SlideShare a Scribd company logo
Re-imagining the future
 of course resources
 with Talis Aspire

               Brunei Gallery, SOAS
               24th February 2012




               Ian Corns
               Customer Liaison Manager
#JIBSUK        (@theagileanalyst)
#talisaspire
UPDATE! THESE SLIDES ARE NOW AVAILABLE
  ON YOUTUBE WITH FULL AUDIO COMMENTARY




     Home: http://www.youtube.com/TalisAspire
Direct: http://www.youtube.com/watch?v=LjkokV31bUI
Talis Aspire
• What (it is)
• Who (has it)
• How (does it work)
• Why (people use it)
In The Cloud
• Why (we chose cloud delivery)
 – General
 – Customer experience
 – Shared ecosystem
PART ONE
TALIS ASPIRE
What?

   “...Talis Aspire Campus Edition is a
cloud-based learning resource platform
 that enables universities to successfully
   manage course reading for today’s
    increasingly demanding student...”
Who?
How?
“...designed to enrich the academic and student
   experience as much as that of the library...”




Teach              Enable                  Learn
Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005




    My Bookmarks
Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005

Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005




     My Bookmarks
Organizational marketing - Wilson, Dominic, 1999

Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005

Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005




     My Bookmarks
Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005

Organizational marketing - Wilson, Dominic, 1999

Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005

Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005




     My Bookmarks
Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007
Understanding business marketing and purchasing - Ford, David, 2001


Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003

Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005

Organizational marketing - Wilson, Dominic, 1999

Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005

Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005




     My Bookmarks
My resource list
Essential
Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003

Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005

Organizational marketing - Wilson, Dominic, 1999

Background

Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007

Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005


Understanding business marketing and purchasing - Ford, David, 2001
My resource list
Essential
Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003

Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005

Organizational marketing - Wilson, Dominic, 1999

Background

Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007

Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005


Understanding business marketing and purchasing - Ford, David, 2001
My resource list
Essential
Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003

Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005

Organizational marketing - Wilson, Dominic, 1999

Background

Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007

Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005


Understanding business marketing and purchasing - Ford, David, 2001
My resource list
Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007
                                                                       Essential
Understanding business marketing and purchasing - Ford, David, 2001
                                                                       Fundamentals of business marketing research - Plank, Richard
                                                                       E., Reid, David A., 2003
Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003
                                                                       Business-to-business marketing: relationships, systems and
                                                                       communications - Fill, Chris, Fill, Karen E., 2005
Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005                                  Organizational marketing - Wilson, Dominic, 1999

Organizational marketing - Wilson, Dominic, 1999                       Background
Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005                     Relationship marketing: management of customer relationships -
                                                                       Bruhn, Manfred, 2003
Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005      Business-to-business marketing management: a global perspective -
                                                                       Blythe, Jim, Zimmerman, Alan S., 2005

                                                                       Strategic market relationships: from strategy to implementation
                                                                       Donaldson, Bill, O'Toole, Tom, c2007

                                                                       Blue ocean strategy: how to create uncontested market space and make
                                                                       the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005


                                                                       Understanding business marketing and purchasing - Ford, David, 2001
My resource list
Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007
                                                                       Essential
Understanding business marketing and purchasing - Ford, David, 2001
                                                                       Fundamentals of business marketing research - Plank, Richard
                                                                       E., Reid, David A., 2003
Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003
                                                                       Business-to-business marketing: relationships, systems and
                                                                       communications - Fill, Chris, Fill, Karen E., 2005
Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005                                  Organizational marketing - Wilson, Dominic, 1999

Organizational marketing - Wilson, Dominic, 1999                       Background
Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005                     Relationship marketing: management of customer relationships -
                                                                       Bruhn, Manfred, 2003
Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005      Business-to-business marketing management: a global perspective -
                                                                       Blythe, Jim, Zimmerman, Alan S., 2005

                                                                       Strategic market relationships: from strategy to implementation
                                                                       Donaldson, Bill, O'Toole, Tom, c2007

                                                                       Blue ocean strategy: how to create uncontested market space and make
                                                                       the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005


