: 86%.
We also helped increase all Sourz range sales by 177%, increased brand awareness and provided useful insights for Edrington UK's future marketing strategy for Sourz.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
Yes, It's Your Fault Book Launch WebinarDemandbase
From Blame to Gain: Achieving Sales and Marketing Alignment to Drive B2B Growth.
Tired of the perpetual tug-of-war between your sales and marketing teams? Come hear Demandbase Chief Marketing Officer, Kelly Hopping and Chief Sales Officer, John Eitel discuss key insights from their new book, “Yes, It’s Your Fault! From Blame to Gain: Achieving Sales and Marketing Alignment to Drive B2B Growth.”
They’ll share their no-nonsense approach to bridging the sales and marketing divide to drive true collaboration — once and for all.
In this webinar, you’ll discover:
The underlying dynamics fueling sales and marketing misalignment
How to implement practical solutions without disrupting day-to-day operations
How to cultivate a culture of collaboration and unity for long-term success
How to align on metrics that matter
Why it’s essential to break down technology and data silos
How ABM can be a powerful unifier
Mastering Dynamic Web Designing A Comprehensive Guide.pdfIbrandizer
Dynamic Web Designing involves creating interactive and adaptable web pages that respond to user input and change dynamically, enhancing user experience with real-time data, animations, and personalized content tailored to individual preferences.
We will explore the transformative journey of American Bath Group as they transitioned from a traditional monolithic CMS to a dynamic, composable martech framework using Kontent.ai. Discover the strategic decisions, challenges, and key benefits realized through adopting a headless CMS approach. Learn how composable business models empower marketers with flexibility, speed, and integration capabilities, ultimately enhancing digital experiences and operational efficiency. This session is essential for marketers looking to understand the practical impacts and advantages of composable technology in today's digital landscape. Join us to gain valuable insights and actionable takeaways from a real-world implementation that redefines the boundaries of marketing technology.
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.
Gokila digital marketing| consultant| Coimbatoredmgokila
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...Demandbase
Delve into essential ABM ‘plays' that propel success while identifying and leaving behind tactics that no longer yield results. Led by ABM Experts, Jon Barcellos, Head of Solutions at Postal and Tom Keefe, Principal GTM Expert at Demandbase.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
4. 4
We repurposed the brand’s global
assets to be digital first and created a
multitude of ads to test the most
effective creative in driving awareness
and consideration.
5. 5
We continually used the insight from
live ads to optimise the response from
the public and provide Edrington with
an efficient production solution.
6.
7. 7
We analysed the
language, visuals and
formats that worked the
best on Meta and
YouTube, optimising
engagement and
consideration of the new
product.
9. 9
Automated Creative’s work led to some great
results for Jim Beam Orange:
● 55.24% Video Completion Rate on YouTube
(compared to a benchmark of 30%);
● 6.84% Ad recall uplift in Consideration;
● 2X media value by lowering awareness CPM.
10. We also uncovered useful audience insights
to give Edrington potential future
opportunities and showed them the DNA of a
top performing ad for Jim Beam Orange.