E-Menu By Eli Tam  Kathy Chan Kazumi Chidachi  Paul Leung Jefference Tay Ronald Wong  Tina Li
WHY   E-MENU   for restaurant managements?
Mission / Overview For owners and managements : A dynamic product that not only sells food but experience too For patrons : Aim to provide an unique, web-based interactive menu system to enhance dining experience
Problems and Needs Problems Needs Language barrier / communication gap A bridge between customers and restaurant staffs to enhance efficient communication Ordering time too long An effective ordering system to speed up orders Accuracy of delivery An accurate ordering system to deliver  flawlessly Bad service attitude For standardized and efficient service quality, or even surprises that can surpass normal standards Inadequate info on k nowledge of dishes / ingredients A system to provide  ingredients/nutritional value/origin for dishes Accuracy of Billing A convenient system to keep track of the billing
Problems and Needs Problems Needs Maximize Table Turnaround Rate Way to increase table turnaround without causing dismayed customers Complaints on staff quality Training for staff and reliable system to support their service in product knowledge Updating menu cost A quick and cost effective method to update menu Forecast and analysis A system to help more accurate forecast and analysis to manage supply & demand of stock Labor hassles such as training; hiring operational staffs; high turnover rate etc A system to provide  ways to minimize the human effect. Accuracy of Billing A convenient system to keep track of the billing
What values can E-Menu create? Reduce waiting time Hire more staff Accuracy of Ordering Expand food options Service Provide consistency in knowledge training Reduce human error Mystery Shoppers Promotion / Advertisement Efficient catering activities Food Endorse Celebrity Customer Analysis Import high-end  Solutions to existing problems Increase Sales Cost Control Improve Quality Reduce labor & admin. cost “ Now, we pick the  BEST  values” Promotion / Advertisement Reduce labor & admin. cost Efficient catering activities Reduce human error Customer Analysis Accuracy of Ordering
Target clients : High turnaround/volume restaurants Semi-casual, fast-food type Centralized food-court enterprise Who do we serve?
Our service includes : Provide PC tablets Set up of network and installation Hardware and software implementation Staff training on product and network/admin support What do we provide? Our product  E-Menu  : An interactive gadget  with multi-functional abilities
Benefits of E-Menu Solutions to restaurant problems and needs : Cost-saving -  orders go straight to kitchen -  reduce workload for waiters -  include more info; various languages in menu w/o  increasing producing menu cost tremendously -  economy of scale – one system regardless of how many restaurants  Improve service quality -  provide consistent info / knowledge to customers -  analysis customer preferences in different seasons to forecast supply and demand planning -  enhance restaurant’s image
Benefits of E-Menu Easy menu amendments -  update prices and pictures in seconds! -  inventory tracking : sold out dishes can be removed instantly -  ad-hoc page provides options for “Menu of the day”; recommendations, pop-ups Increase profit -  reduce staffing issue -  better cost control -  more systematic approach in operation reducing errors -  ability to capture other revenue sources such as  web-advertisements Solutions to restaurant problems and needs :
Benefits of E-Menu Unparalleled experiences for customers : Clear illustrations for each food and beverage with ingredients listed Easy to customize choices such as ‘wonton noodle w/o spring onion’ Overcome language barrier by clicking menu language Additional info on dishes’ nutrition, recommendation on side dish, sauces or beverage to compliment the dishes etc
Network / System Infrastructure Centralized Server Internet Restaurant’s Wireless Router E-menu Terminals NETWORKING CUSTOMER ORDERS E-menu Terminals Centralized Server Kitchen Terminal Waiter’s Terminal
Network / System Infrastructure EASY MENU UPDATE Manager Updates via Personal Computer Instantly add remove or edit Any items on Web interface
Revenue sources : Network Setup & Software Development Cost Hardware Cost Monthly Maintenance Fee Non food related Advertisement Revenue model 3 Packages available : SILVER (5 - 9 terminals) GOLD (10 – 49 terminals) DIAMOND (50+ terminals)
Appendix – Engineering Specification of Product CPU Intel Atom 1.6GHz fanless Memory Standard 1GB Max. 2GB HDD 160GB SATA HDD Display 12”  AMOLED LCD Touch Panel Resistive Local Area Network Ethernet  Wireless Capability WIFI / IEEE I/O Port Serial, USB2.0, Video, LAN OS Support Window 7, Linux, Window XP, Window Vista Optional Octopus Reader Modular designed Reader VISA / Mastercard Reader Modular designed magnetic strip reader UPS Battery Free Maintenance Environmental NiCad Asset Management Provided by Opensource Software Operation Temperature +5 ⁰C - +40⁰C - Operating Humidity 15%  - 85% Dimension 350mm(W) x 300mm(D) x 400mm(H)
Q & A

Iqeo final

  • 1.
