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Irn-Bru
JAMES GANNON
Info-graphic Research:
https://nationalcareersservice.direct.gov.uk/job-profiles/computer-games-developer
Job Title – Game Developer
Entry Requirements – Usually need an HND (Higher National Diploma) or a foundation degree in Computer Game
Technology. However, You may start as a quality assurance (QA) Tester. There is no degree needed for this role but you must
be an experienced game player.
Gender – Both Male and Female Roles
Skills Required – IT and computing skills
– Creativity and imagination
– Logical approach to problem solving
– Ability to work under pressure
– Patience and attention to detail
Working hours – Approx. 30 – 40 Hours Per Week. Working hours may vary – standard office hours with some unsocial hours
(such as evenings, weekends and overtime) to meet deadlines.
Day to Day Duties – Deciding what a game should look like and how it plays.
– Coming up with original ideas or working from existing concepts.
– Creating the games visual characters, objects and scenery.
– Producing concept art and drawings and/or sketches.
– Bringing characters to life with computer modelling and also creating the code to make the game
work.
Salary – Starter - £19,000 to £25,000 PY Experienced - £30,000 to £50,000 PY Highly Experienced - £50,000 to £75,000 PY
Info-graphic Research:
This is a graph showing Job
postings that featured Games
Developer in the job title as a
percentage of all IT jobs
advertised around the UK.
As shown on the graph the
amount of permanent jobs has
varied significantly in-between
2008 and 2015. during 2016
there was a decrease in
permanent job postings.
However, it has slowly
increased throughout 2017.
This is promising as this is the
field of work that I am
interested in.
https://www.itjobswatch.co.uk/jobs/uk/games%20developer.do
Info-graphic Research:
1. Entry requirements
You'll usually need an HND, foundation degree or degree in computer games technology, computer games development or multimedia design. A degree with
a work placement could give you an advantage.
Employers will be interested in your knowledge of software and the computer games market and will want to see proof of your talent and creativity, as well
as formal qualifications.
You could start as a quality assurance (QA) tester. You don’t need a degree to start at this level, but you must have plenty of experience of game playing.
2. Skills required
You’ll need:
excellent IT skills
creativity and imagination
a logical approach to problem-solving
the ability to work under pressure and meet deadlines
patience and attention to detail
https://nationalcareersservice.direct.gov.uk/job-profiles/computer-games-developer
The information on this website was useful to find out what an employer in the industry is looking for and what you could
do that will be of further assistance to getting yourself a job. The information given to me will have to be re-worded
appropriately to fit in to the same style as my info-graphic.
Info-graphic Bibliography:
Anon. (13 April 2017) Computer games developer Link: https://nationalcareersservice.direct.gov.uk/job-
profiles/computer-games-developer
IT Jobs Watch Ltd. (2014-2017) Game Developer Job Postings in the UK Link:
https://www.itjobswatch.co.uk/jobs/uk/games%20developer.do
Anon. (13 April 2017) Computer games developer entry skill requirements and Link:
https://nationalcareersservice.direct.gov.uk/job-profiles/computer-games-developer
Info-graphic:
This was the final product of my info-graphic. I chose the theme of Game
Designer because I found it the most interesting out of the few jobs I had a
look at. And with the background of growing up with games I new i had a lot
more ideas of what I wanted on my final product.
If I could change something to do with my Info-graphic, I would change the
background colour from Green to something a bit nicer to look at or even a
gender neutral colour.
I Would also add more facts and figures so that people have a little more to
read about Game Design. All of the mini characters were edited by myself,
for example (Link – inner glow) to make the figures a little bit more
Animated.
Research:
To get my Information of Game design and all of the experiences and requirements there was involved, I went on to
Google on to a couple of websites where I had charts and facts about how to get in to the industry and what is
involved.All of these pictures and statistics where listed in my bibliography.
I created a Bibliography as well as added the website links on previous slides so that I had a reference to justify what I had
said about the Job and to also go back at a later date if I need to add more.
