7. Problems Needs Audience Difficult to acquire information for the unidentified products. A platform that allows them to obtain the product information or purchase them directly. Time consuming to search the product information. A platform that shortens their searching time and enhance the accuracy of searching the right items. Film Producer Only able to receive sponsorship from brand-owner at the inception. Increase the income source for the films produced. A way to extend their movie distribution channels. Brand Owner Low brand/product awareness for some products appearing in the film / TV programme. A platform that makes the audience can point to any product (even unknown brand) on the screen and easily obtain the product information. May lose potential customers due to the inconvenient shopping channel. A platform that provides a convenient shopping channel.
11. Name: St Mark's Basilica Location: Venice, Italy Language: Italian Web-link: Country Web-site Useful link: Traveling Web-site Fans group: Facebook Group Brand: Omega Model: Co-Axial Chronometer Price: HKD 40,000 Web-link: Company Web-site Discussion: Discussion Board Fans group: Facebook Group Brand: Sony Model: VAIO VPCZ117 GG Price: HKD 19,980 Web-link: Company Web-site Discussion: Discussion Board Fans group: Facebook Group
12. Just click a button to snapshot the clip without any interruption
13. Your snapshots Brand: Aston Martin Model: DBS Price: HKD 4,500,000 Web-link: Company Web-site Discussion: Discussion Board Fans group: Facebook Group
14. Brand: Omega Model: Co-Axial Chronometer Price: HKD 40,000 Web-link: Company Web-site Discussion: Discussion Board Fans group: Facebook Group
18. We will send you the purchase order confirmation and delivery date within 24 hours. If you have any enquiry, please contact our customer representative at 1-800-1234-5678. Thank you. Thank You
19. Download movie through P2P web-based platform Audience searches information through P2P interface Audience purchases product / service through P2P platform Business Model Slum Dunk Audience P2P TV / Film producers P2P Brand owners Audience P2P Brand owners