The document discusses risks and competition for Indian industries seeking to enter foreign markets. For the readymade garment industry, risks include competition from countries with lower costs, exchange rate fluctuations, and changing fashion trends. To compete, the industry must provide quality and diversified products, hedge currency risks, and obtain government support. The tea industry faces competition from top producers like Sri Lanka and Kenya. To compete, Indian tea should be marketed according to foreign cultures and tastes. The edible oil and cigarette industries also face risks from other major players and need to increase production and access new technologies to overcome challenges in foreign markets.
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Despite being one of the largest producers of agricultural products in the world, India's food processing industry remains for all practical purposes, an infant! Logistics and storage issues have led to enormous wastages over the years in an industry worth $67 billion, and which provides direct employment to some 13 million people. But there's hope. The Centre's recent nod to allow 100% FDI in made in India processed food retail and efforts to encourage investments in infrastructure through lower import duties could lead to better days ahead for the industry. Or are we just being unjustifiably optimistic? The https://www.thedollarbusiness.com/magazine/issue/may-2016-issue/57/html analyses.
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IS INDIA MAKING, BAKING, PACKING, TRANSPORTING AND SERVING IT RIGHT?Vimbri Media Pvt. Ltd.
Despite being one of the largest producers of agricultural products in the world, India's food processing industry remains for all practical purposes, an infant! Logistics and storage issues have led to enormous wastages over the years in an industry worth $67 billion, and which provides direct employment to some 13 million people. But there's hope. The Centre's recent nod to allow 100% FDI in made in India processed food retail and efforts to encourage investments in infrastructure through lower import duties could lead to better days ahead for the industry. Or are we just being unjustifiably optimistic? The https://www.thedollarbusiness.com/magazine/issue/may-2016-issue/57/html analyses.
KS&DL is the true inheritor of golden legacy of India. Continuing the tradition of excellence for over eight decades, using only the best East Indian grade Sandalwood oil & Sandalwood soaps in the world. The products produced at KS&DL are the Soaps, Detergents, Agarbathies and Sandalwood oil.
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slide 1
INTRODUCTION
Indian cuisine and lifestyle are heavily influenced by spices
India is known as the "home of spices" and is the largest consumer, producer, and exporter of spices
India produces around 75 of the 109 varieties listed by the International Organization for Standardization
In the fiscal year 2022, the export value of spices from India exceeded 300 billion rupees
Top importers of Indian spices include China, US, Vietnam, Hong Kong, Thailand, UK, UAE, Malaysia, Bangladesh, and Sri Lanka
Top exported spices and products include mint products, chilli, spice oils & oleoresins, turmeric, cumin, pepper, curry powders/paste, cardamom seeds, other spices (tamarind, asafoetida, and cassia), and garlic
The consumption of spices in Indian households is significant, with the market growing annually at 160,669.3 Crores
The masala business has great potential with low investment, including home-based spice making businesses.
slide 2
MARKET OPPORTUNITY IN INDIA
The Indian spices market is projected to reach approximately 900 billion INR by 2023, with growth in the sector expects to be led by branded spices and spice mixes. India being the largest spice producing country producing 50 different types of spices people are looking for ready-made food, and spice powder makes their cooking more accessible. Hence the usage of the spice powder is increasing consistently and futuristic.
Powdered spices are convenient to use, and it saves time and physical efforts for preparing different delicious cuisine. Every commercial food industry like hotels, restaurants, catering business and many more are using powder spices on a daily basis.
slide 3
CHALLENGES FACED BY SPICE MANUFACTURING COMPANIES IN INDIA:
WORKING LABOUR ISSUE
The pungent odour of spices which gives sharp sensation is not suitable for health if exposed for a more extended period. Hence there is always a significant issue of discovering working labour in the Indian spice industry.
MARKET CREDIT
The credit market risk with distributers or mediators in the spice industry is always at high, and hence this leads as a significant challenge.
PACKAGING LEAKAGE
There are many small scale industries in India where still hand-made packaging is done due to budget constraint, which results in packaging leakage. If they plan to opt hi-tech types of machinery, then costing is increased; hence this has always been the point of concern.
EXPANSION IS DIFFICULT BECAUSE OF HI-TECH MACHINERIES
Each day innovation is introduced, to keep updated and in trend, companies have to adapt to each change. For SME’s, it is challenging to expand themselves due to the introduction of new technology and this act as a challenge for brands.
A LOT OF COMPETITION
The spice industry faces intense competition since the concentration of suppliers is more Its competition is often at the regional level. There are also many small local companies often operating in a specific location, and as the demand for authentic organic
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Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
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Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
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Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
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2. The market project is done on the certain product
like readymade garment, tea brand cigarette, edible
oil to find out the risk involved and how to compete
in a foreign market. The project is done on a
systematic information to give proper knowledge
about the risk and competition.
INTRODUCTION
3. Indian readymade garment industry is the one the largest exporting
sector to the European union and U.S.A . Indian readymade garment
industry is a Labor intensity sector which gives a lot of employment
opportunity to the rural people . The Indian readymade garment
Industry which exporting to the European union and to U.S.A which contributes to the
export earnings of the India.