After I found a website that told me what I wanted to know I wrote down the information in my own words so that I
didn’t violate any copyright laws and/or Plagiarism.
I then got the most important details and added them on to my Info-Graphic so that the facts are backed up by various
websites and charts.
Market research:
A.G Barr is a company that creates soft drinks such as Irn-Bru, cherry-soda and lemonade which are well known by the
general public. The most well know drink made by Barr is Irn-Bru, a Scottish soft drink that was first released in general
stores in 1901.
Throughout the years up until now, A.G.Barr have been releasing adverts selling their product Irn-Bru. However, they have
competition with coca cola, Pepsi, Fanta and other well know, properly advertised companies that steal the limelight. One
of the reasons why some people avoid Irn-Bru, in my opinion, is because of some of Barr’s Inappropriate adverts such as
the sad goth, that has a lot of controversial thoughts between the general public as to weather its classed as bullying.
The competition between coca cola was so strong that in response to a coca cola “share a coke” campaign, Barr had
decided to double up on coke and produce thousands of limited edition 750ml bottles of Irn-Bru with some Scottish
names on the cover, mimicking the one of coca cola.
To reach out to a global audience, Barr shipped its products overseas to new countries and has now set up factories and
shipping markets for Irn-Bru around the world in countries such as Russia, Australia, Canada and many more.
The marketing war still goes on between coca cola and Irn-Bru.
Audience research:
A class survey was created my audience survey. The survey had multiple questions such as how old the target audience
was, what their favourite drink was and how they had found out about the drink in the first place.
The questions then went on to ask about how people felt towards the advertising campaigns of the product created by
Barr, more commonly known as Irn-Bru. The data I collected was then put in to a edexcel spreadsheet where I converted
the results into a Pie chart or Bar Graph to make it easier to see what the majority of the answers were for each question
and to make it a lot easier to read.
15 people took part in this survey, which was enough evidence for me to properly analyse the results and put them in to
clear, more appropriate representation of myself.
Audience Research:
Fizzy Drink Survey
Q1 What is your gender?
Question
duration
20 seconds
Answer Summary
Answer options ▲ "Male" ♦
"Female
" ● "Other" ■
Number of
answers received
9 5 1
Average time
taken to answer
(seconds)
4.96 4.80 1.94
This is a survey conducted for students in our class. They had to answer
several questions in order to do primary research. This question asked
what the gender of the person doing the survey was and they were
given 20 seconds to answer.
15 people answered but the majority of students taking the survey
were males with a total of 9. However, there were 5 females which
means that it’s a survey for both genders and not just males or females.
This means that the client has to think about how he can attract the
attention of both males and females to his product as both are
interested in it.
Gender
Male Female Other
Audience research:
Fizzy Drink Survey
Q2 What age range are you?
Question
duration
20 seconds
Answer Summary
Answer options ▲ "14-16" ♦ "17-19" ● "20-24" ■
Number of
answers received
4 10 1
Average time
taken to answer
(seconds)
4.20 5.50 7.61
Answer Details
Players Answer
Answer time
(seconds)
The next question was about how old the survey taker
was. Age plays an important part in how a product is
designed.
The majority of people that answered this question was
in the age range between 17 and 19 years old and
although its between the class so it would be the age of
most the students, it is still crucial to know the type of
age people are that take an interest in a product.
Age Range
14-16 17-19 20-24
Audience research:
Fizzy Drink Survey
Q3 What is your favorite fizzy drink?
Question
duration
20 seconds
Answer Summary
Answer options ▲
"Coca
Cola" ♦ "Fanta" ● "Irn
Bru" ■
"I don't
like fizzy
drinks."
Number of
answers
received
6 5 2 2
Average time
taken to answer
(seconds)
9.28 8.30 6.20 4.91
The next question was asking what peoples favourite fizzy
drink was. Coca cola and Fanta are equal at 5 and that
may be because they are always advertised on tv and
social media whereas Irn-Bru only got 2 people because
you don’t really see that many adverts of the product.