    E-Menu By EliTam Kathy Chan Kazumi Chidachi Paul Leung Jefference Tay Ronald Wong Tina Li
  • 2.
    WHY E-MENU for restaurant managements?
  • 3.
    Mission / OverviewFor owners and managements : A dynamic product that not only sells food but experience too For patrons : Aim to provide an unique, web-based interactive menu system to enhance dining experience
  • 4.
    Problems and NeedsProblems Needs Language barrier / communication gap A bridge between customers and restaurant staffs to enhance efficient communication Ordering time too long An effective ordering system to speed up orders Accuracy of delivery An accurate ordering system to deliver  flawlessly Bad service attitude For standardized and efficient service quality, or even surprises that can surpass normal standards Inadequate info on k nowledge of dishes / ingredients A system to provide ingredients/nutritional value/origin for dishes Accuracy of Billing A convenient system to keep track of the billing
  • 5.
    Problems and NeedsProblems Needs Maximize Table Turnaround Rate Way to increase table turnaround without causing dismayed customers Complaints on staff quality Training for staff and reliable system to support their service in product knowledge Updating menu cost A quick and cost effective method to update menu Forecast and analysis A system to help more accurate forecast and analysis to manage supply & demand of stock Labor hassles such as training; hiring operational staffs; high turnover rate etc A system to provide ways to minimize the human effect. Accuracy of Billing A convenient system to keep track of the billing
  • 6.
    What values canE-Menu create? Reduce waiting time Hire more staff Accuracy of Ordering Expand food options Service Provide consistency in knowledge training Reduce human error Mystery Shoppers Promotion / Advertisement Efficient catering activities Food Endorse Celebrity Customer Analysis Import high-end Solutions to existing problems Increase Sales Cost Control Improve Quality Reduce labor & admin. cost “ Now, we pick the BEST values” Promotion / Advertisement Reduce labor & admin. cost Efficient catering activities Reduce human error Customer Analysis Accuracy of Ordering
  • 7.
    Target clients :High turnaround/volume restaurants Semi-casual, fast-food type Centralized food-court enterprise Who do we serve?
  • 8.
    Our service includes: Provide PC tablets Set up of network and installation Hardware and software implementation Staff training on product and network/admin support What do we provide? Our product E-Menu : An interactive gadget with multi-functional abilities
  • 9.
    Benefits of E-MenuSolutions to restaurant problems and needs : Cost-saving - orders go straight to kitchen - reduce workload for waiters - include more info; various languages in menu w/o increasing producing menu cost tremendously - economy of scale – one system regardless of how many restaurants Improve service quality - provide consistent info / knowledge to customers - analysis customer preferences in different seasons to forecast supply and demand planning - enhance restaurant’s image
  • 10.
    Benefits of E-MenuEasy menu amendments - update prices and pictures in seconds! - inventory tracking : sold out dishes can be removed instantly - ad-hoc page provides options for “Menu of the day”; recommendations, pop-ups Increase profit - reduce staffing issue - better cost control - more systematic approach in operation reducing errors - ability to capture other revenue sources such as web-advertisements Solutions to restaurant problems and needs :
  • 11.
    Benefits of E-MenuUnparalleled experiences for customers : Clear illustrations for each food and beverage with ingredients listed Easy to customize choices such as ‘wonton noodle w/o spring onion’ Overcome language barrier by clicking menu language Additional info on dishes’ nutrition, recommendation on side dish, sauces or beverage to compliment the dishes etc
  • 12.
    Network / SystemInfrastructure Centralized Server Internet Restaurant’s Wireless Router E-menu Terminals NETWORKING CUSTOMER ORDERS E-menu Terminals Centralized Server Kitchen Terminal Waiter’s Terminal
  • 13.