READYMADE GARMENT INDUSTRY
4. Competition from other exporting countries(China and Bangladesh )
• Exchange rate fluctuation
• Diversification of goods in the foreign market
• Dynamic change in fashion
• Restriction from entering a new market
• Have to compete with countries that have low labor cost and low
raw material cost .
• Delay in delivering time (lead period)
• non availability of workers.
risk and to compete in entering foreign market for readymade
garment industry?
5. Garment industry must be competitive by providing quality and fashionable goods
• buy the currency at current rate so that change in rate will not be effected
• The foreign market required a diversified product line which should be provided to
compete with the other players.
• known your customer
• go to other country which have no trade restriction to increases market share
• government support is required to easily avail raw material and availability of labor
force
• new technology , method and process should be implemented to reduces lead
time and increases efficiency and effectiveness.
How to overcome this situation?
6. ••TEA IS AN AROMATIC BEVERAGE PREPARED BY ADDING
CURED LEAVES OF THE CAMELLIA SINENSIS PLANT TO HOT
WATER.
•TEA IS THE MOST WIDELY CONSUMED BEVERAGE IN THE
WORLD.
•IT HAS A COOLING, SLIGHTLY BITTER, ASTRINGENT FLAVOR
WHICH MANY ENJOY
TEA
7. BLACK TEA:
•BLACK TEA IS THE MOST OXIDIZED AMONG THE VARIOUS KINDS OF
TEA.
•IT IS ALSO STRONGER AND HAS RELATIVELY MORE CAFFEINE
CONTENT THAN THE OTHER VARIETIES.
•IN THE PROCESS OF OXIDIZATION, THE WATER IN THE TEA LEAVES
EVAPORATES, AND THE LEAVES ABSORB MORE OXYGEN.
Types of tea
8. GREEN TEA:
GREEN TEA IS THE LEAST OXIDIZED VARIETY OF THE TEA.
IT IS ALSO ASSOCIATED WITH SEVERAL HEALTH BENEFITS. ONE
OF THE MOST PROMINENT HEALTH BENEFITS OF THE GREEN
TEA CONSUMPTION, ON REGULAR BASIS, IS THAT IT REDUCES
THE CHANCES OF HEART ATTACKS AND CERTAIN TYPES OF
CANCER TO A GREAT EXTENT
9. OOLONG TEA:
ONE OF THE MOST POPULAR TEA IN CHINA, OOLONG TEA IS
MORE OXIDIZED THAN THE GREEN TEA, BUT LESSER THAN
THAT OF THE BLACK TEA.
IT IS ALSO ONE OF THE MOST EXPENSIVE KINDS OF TEA.
IT IS AN IDEAL CHOICE FOR PEOPLE WHO ARE WARY OF THE
STRONG FLAVOR
10. WHITE TEA:
WHITE TEA UNDERGOES MINIMAL OXIDIZATION; HOWEVER THE TEA
LEAVES CHOSEN TO PREPARE THIS VARIETY ARE PICKED FROM
YOUNG BUDS.
THE WHITE TEA HAS A NATURAL SWEETNESS ASSOCIATED WITH IT.
11. GLOBAL COMPETITION
The major competitive countries in tea in the world are Sri
Lanka, Kenya, China and Indonesia.
Another important point is that, U.K has substantial interest in tea cultivation in
Kenya. Most of the sterling companies, due to implementation of FERA Act
started tea cultivation in Kenya. So, it makes business sense for U.K. to buy
tea from Kenya and Kenya became the largest supplier of tea to U.K
13. Competition by low cost production countries like china, sri lanka and
Kenya.
• culture prefers different type of tea
• availability of market
• government regulation
• countries taste and preferences
• consumer buying habits
RISK AND WAY OF COMPETING IN A FOREIGN MARKET OF THE INDIAN
TEA ?
14. • Should market tea as to cultural, taste and preferences eg : Chinese and
Japanese prefers green.
• should focus on economy of scale
• Indian government should help in the promotion and smooth working in other
country
• different tea should be marketed to the need of the market
How to Competing with the foreign market
15.
16.
17.
18. • Edible oil imports have been liberalized since the 19--’s and now attract lower
tariffs
•No import duty on crude oils in contrast to finished products (refined oils and
hydrogenated fat)
• India is the world’s largest importer of edible oils and market demand is
expected to sustain
• Loose or unbranded oil accounts for bulk of sales compared to branded and
EDIBLE OIL
Market
19. Characteristics
•Demand for imported oils to remain strong due to growing
consumption and constrained supplies
• Organized sector, earlier disadvantaged due to sales tax
regime, is not growing its market share
• Domestic production faces supply-side constraints and
inefficiencies thereby ensuring the dependence on large levels of
edible oil imports
20. •Rising consumption accompanied by increasing domestic
production but large imports are still necessary to bridge the gap
•Palm and soybean oils account for bulk of imports due to their
low prices
• Prices have risen at a% p.a. with a dip observed only in 2005 -
2006
Trends
21. • Government restriction in exporting or entering a foreign market.