                                                                       Understanding business marketing and purchasing - Ford, David, 2001
Industrial networks: a new view of reality - Axelsson, Björn,
Easton, Geoff, 1992


                                                                       My resource list
Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007
                                                                       Essential
Understanding business marketing and purchasing - Ford, David, 2001
                                                                       Fundamentals of business marketing research - Plank, Richard
                                                                       E., Reid, David A., 2003
Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003
                                                                       Business-to-business marketing: relationships, systems and
                                                                       communications - Fill, Chris, Fill, Karen E., 2005
Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005                                  Organizational marketing - Wilson, Dominic, 1999

Organizational marketing - Wilson, Dominic, 1999                       Background
Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005                     Relationship marketing: management of customer relationships -
                                                                       Bruhn, Manfred, 2003
Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005      Business-to-business marketing management: a global perspective -
                                                                       Blythe, Jim, Zimmerman, Alan S., 2005

                                                                       Strategic market relationships: from strategy to implementation
                                                                       Donaldson, Bill, O'Toole, Tom, c2007

                                                                       Blue ocean strategy: how to create uncontested market space and make
                                                                       the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005


                                                                       Understanding business marketing and purchasing - Ford, David, 2001
Industrial networks: a new view of reality - Axelsson, Björn,
Easton, Geoff, 1992


                                                                       My resource list
Relationship marketing: management of customer relationships -
Bruhn, Manfred, 2003

Strategic market relationships: from strategy to implementation
Donaldson, Bill, O'Toole, Tom, c2007
                                                                       Essential
Understanding business marketing and purchasing - Ford, David, 2001
                                                                       Fundamentals of business marketing research - Plank, Richard
                                                                       E., Reid, David A., 2003
Fundamentals of business marketing research - Plank, Richard
E., Reid, David A., 2003
                                                                       Business-to-business marketing: relationships, systems and
                                                                       communications - Fill, Chris, Fill, Karen E., 2005
Business-to-business marketing management: a global perspective -
Blythe, Jim, Zimmerman, Alan S., 2005                                  Organizational marketing - Wilson, Dominic, 1999

Organizational marketing - Wilson, Dominic, 1999                       Background
Business-to-business marketing: relationships, systems and
communications - Fill, Chris, Fill, Karen E., 2005                     Relationship marketing: management of customer relationships -
                                                                       Bruhn, Manfred, 2003
Blue ocean strategy: how to create uncontested market space and make
the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005      Business-to-business marketing management: a global perspective -
                                                                       Blythe, Jim, Zimmerman, Alan S., 2005

                                                                       Strategic market relationships: from strategy to implementation
                                                                       Donaldson, Bill, O'Toole, Tom, c2007

                                                                       Blue ocean strategy: how to create uncontested market space and make
                                                                       the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005


                                                                       Understanding business marketing and purchasing - Ford, David, 2001

                                                                       Industrial networks: a new view of reality - Axelsson, Björn,
                                                                       Easton, Geoff, 1992
Bookmarking
Bookmarking
Bookmarking
Bookmarking
My Bookmarks
Create a List
Create a List
Create a List
Create a List
Create a List
Review a List
LIBRARIAN
Review a List
STUDENT
Our Published List
Some Items
Some Items
Some Items
INTEGRATION
     AND
CUSTOMISATION
Tied to local systems
Tied to local systems
Look and Feel
Look and Feel
Why?
• Enhance the student learning experience
   • Satisfaction, retention, differentiation
• Meet student expectations
• Support teaching excellence
• Optimise cost of course delivery
• Improve efficiency and productivity
• Maximise the value of library e-resources
• Add value to existing systems
Unforeseen Benefits
Unforeseen Benefits
• List Coverage vs List Quality
Unforeseen Benefits
• List Coverage vs List Quality
• Acquisitions Policy
 – Formalised and formulaic
 – Shared and open
Unforeseen Benefits
• List Coverage vs List Quality
• Acquisitions Policy
 – Formalised and formulaic
 – Shared and open
• Information Literacy
Unforeseen Benefits
• List Coverage vs List Quality
• Acquisitions Policy
 – Formalised and formulaic
 – Shared and open
• Information Literacy
• Building better relationships
Unforeseen Benefits
• List Coverage vs List Quality
• Acquisitions Policy
 – Formalised and formulaic
 – Shared and open
• Information Literacy
• Building better relationships
• Raising the library profile
PART TWO
IN THE CLOUD
Time Savings                    Cost Savings