Advertisement plays a big part in selling a product
because viewers get intrigued by seeing what the product
is, possibly how its made and how many people drink it.
Fizzy Drinks
Coca Cola Fanta Irn-Bru Don't like.
Idea Generation:
Idea Generation:
Idea Generation:
Risk Assessment Form
RISK ASSESSMENT FORM
Title of project
Name and Number
Address
Complete the following table rating
• each risks severity on scale from Negligible (N), Low risk (L), Moderate risk (M), Severe (S),
Very severe (V)
• each risks likelihood on scale from Very unlikely (VU), Unlikely (U), Possible (P), Likely (L),
Very likely (VL)
• Determine the risk factor from the table overleaf.
Hazard Present? S
e
v
e
ri
t
y
L
i
k
e
li
h
o
o
d
Risk
Fact
or
1 Alcohol/drugs No S / /
2 Animals/insects No L / /
3 Audiences No N / /
4 Camera cable/grip equipment Yes L L 3
5 Confined spaces No L / /
6 Derelict buildings/dangerous structures No M / /
7 Electricity/gas (other than normal supplies) No M / /
8 Fatigue/long hours No L / /
9 Fire/flammable materials No M / /
10 Hazardous substances No S / /
11 Heat/Cold/extreme weather No U / /
12 Laser/strobe effects No L / /
13 Machinery/industrial/ crane/hoist No L / /
14 Materials - glass, non-fire retardant set materials No L / /
15 Night operation No N / /
16 Noise – high sound levels No L / /
17 manual handling Yes L L 3
18 Public/crowds No N / /
19 Radiation No S / /
20 Scaffold/Rostra No L / /
21 Smoking on set No M / /
22 Special effects/explosives No N / /
23 Special needs (elderly, disabled, inexperienced) No L / /
24 Specialised rescue/first aid No L / /
25 Stunts, dangerous activities No M / /
26 Tall scenery/suspended ceilings Yes L Vu 1
27 Vehicles/speed No M / /
28 Water/proximity to water No L / /
29 Weapons No M / /
30 Working at heights No L / /
Group Idea:
Planning Docs (TV Advert):
Planning Docs (TV Advert):
Finished Stuff:

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Sandra García Palero Fashion Portfolio..
Sandra García Palero Fashion Portfolio..Sandra García Palero Fashion Portfolio..
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Irn bru pro forma finished

  • 2. Info-graphic Research: https://nationalcareersservice.direct.gov.uk/job-profiles/computer-games-developer Job Title – Game Developer Entry Requirements – Usually need an HND (Higher National Diploma) or a foundation degree in Computer Game Technology. However, You may start as a quality assurance (QA) Tester. There is no degree needed for this role but you must be an experienced game player. Gender – Both Male and Female Roles Skills Required – IT and computing skills – Creativity and imagination – Logical approach to problem solving – Ability to work under pressure – Patience and attention to detail Working hours – Approx. 30 – 40 Hours Per Week. Working hours may vary – standard office hours with some unsocial hours (such as evenings, weekends and overtime) to meet deadlines. Day to Day Duties – Deciding what a game should look like and how it plays. – Coming up with original ideas or working from existing concepts. – Creating the games visual characters, objects and scenery. – Producing concept art and drawings and/or sketches. – Bringing characters to life with computer modelling and also creating the code to make the game work. Salary – Starter - £19,000 to £25,000 PY Experienced - £30,000 to £50,000 PY Highly Experienced - £50,000 to £75,000 PY
  • 3. Info-graphic Research: This is a graph showing Job postings that featured Games Developer in the job title as a percentage of all IT jobs advertised around the UK. As shown on the graph the amount of permanent jobs has varied significantly in-between 2008 and 2015. during 2016 there was a decrease in permanent job postings. However, it has slowly increased throughout 2017. This is promising as this is the field of work that I am interested in. https://www.itjobswatch.co.uk/jobs/uk/games%20developer.do
  • 4. Info-graphic Research: 1. Entry requirements You'll usually need an HND, foundation degree or degree in computer games technology, computer games development or multimedia design. A degree with a work placement could give you an advantage. Employers will be interested in your knowledge of software and the computer games market and will want to see proof of your talent and creativity, as well as formal qualifications. You could start as a quality assurance (QA) tester. You don’t need a degree to start at this level, but you must have plenty of experience of game playing. 2. Skills required You’ll need: excellent IT skills creativity and imagination a logical approach to problem-solving the ability to work under pressure and meet deadlines patience and attention to detail https://nationalcareersservice.direct.gov.uk/job-profiles/computer-games-developer The information on this website was useful to find out what an employer in the industry is looking for and what you could do that will be of further assistance to getting yourself a job. The information given to me will have to be re-worded appropriately to fit in to the same style as my info-graphic.