• lack of raw material
• lack of technology
• competition by other big players
• In India demand for edible oil is surplus
• less production
Risk and way to compete in foreign market for edible oil of Indian company?
22. •Increase in production to international standard
• increase availability of raw material by increasing cultivation
• identify foreign market that have high demand for edible oil
• implement to new technology
Competing in foreign market
23. •THE CIGARETTE INDUSTRY IS ONE OF THE OLDEST INDUSTRIES IN INDIA.
•IT IS AN IMPORTANT AGRO BASED INDUSTRY.
•IT IS HIGHLY LABOR INTENSIVE & PROVIDES LIVELIHOOD TO ABOUT 5 MILLION PEOPLE
DIRECTLY AND INDIRECTLY.
•CIGARETTE IS AN ITEM FALLING UNDER THE FIRST SCHEDULE TO THE INDUSTRIES
(DEVELOPMENT & REGULATION) ACT, 1951 AND REQUIRES AN INDUSTRIAL LICENSE.
•IT EXPORTS A GOOD AMOUNT OF CIGARETTE IN VARIOUS COUNTRIES, WHICH
GENERATES A HANDSOME AMOUNT OF REVENUE FOR THE COMPANY.
cigarette industry
24. •CIGARETTE EXPORTS DURING 2007-08 INCREASED BY 11 % IN VOLUME
TERMS OVER THE EXPORTS OF PREVIOUS YEAR.
• MAJOR MARKETS FOR CIGARETTES ARE UAE AND USA, ROMANIA, SAUDI
ARABIA AND IRAQ WHERE THE DEMAND FOR GENERIC LOW COST
CIGARETTES IS GROWING.
cigarette industry
25. LIST OF MAJOR PLAYERS IN INDIAN
CIGRATTE INDUSTRY
Godfrey Phillips
(India) Ltd.
V.S.T. Industries
Ltd.
ITC Limited
G.T.C. Industries
Ltd.
26. One of India’s premier private limited groups with
over 99 years.
Large & established Distribution Networks.
It has more then 21,000 employees at more then 60
location across India with 4,86,000 shareholders.
Ranks No. 4 among Indian listed Private Sector
Companies by market cap. (@ April 09)
Rated as- one of India’s Most Respected Companies
(IMRB-Business world Survey 2006)
ITC
ONE OF INDIA’S MOST VALUABLE CORPORATIONS
27. ITC HISTORY OF THE COMPANY
On 24th Aug. 1910 the company was incorporated as a
private company under the name, Imperial Tobacco Co.
of India ltd.
On 27th Oct. 1954 the company was converted into a
public limited company.
The name of the company was changed from the
Imperial Tobacco co. of India ltd., to India Tobacco co.
ltd. In May 1970.
On Oct. 1972 company entered into Hotel business.
On 2000 company has launched a project “ e- choupal”
in Bhopal to Web-enable farmers to make a beginning in
Agriculture e-trade.
During the same year ITC has launched Wills sport, a
full range of internationally styled premium wear for Men &
Women.
28. The second largest player in the Indian
cigarette industry.
Has two major stakeholders, one of India's
leading industrial houses - the K. K. Modi Group
and one of the world's largest tobacco
companies, Philip Morris.
GODFREY PHILLIPS INDIA LTD.
29. Incorporated in India in 1936, the Company
established its own manufacturing facilities in 1944
On 1946 GODFREY PHILLIPS became a Public Ltd.
Co. with its manufacturing operations in Mumbai
Its products are distributed through an extensive India
wide network comprising 484 exclusive distributors and
over 800,000 retail outlets
GPI
HISTORY OF THE COMPANY
30. oGPC is a professionally managed organization in the field of
tobacco and tobacco related products.
oEstablished in the year 1930 by the late Shri Narsee Monjee.
oGTC is the first wholly owned company specializes in
manufacturing & exporting an exclusive range of
Cigarettes, Flavor Cigar & Non Tobacco smoking product.
oGTC has manpower strength of 2000 employees spread across
manufacturing.
oThe Company has two major production facilities in Mumbai as
well as Baroda.
GOLDEN TOBACCO LIMITED
PROFILE
31. Vazir sultan
Tobacco.
Industries ltd
The company was incorporated in 1930 at Hyderabad .
The third largest player of Cigarette industry in India.
In 1984 the name of the Company was changed from The Vazir Sultan
Tobacco Co. Ltd. to VST Industries Ltd.
The Company manufactures and distributes Cigarettes The products are sold
under the trade names `Charminar Specials', `Shah-I-Deccan', `Qila', `High
Court', `Vazir' and `Ambassador'.
32. •Health hazards
Foreign competition
• Trade barriers
• Market distribution risk
COMPETING IN FOREIGN MARKET
• Target countries that have lot of consumers(smokers).
•Use different market channel
Risk and the way to compete in a foreign market
33. The information helped in find the
risk involved in the foreign market how to compete in foreign market. As
the world becomes a globalized village which opened up new market
which gave a huge demand for goods and services. By opening up of new
market has lead to compete in competitive environment which has lead
to do a project in this manner .
conclusion