  Risk
                                 Scalability
Reduction
                  Business
               Responsiveness
CUSTOMER
EXPERIENCE


 SHARED
ECOSYSTEM
CUSTOMER
EXPERIENCE
Responsive
Engaged                Adaptive
    CUSTOMER
   EXPERIENCE
Update everyone instantly




Update everyone more frequently
Deliver highest value, small increments
Getting involved
Getting involved
Getting involved
Getting involved
Labs
Talis Aspire completes the
record, including metadata
 not in the citation - ISBN,
   ISSN and even links to
library catalogue availability.
Shared Ecosystem
Time Savings                    Cost Savings




  Risk
Reduction                        Scalability

                  Business
               Responsiveness
Community Edition
om
                                e   .c
                            pir
                      a   s
                  lis
              .ta
          nity
       m u
  om
c
Closing Thought
The cloud isn’t coming...
                   ...it’s here...
http://www.youtube.com/TalisAspire
Find out more at our Open Days
• Birmingham (6th March 2012)

• London (21st March 2012)

• Edinburgh (29th March 2012)



   http://taliseducation.eventbrite.co.uk
Questions?
Find us on:
Web: talisaspire.com
Twitter: @talisaspire
YouTube:youtube.com/user/TalisAspire
Facebook: facebook.com/talisaspire
Support: support.talisaspire.com

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Re-imagining the delivery of course resources with Talis Aspire