  • 5. Info-graphic Bibliography: Anon. (13 April 2017) Computer games developer Link: https://nationalcareersservice.direct.gov.uk/job- profiles/computer-games-developer IT Jobs Watch Ltd. (2014-2017) Game Developer Job Postings in the UK Link: https://www.itjobswatch.co.uk/jobs/uk/games%20developer.do Anon. (13 April 2017) Computer games developer entry skill requirements and Link: https://nationalcareersservice.direct.gov.uk/job-profiles/computer-games-developer
  • 6. Info-graphic: This was the final product of my info-graphic. I chose the theme of Game Designer because I found it the most interesting out of the few jobs I had a look at. And with the background of growing up with games I new i had a lot more ideas of what I wanted on my final product. If I could change something to do with my Info-graphic, I would change the background colour from Green to something a bit nicer to look at or even a gender neutral colour. I Would also add more facts and figures so that people have a little more to read about Game Design. All of the mini characters were edited by myself, for example (Link – inner glow) to make the figures a little bit more Animated.
  • 7. Research: To get my Information of Game design and all of the experiences and requirements there was involved, I went on to Google on to a couple of websites where I had charts and facts about how to get in to the industry and what is involved.All of these pictures and statistics where listed in my bibliography. I created a Bibliography as well as added the website links on previous slides so that I had a reference to justify what I had said about the Job and to also go back at a later date if I need to add more. After I found a website that told me what I wanted to know I wrote down the information in my own words so that I didn’t violate any copyright laws and/or Plagiarism. I then got the most important details and added them on to my Info-Graphic so that the facts are backed up by various websites and charts.
  • 8. Market research: A.G Barr is a company that creates soft drinks such as Irn-Bru, cherry-soda and lemonade which are well known by the general public. The most well know drink made by Barr is Irn-Bru, a Scottish soft drink that was first released in general stores in 1901. Throughout the years up until now, A.G.Barr have been releasing adverts selling their product Irn-Bru. However, they have competition with coca cola, Pepsi, Fanta and other well know, properly advertised companies that steal the limelight. One of the reasons why some people avoid Irn-Bru, in my opinion, is because of some of Barr’s Inappropriate adverts such as the sad goth, that has a lot of controversial thoughts between the general public as to weather its classed as bullying. The competition between coca cola was so strong that in response to a coca cola “share a coke” campaign, Barr had decided to double up on coke and produce thousands of limited edition 750ml bottles of Irn-Bru with some Scottish names on the cover, mimicking the one of coca cola. To reach out to a global audience, Barr shipped its products overseas to new countries and has now set up factories and shipping markets for Irn-Bru around the world in countries such as Russia, Australia, Canada and many more. The marketing war still goes on between coca cola and Irn-Bru.
  • 9. Audience research: A class survey was created my audience survey. The survey had multiple questions such as how old the target audience was, what their favourite drink was and how they had found out about the drink in the first place. The questions then went on to ask about how people felt towards the advertising campaigns of the product created by Barr, more commonly known as Irn-Bru. The data I collected was then put in to a edexcel spreadsheet where I converted the results into a Pie chart or Bar Graph to make it easier to see what the majority of the answers were for each question and to make it a lot easier to read. 15 people took part in this survey, which was enough evidence for me to properly analyse the results and put them in to clear, more appropriate representation of myself.