    Network / SystemInfrastructure EASY MENU UPDATE Manager Updates via Personal Computer Instantly add remove or edit Any items on Web interface
  • 14.
    Revenue sources :Network Setup & Software Development Cost Hardware Cost Monthly Maintenance Fee Non food related Advertisement Revenue model 3 Packages available : SILVER (5 - 9 terminals) GOLD (10 – 49 terminals) DIAMOND (50+ terminals)
  • 15.
    Appendix – EngineeringSpecification of Product CPU Intel Atom 1.6GHz fanless Memory Standard 1GB Max. 2GB HDD 160GB SATA HDD Display 12” AMOLED LCD Touch Panel Resistive Local Area Network Ethernet Wireless Capability WIFI / IEEE I/O Port Serial, USB2.0, Video, LAN OS Support Window 7, Linux, Window XP, Window Vista Optional Octopus Reader Modular designed Reader VISA / Mastercard Reader Modular designed magnetic strip reader UPS Battery Free Maintenance Environmental NiCad Asset Management Provided by Opensource Software Operation Temperature +5 ⁰C - +40⁰C - Operating Humidity 15% - 85% Dimension 350mm(W) x 300mm(D) x 400mm(H)
  • 16.

Editor's Notes

  • #3 Good Evening
  • #5 Language Barrier: - there is always a language barrier in a metropolitan city like Hong Kong. Even for those who speak the language, not necessarily know the Chinese & English name of the dishes i.e. there are people who can‘t read Chinese menus and some who can’t read English ones Problem: Ordering time too long: 1. problem of long waiting time especially in peak hours. 2. often need to wait when calling for service in a restaurant Problem: Accuracy of delivery: - the fast flow of customers & service has caused tremendous pressure on waiters in our F&B biz. With little resting time, lack of concentration often causes wrong/missing orders. This causes frustration in customers amd expands their waiting time eventually. Further, customization & details in order like less sugar/more ice on drinks that are popular in our culture, causes even more trouble in ordering Problem: Bad service attitude: - service quality is the second most important factor that determines a restaurant's popularity except for food and environment. Even if the food quality is superb, bad service can always drive away customers for traditional Chinese customers, they tend to avoid revisits to restaurants instead of complaining to the manager. Thus bad service can mean driving always customers permanently Problem: Accuracy of billing: hard to keep track of the total amount with the dishes customer orders until the time of payment. Arguments often arises for overcharging customers Konwledge ofDishes: at times when customers have questions about the dishes, waiters might not have the knowledge to answer, especially for vegetarians or customers avoiding certain meat  
  • #6 Language Barrier: - there is always a language barrier in a metropolitan city like Hong Kong. Even for those who speak the language, not necessarily know the Chinese & English name of the dishes i.e. there are people who can‘t read Chinese menus and some who can’t read English ones Problem: Ordering time too long: 1. problem of long waiting time especially in peak hours. 2. often need to wait when calling for service in a restaurant Problem: Accuracy of delivery: - the fast flow of customers & service has caused tremendous pressure on waiters in our F&B biz. With little resting time, lack of concentration often causes wrong/missing orders. This causes frustration in customers amd expands their waiting time eventually. Further, customization & details in order like less sugar/more ice on drinks that are popular in our culture, causes even more trouble in ordering Problem: Bad service attitude: - service quality is the second most important factor that determines a restaurant's popularity except for food and environment. Even if the food quality is superb, bad service can always drive away customers for traditional Chinese customers, they tend to avoid revisits to restaurants instead of complaining to the manager. Thus bad service can mean driving always customers permanently Problem: Accuracy of billing: hard to keep track of the total amount with the dishes customer orders until the time of payment. Arguments often arises for overcharging customers Konwledge ofDishes: at times when customers have questions about the dishes, waiters might not have the knowledge to answer, especially for vegetarians or customers avoiding certain meat  
  • #7 Concept Classification Tree - Breaking each concept into different ideas How do we pick the Best concepts? Specify main objectives: preliminary product specifications . Specify Selection criteria ( functional requirements ) (iii) Rate all solutions
  • #10 Now, Eli will talk about the solution that contains all these ideas!
  • #11 Now, Eli will talk about the solution that contains all these ideas!
  • #12 Now, Eli will talk about the solution that contains all these ideas!