  • 1. Re-imagining the future of course resources with Talis Aspire Brunei Gallery, SOAS 24th February 2012 Ian Corns Customer Liaison Manager #JIBSUK (@theagileanalyst) #talisaspire
  • 2. UPDATE! THESE SLIDES ARE NOW AVAILABLE ON YOUTUBE WITH FULL AUDIO COMMENTARY Home: http://www.youtube.com/TalisAspire Direct: http://www.youtube.com/watch?v=LjkokV31bUI
  • 3. Talis Aspire • What (it is) • Who (has it) • How (does it work) • Why (people use it)
  • 4. In The Cloud • Why (we chose cloud delivery) – General – Customer experience – Shared ecosystem
  • 6. What? “...Talis Aspire Campus Edition is a cloud-based learning resource platform that enables universities to successfully manage course reading for today’s increasingly demanding student...”
  • 8.
  • 9. How? “...designed to enrich the academic and student experience as much as that of the library...” Teach Enable Learn
  • 10.
  • 11.
  • 12.
  • 13. Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 My Bookmarks
  • 14. Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 My Bookmarks
  • 15. Organizational marketing - Wilson, Dominic, 1999 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 My Bookmarks
  • 16. Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Organizational marketing - Wilson, Dominic, 1999 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 My Bookmarks
  • 17. Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Understanding business marketing and purchasing - Ford, David, 2001 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Organizational marketing - Wilson, Dominic, 1999 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 My Bookmarks
  • 18. My resource list Essential Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Organizational marketing - Wilson, Dominic, 1999 Background Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Understanding business marketing and purchasing - Ford, David, 2001
  • 19. My resource list Essential Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Organizational marketing - Wilson, Dominic, 1999 Background Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Understanding business marketing and purchasing - Ford, David, 2001
  • 20. My resource list Essential Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Organizational marketing - Wilson, Dominic, 1999 Background Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Understanding business marketing and purchasing - Ford, David, 2001
  • 21. My resource list Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Essential Understanding business marketing and purchasing - Ford, David, 2001 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Organizational marketing - Wilson, Dominic, 1999 Organizational marketing - Wilson, Dominic, 1999 Background Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Understanding business marketing and purchasing - Ford, David, 2001
  • 22. My resource list Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Essential Understanding business marketing and purchasing - Ford, David, 2001 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Organizational marketing - Wilson, Dominic, 1999 Organizational marketing - Wilson, Dominic, 1999 Background Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Understanding business marketing and purchasing - Ford, David, 2001
  • 23. Industrial networks: a new view of reality - Axelsson, Björn, Easton, Geoff, 1992 My resource list Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Essential Understanding business marketing and purchasing - Ford, David, 2001 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Organizational marketing - Wilson, Dominic, 1999 Organizational marketing - Wilson, Dominic, 1999 Background Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Understanding business marketing and purchasing - Ford, David, 2001
  • 24. Industrial networks: a new view of reality - Axelsson, Björn, Easton, Geoff, 1992 My resource list Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Essential Understanding business marketing and purchasing - Ford, David, 2001 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Fundamentals of business marketing research - Plank, Richard E., Reid, David A., 2003 Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Organizational marketing - Wilson, Dominic, 1999 Organizational marketing - Wilson, Dominic, 1999 Background Business-to-business marketing: relationships, systems and communications - Fill, Chris, Fill, Karen E., 2005 Relationship marketing: management of customer relationships - Bruhn, Manfred, 2003 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Business-to-business marketing management: a global perspective - Blythe, Jim, Zimmerman, Alan S., 2005 Strategic market relationships: from strategy to implementation Donaldson, Bill, O'Toole, Tom, c2007 Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Kim, W. Chan, Mauborgne, Renée, 2005 Understanding business marketing and purchasing - Ford, David, 2001 Industrial networks: a new view of reality - Axelsson, Björn, Easton, Geoff, 1992
  • 43. INTEGRATION AND CUSTOMISATION
  • 44. Tied to local systems
  • 45. Tied to local systems
  • 48. Why? • Enhance the student learning experience • Satisfaction, retention, differentiation • Meet student expectations • Support teaching excellence • Optimise cost of course delivery • Improve efficiency and productivity • Maximise the value of library e-resources • Add value to existing systems
  • 50. Unforeseen Benefits • List Coverage vs List Quality
  • 51. Unforeseen Benefits • List Coverage vs List Quality • Acquisitions Policy – Formalised and formulaic – Shared and open
  • 52. Unforeseen Benefits • List Coverage vs List Quality • Acquisitions Policy – Formalised and formulaic – Shared and open • Information Literacy
  • 53. Unforeseen Benefits • List Coverage vs List Quality • Acquisitions Policy – Formalised and formulaic – Shared and open • Information Literacy • Building better relationships
  • 54. Unforeseen Benefits • List Coverage vs List Quality • Acquisitions Policy – Formalised and formulaic – Shared and open • Information Literacy • Building better relationships • Raising the library profile
  • 56.
  • 57.
  • 58. Time Savings Cost Savings Risk Scalability Reduction Business Responsiveness
  • 59.
  • 62. Responsive Engaged Adaptive CUSTOMER EXPERIENCE
  • 63.
  • 64.
  • 65. Update everyone instantly Update everyone more frequently
  • 66.
  • 67. Deliver highest value, small increments
  • 72. Labs
  • 73.
  • 74.
  • 75.
  • 76.
  • 77.
  • 78.
  • 79.
  • 80.
  • 81.
  • 82.
  • 83.
  • 84. Talis Aspire completes the record, including metadata not in the citation - ISBN, ISSN and even links to library catalogue availability.
  • 85.
  • 86.
  • 88.
  • 89. Time Savings Cost Savings Risk Reduction Scalability Business Responsiveness
  • 90.
  • 91.
  • 93.
  • 94.
  • 95.
  • 96.
  • 97.
  • 98.
  • 99. om e .c pir a s lis .ta nity m u om c
  • 100. Closing Thought The cloud isn’t coming... ...it’s here...
  • 102. Find out more at our Open Days • Birmingham (6th March 2012) • London (21st March 2012) • Edinburgh (29th March 2012) http://taliseducation.eventbrite.co.uk
  • 104. Find us on: Web: talisaspire.com Twitter: @talisaspire YouTube:youtube.com/user/TalisAspire Facebook: facebook.com/talisaspire Support: support.talisaspire.com

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