  • 10. Audience Research: Fizzy Drink Survey Q1 What is your gender? Question duration 20 seconds Answer Summary Answer options ▲ "Male" ♦ "Female " ● "Other" ■ Number of answers received 9 5 1 Average time taken to answer (seconds) 4.96 4.80 1.94 This is a survey conducted for students in our class. They had to answer several questions in order to do primary research. This question asked what the gender of the person doing the survey was and they were given 20 seconds to answer. 15 people answered but the majority of students taking the survey were males with a total of 9. However, there were 5 females which means that it’s a survey for both genders and not just males or females. This means that the client has to think about how he can attract the attention of both males and females to his product as both are interested in it. Gender Male Female Other
  • 11. Audience research: Fizzy Drink Survey Q2 What age range are you? Question duration 20 seconds Answer Summary Answer options ▲ "14-16" ♦ "17-19" ● "20-24" ■ Number of answers received 4 10 1 Average time taken to answer (seconds) 4.20 5.50 7.61 Answer Details Players Answer Answer time (seconds) The next question was about how old the survey taker was. Age plays an important part in how a product is designed. The majority of people that answered this question was in the age range between 17 and 19 years old and although its between the class so it would be the age of most the students, it is still crucial to know the type of age people are that take an interest in a product. Age Range 14-16 17-19 20-24
  • 12. Audience research: Fizzy Drink Survey Q3 What is your favorite fizzy drink? Question duration 20 seconds Answer Summary Answer options ▲ "Coca Cola" ♦ "Fanta" ● "Irn Bru" ■ "I don't like fizzy drinks." Number of answers received 6 5 2 2 Average time taken to answer (seconds) 9.28 8.30 6.20 4.91 The next question was asking what peoples favourite fizzy drink was. Coca cola and Fanta are equal at 5 and that may be because they are always advertised on tv and social media whereas Irn-Bru only got 2 people because you don’t really see that many adverts of the product. Advertisement plays a big part in selling a product because viewers get intrigued by seeing what the product is, possibly how its made and how many people drink it. Fizzy Drinks Coca Cola Fanta Irn-Bru Don't like.
  • 16. Risk Assessment Form RISK ASSESSMENT FORM Title of project Name and Number Address Complete the following table rating • each risks severity on scale from Negligible (N), Low risk (L), Moderate risk (M), Severe (S), Very severe (V) • each risks likelihood on scale from Very unlikely (VU), Unlikely (U), Possible (P), Likely (L), Very likely (VL) • Determine the risk factor from the table overleaf. Hazard Present? S e v e ri t y L i k e li h o o d Risk Fact or 1 Alcohol/drugs No S / / 2 Animals/insects No L / / 3 Audiences No N / / 4 Camera cable/grip equipment Yes L L 3 5 Confined spaces No L / / 6 Derelict buildings/dangerous structures No M / / 7 Electricity/gas (other than normal supplies) No M / / 8 Fatigue/long hours No L / / 9 Fire/flammable materials No M / / 10 Hazardous substances No S / / 11 Heat/Cold/extreme weather No U / / 12 Laser/strobe effects No L / / 13 Machinery/industrial/ crane/hoist No L / / 14 Materials - glass, non-fire retardant set materials No L / / 15 Night operation No N / / 16 Noise – high sound levels No L / / 17 manual handling Yes L L 3 18 Public/crowds No N / / 19 Radiation No S / / 20 Scaffold/Rostra No L / / 21 Smoking on set No M / / 22 Special effects/explosives No N / / 23 Special needs (elderly, disabled, inexperienced) No L / / 24 Specialised rescue/first aid No L / / 25 Stunts, dangerous activities No M / / 26 Tall scenery/suspended ceilings Yes L Vu 1 27 Vehicles/speed No M / / 28 Water/proximity to water No L / / 29 Weapons No M / / 30 Working at heights No L / /
  • 18. Planning Docs (TV Advert):
  • 19. Planning Docs (TV Advert):